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Zuckerfreie Kekse

Fail

Demand is soft, at -29.5% this quarter, so Zuckerfreie Kekse is a Fail.

Flapen Score
38
38 / 100
Ranks 1,135 of 1,367 Lebensmittel & Getränke niches · −8 vs the category median of 46
Market size
€105K/yr232K searches / yr
90-day growth
-29.5%search demand this quarter
Competition
65%top-5 click share · 8 brands · 22 sellers

Flapen Score

Zuckerfreie Kekse against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Zuckerfreie Kekse is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zuckerfreie Kekse market on Amazon at a glance

Shoppers on Amazon Germany searched for Zuckerfreie Kekse 232K times last year and spent an estimated €105K. The top 5 brands take 96% of clicks. Demand peaks in Feb. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 4.9% of those searches ended in a purchase.

Shoppers searched for this 232K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -29.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €105K a year.

Searches, last 12 months
232K
Growth, 90 days vs prior 90
-29.5%
Conversion, latest week
4.9%
Market size, estimated
€105Ka year
Peak month
February1.9× the quietest month
Top search term
zuckerfreie kekse72K searches a year

02 · Price

A sale here is worth €9.30.

Listings sell for €9.30 on average, from €1.59 to €18.30. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At €9.30 that is €2K to €5K a year per listing.

Average price
€9.30under the $15 to $100 sweet spot
Price range
€1.59–€18.30
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
13K–15K
Units per listing a year
250–500
Revenue per listing a year
€2K–€5K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #131 within Brot & Backwaren. It carries 920 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
90%
Out of stock, average day
7.1%
Average rank
#131in Brot & Backwaren
Average rating
4.42 starsAmazon Germany average 4.37 stars
Average reviews
920per listing
Listings tracked
20

04 · Newcomers

4 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
54 months

Products

Top Zuckerfreie Kekse products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 65% of clicks. Leaders hold, but buyers still shop past them.

Brands

8 falling

Sellers

22

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

2%

  • Brand 138%
  • Brand 238%
  • Brand 314%
  • Brand 43%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (2 brands, 2%)

Demand

Zuckerfreie Kekse search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb · busiest ÷ quietest = 1.9×

Search terms

Top Zuckerfreie Kekse search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • zuckerfreie kekse72K/yr
  • kekse ohne zucker55K/yr
  • coppenrath zuckerfrei33K/yr
  • kekse zuckerfrei23K/yr
  • zuckerfrei kekse12K/yr
  • diabetiker kekse9K/yr
  • zero kekse5K/yr
  • coppenrath kekse4K/yr
  • zuckerfreie kekse coppenrath4K/yr
  • low carb kekse6K/yr

Reviews and returns

What reviews say buyers love and hate about Zuckerfreie Kekse

We read the reviews and the return reasons for every product selling here.

49%of positive reviews mention “Geschmack insgesamt”
15%of negative reviews mention “Geschmack insgesamt”
<0.1%of orders come back, a rate Amazon rounds to zero
“0 Geschmack”
A buyer, on “Geschmack insgesamt”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Zuckerfreie Kekse questions

Answered from the same tracked data.