Yamazaki Whisky
a concentrated shelf (top 5 take 89% of clicks) — Yamazaki Whisky doesn't clear our bar today.
Flapen Score
Ranks 1,329 of 1,367 Lebensmittel & Getränke niches · −17 vs the category median of 46
Is Yamazaki Whisky profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Yamazaki Whisky is a €43K/yr Amazon Germany market (13K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 29/100.
Yamazaki Whisky: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -4.4% over the last 90 days and 2.1% of searches end in a purchase.
€43K
revenue / yr
Who owns the niche?
The top 5 brands hold 95% of demand, so 5% of the market is open.
5%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 9 products
Top Yamazaki Whisky products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Suntory Yamazaki 12 Jahre Whisky - Single Malt Japanischer Whisky - mit Geschenkverpackung - Harmonischer und fein ausgewogener Geschmack - 43% Vol - 700 ml
- Price
- €119.87
- Rating
- 4.7/5
- Reviews
- 968
- Age
- 13y ago
Suntory Yamazaki Distillers Reserve Whisky - Single Malt Japanischer Whisky - mit Geschenkverpackung - Komplexer und harmonisch ausgewogener Geschmack - 43 % Vol - 700 ml
- Price
- €75.80
- Rating
- 4.7/5
- Reviews
- 929
- Age
- 12y ago
Hibiki Japanese Harmony | Suntory Whisky | mit Geschenkverpackung | sanfter langanhaltender Nachgeschmack | 43% Vol | 700 ml
- Price
- €65.41
- Rating
- 4.8/5
- Reviews
- 986
- Age
- 10y ago
Yamazaki 12 Jahre - 100th Anniversary Limited Edition - Single Malt Whisky aus Japan
- Price
- €165.76
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 3y ago
Suntory Yamazaki 12 Jahre Whisky - Single Malt Japanischer Whisky - mit Geschenkverpackung - Ausgewogener und zarter Geschmack - 43 % Vol - 700 ml
- Price
- €160.28
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 10y ago
Trending
90-day click momentum
Suntory Yamazaki 18 Jahre Single Malt Whisky (1 x 0.7 l)
- Price
- €594.50
- Rating
- 4.2/5
- Reviews
- 23
- Age
- 13y ago
THE YAMAZAKI Single Malt Japanese Whisky 12 Jahre 0 7 l 43% + 2 Nachtmann Tumbler als Geschenkset in Präsentbox by Reichelts
- Price
- €162.45
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3y ago
Yamazaki 12 Jahre - 100th Anniversary Limited Edition - Single Malt Whisky aus Japan
- Price
- €165.76
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 3y ago
Suntory Whisky Toki | Japanischer Blended Whisky aus Hakushu Yamazaki und Chita | mit feinem süßen und würzigem Abgang | 43% Vol | 700 ml
- Price
- €21.68
- Rating
- 4.6/5
- Reviews
- 6,238
- Age
- 10y ago
Hibiki Japanese Harmony | Suntory Whisky | mit Geschenkverpackung | sanfter langanhaltender Nachgeschmack | 43% Vol | 700 ml
- Price
- €65.41
- Rating
- 4.8/5
- Reviews
- 986
- Age
- 10y ago
Newest
by launch dateYamazaki 12 Jahre - 100th Anniversary Limited Edition - Single Malt Whisky aus Japan
- Price
- €165.76
- Rating
- 4.6/5
- Reviews
- 3
- Age
- 3y ago
THE YAMAZAKI Single Malt Japanese Whisky 12 Jahre 0 7 l 43% + 2 Nachtmann Tumbler als Geschenkset in Präsentbox by Reichelts
- Price
- €162.45
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 3y ago
Yamazakura Blended Whisky (1 x 0.7 l)
- Price
- €33.09
- Rating
- 4.3/5
- Reviews
- 791
- Age
- 9y ago
Suntory Whisky Toki | Japanischer Blended Whisky aus Hakushu Yamazaki und Chita | mit feinem süßen und würzigem Abgang | 43% Vol | 700 ml
- Price
- €21.68
- Rating
- 4.6/5
- Reviews
- 6,238
- Age
- 10y ago
Suntory Yamazaki 12 Jahre Whisky - Single Malt Japanischer Whisky - mit Geschenkverpackung - Ausgewogener und zarter Geschmack - 43 % Vol - 700 ml
- Price
- €160.28
- Rating
- 4.7/5
- Reviews
- 21
- Age
- 10y ago
Competition: brands, sellers & click share
The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.
Brands
7 rising
Sellers
52
Top-5 brand share
95%
Top 20: 100%
Top-5 click share
89%
Top 20: 100%
Open market
2%
- Suntory72%
- Hibiki8%
- Yamazaki8%
- Generisch5%
- Yamazakura3%
- Toki.2%
- Open — no brand owns it (1 brand, 2%)
Yamazaki Whisky demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.4×
What reviews say buyers love and hate about Yamazaki Whisky
What buyers mention most, as a share of all reviews.
What buyers love
97% of reviews“Super Whisky”
“Geschmacklich gut”
“Geschmacklich gut”
“Sehr gute Wahl als Geschenk für einen Kenner”
“Artikel wie Beschreibung”
What buyers complain about
89% of reviews“Geschmack ist ja subjektiv”
“Gut ber zu teuer”
“Leider hat dieser Whisky nicht den geringsten Charakter”
“Der Whisky ist wirklich schlecht”
“Man riecht den Alkohol raus”
Common Yamazaki Whisky questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
