Zuckerguss
FailShoppers spend an estimated $39K a year here, so Zuckerguss is a Fail.
- Flapen Score
- 42 / 100Ranks 893 of 1,367 Lebensmittel & Getränke niches · −4 vs the category median of 4642
- Market size
- €39K/yr98K searches / yr
- 90-day growth
- -23.5%search demand this quarter
- Competition
- 51%top-5 click share · 9 brands · 24 sellers
Flapen Score
Zuckerguss against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Zuckerguss is stronger. Inside it, weaker.
Market
The Zuckerguss market on Amazon at a glance
Shoppers on Amazon Germany searched for Zuckerguss 98K times last year and spent an estimated €39K. The top 5 brands take 93% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
An estimated 6.7% of those searches ended in a purchase.
Shoppers searched for this 98K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved -23.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €39K a year.
- Searches, last 12 months
- 98K
- Growth, 90 days vs prior 90
- -23.5%
- Conversion, latest week
- 6.7%
- Market size, estimated
- €39Ka year
- Peak month
- November5.4× the quietest month
- Top search term
- kuchenglasur28K searches a year
02 · Price
A sale here is worth €5.93.
Listings sell for €5.93 on average, from €1.09 to €17.03. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At €5.93 that is €1K to €3K a year per listing.
- Average price
- €5.93under the $15 to $100 sweet spot
- Price range
- €1.09–€17.03
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €1K–€3K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
71% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #19 within Koch- & Backzutaten. It carries 379 reviews at 4.42 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 71%
- Prime listings
- 97%
- Out of stock, average day
- 0.0%
- Average rank
- #19in Koch- & Backzutaten
- Average rating
- 4.42 starsAmazon Germany average 4.37 stars
- Average reviews
- 379per listing
- Listings tracked
- 35
04 · Newcomers
1 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Zuckerguss products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
RUF Kuchenglasur weiß Bourbon Vanille 100g im Beutel mikrowellengeeignet zum Dekorieren von Plätzchen Muffins & Torten glutenfrei
- Price
- €1.27
- Rating
- 4.4/5
- Reviews
- 194
- Age
- 2y ago

RUF Zuckerguss fertig sofort einsetzbar knetbare Zucker-Glasur für Kuchen & Gebäck Basis Zucker-Glasur zum Einfärben & Aromatisieren 1 x 150g
- Price
- €1.09
- Rating
- 4.3/5
- Reviews
- 392
- Age
- 2y ago

RUF Kuchen-Glasur Kakao 200g im Becher mikrowellengeeignet zum Glasieren & Dekorieren von Plätzchen Kuchen & Torten glutenfrei
- Price
- €1.96
- Rating
- 4.7/5
- Reviews
- 125
- Age
- 8y ago

RUF Glasur Vollmilch-Schokolade 100g im Beutel mikrowellengeeignet Kuchendeko für Plätzchen Torte Donuts glutenfrei
- Price
- €1.17
- Rating
- 4.8/5
- Reviews
- 77
- Age
- 9y ago

RUF Zuckerguss Erdbeer sofort anwendbar als Glasur für Kuchen und Gebäck fruchtig süßer Erdbeer-Genuss 1 x 150g
- Price
- €1.09
- Rating
- 4.3/5
- Reviews
- 392
- Age
- 1y ago
Trending
estimated 90-day click momentum
GoodBake Cake Drip Choco 150g Rot | Schokoglasur zum Dekorieren & Verzieren von Torten Cup Cakes & Keksen | Kuchenglasur glutenfrei | Tortendeko Made in Germany
- Price
- €9.11
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 5mo ago

GoodBake Cake Drip Choco 150g Pink | Schokoglasur zum Dekorieren & Verzieren von Torten Cup Cakes & Keksen | Kuchenglasur glutenfrei | Tortendeko Made in Germany
- Price
- €8.91
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 5mo ago

GoodBake Cake Drip Glaze 130g Pink | Kuchenglasur auf Glukosebasis | Vegan & Laktosefrei | Zuckerschrift für Kuchen Kekse & Cup Cakes | Torten Deko
- Price
- €7.91
- Rating
- 4.0/5
- Reviews
- 195
- Age
- 9mo ago

GoodBake Cake Drip Choco 150g Grün | Schokoglasur zum Dekorieren & Verzieren von Torten Cup Cakes & Keksen | Kuchenglasur glutenfrei | Tortendeko Made in Germany
- Price
- €8.90
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 5mo ago

GoodBake Cake Drip Choco 150g Weiß | Schokoglasur zum Dekorieren & Verzieren von Torten Cup Cakes & Keksen | Kuchenglasur glutenfrei | Tortendeko Made in Germany
- Price
- €9.02
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 5mo ago
Newest
by launch date
GoodBake Cake Drip Choco 150g Pink | Schokoglasur zum Dekorieren & Verzieren von Torten Cup Cakes & Keksen | Kuchenglasur glutenfrei | Tortendeko Made in Germany
- Price
- €8.91
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 5mo ago

GoodBake Cake Drip Choco 150g Rot | Schokoglasur zum Dekorieren & Verzieren von Torten Cup Cakes & Keksen | Kuchenglasur glutenfrei | Tortendeko Made in Germany
- Price
- €9.11
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 5mo ago

GoodBake Cake Drip Choco 150g Weiß | Schokoglasur zum Dekorieren & Verzieren von Torten Cup Cakes & Keksen | Kuchenglasur glutenfrei | Tortendeko Made in Germany
- Price
- €9.02
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 5mo ago

GoodBake Cake Drip Choco 150g Grün | Schokoglasur zum Dekorieren & Verzieren von Torten Cup Cakes & Keksen | Kuchenglasur glutenfrei | Tortendeko Made in Germany
- Price
- €8.90
- Rating
- 4.5/5
- Reviews
- 127
- Age
- 5mo ago

GoodBake Cake Drip Glaze 130g Blau | Kuchenglasur auf Glukosebasis | Vegan & Laktosefrei | Zuckerschrift für Kuchen Kekse & Cup Cakes | Torten Deko
- Price
- €8.08
- Rating
- 4.5/5
- Reviews
- 18
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 51% of clicks. Leaders hold, but buyers still shop past them.
Brands
9 falling
Sellers
24
Est. top-5 brand share
93%
Top 20: 100%
Est. top-5 click share
51%
Top 20: 85%
Open market
4%
- RUF74%
- GoodBake10%
- Super Streusel4%
- DECOCINO3%
- Kaffeehaus Diamant3%
- Pickerd3%
- Open — no brand owns it (3 brands, 4%)
Demand
Zuckerguss search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.4×
Search terms
Top Zuckerguss search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- kuchenglasur28K/yr
- zuckerguss22K/yr
- schokoglasur12K/yr
- glasur7K/yr
- glasur kuchen7K/yr
- kuchen glasur6K/yr
- kuchenglasur weiß5K/yr
- zuckerglasur5K/yr
- keks glasur3K/yr
- zuckerguss fertig746/yr
Reviews and returns
What reviews say buyers love and hate about Zuckerguss
We read the reviews and the return reasons for every product selling here.
“Blödsinn und zu teuer”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Zuckerguss questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









