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Zimtstangen

Fail

Demand is soft, at -30.7% this quarter, so Zimtstangen is a Fail.

Flapen Score
44
44 / 100
Ranks 762 of 1,367 Lebensmittel & Getränke niches · −2 vs the category median of 46
Market size
€186K/yr156K searches / yr
90-day growth
-30.7%search demand this quarter
Competition
82%top-5 click share · 9 brands · 11 sellers

Flapen Score

Zimtstangen against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Zimtstangen is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Zimtstangen market on Amazon at a glance

Shoppers on Amazon Germany searched for Zimtstangen 156K times last year and spent an estimated €186K. The top 5 brands take 82% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 11.2% of those searches ended in a purchase.

Shoppers searched for this 156K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 11.2% of those searches ended in a purchase. Searches in the last 90 days moved -30.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €186K a year.

Searches, last 12 months
156K
Growth, 90 days vs prior 90
-30.7%
Conversion, latest week
11.2%
Market size, estimated
€186Ka year
Peak month
November8.0× the quietest month
Top search term
zimtstangen137K searches a year

02 · Price

A sale here is worth €10.64.

Listings sell for €10.64 on average, from €5.68 to €21.41. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 2,000 to 2,500 of them. At €10.64 that is €21K to €27K a year per listing.

Average price
€10.64under the $15 to $100 sweet spot
Price range
€5.68–€21.41
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
20K–25K
Units per listing a year
2,000–2,500
Revenue per listing a year
€21K–€27K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

89% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #645 within Gewürze & Fix-Produkte. It carries 502 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
89%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#645in Gewürze & Fix-Produkte
Average rating
4.52 starsAmazon Germany average 4.37 stars
Average reviews
502per listing
Listings tracked
9

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
70 months

Products

Top Zimtstangen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 82% of clicks. A locked shelf that new listings rarely crack.

Brands

9 flat

Sellers

11

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

82%

Top 20: 100%

Open market

12%

  • Brand 151%
  • Brand 29%
  • Brand 39%
  • Brand 47%
  • Brand 56%
  • Brand 66%
  • Open — no brand owns it (3 brands, 12%)

Demand

Zimtstangen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Black Friday '24Prime Day '25Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 8.0×

Search terms

Top Zimtstangen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • zimtstangen137K/yr
  • cinnamon sticks6K/yr
  • zimtstange5K/yr
  • zimtrinde3K/yr
  • cinamon stick2K/yr
  • zimtstangen kaufen3K/yr

Reviews and returns

What reviews say buyers love and hate about Zimtstangen

We read the reviews and the return reasons for every product selling here.

52%of positive reviews mention “Qualität insgesamt”
36%of negative reviews mention “Geschmack insgesamt”
<0.1%of orders come back, a rate Amazon rounds to zero
“schmeckt nach Holz und nicht zu empfehlen”
A buyer, on “Geschmack insgesamt”36% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

10 topics

NegativePositive

FAQ

Common Zimtstangen questions

Answered from the same tracked data.