Wraps
a small market ($43K/yr) — Wraps doesn't clear our bar today.
Flapen Score
Ranks 762 of 1,367 Lebensmittel & Getränke niches · −2 vs the category median of 46
Is Wraps profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Wraps is a €43K/yr Amazon Germany market (88K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Feb. Verdict: Skip it — 44/100.
Wraps: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -10.1% over the last 90 days and 7.7% of searches end in a purchase.
€43K
revenue / yr
Who owns the niche?
The top 5 brands hold 94% of demand, so 6% of the market is open.
6%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.
0/100
page quality · 17 products
Top Wraps products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
La Reina de lasTortillas - Tortillas aus gelbem Mais 100% nixtamalisiert - Führender Anbieter an handgefertigter Mexikanischer Gastronomie - Glutenfrei. 500 g. 12 cm. 23 näherungseinheiten
- Price
- €10.59
- Rating
- 4.4/5
- Reviews
- 66
- Age
- 2y ago
Old El Paso Street Market Tortillas - Mexikanische Wraps aus weißem Mais - Glutenfrei - 1 x 208 g
- Price
- €3.44
- Rating
- 4.3/5
- Reviews
- 187
- Age
- 1y ago
La Reina de las Tortillas Mexikanische Maistortillas aus Gelbmais 100% Nixtamalisiert Glutenfrei 15cm Durchmesser 18 Stück 500g
- Price
- €10.47
- Rating
- 4.0/5
- Reviews
- 125
- Age
- 2y ago
La Reina de las Tortillas Gelbe Mexikanische Mais-Tortillas Europäischer Marktführer in Mexikanischer Handwerksgastronomie 32 Einheiten 10cm Ideal für Fajitas Glutenfrei
- Price
- €10.43
- Rating
- 4.1/5
- Reviews
- 149
- Age
- 2y ago
Old El Paso Weizen Tortillas Mexikanische Wraps aus Weizen 1 x 326 g
- Price
- €2.88
- Rating
- 4.3/5
- Reviews
- 275
- Age
- 14y ago
Trending
90-day click momentum
Traditionelle mexikanische Maistortillas von Cultura Del Chile glutenfrei und vegan. Ideal für authentische Tacos. 3 Packungen mit je 8 Tortillas.
- Price
- €12.06
- Rating
- 3.5/5
- Reviews
- 16
- Age
- 2mo ago
Old El Paso Wrap Tortillas extra Dünn Mexikanische Wraps aus Tapioka und Weizenmehl - Ø 20 cm - 6 Stück 1 x 192 g
- Price
- €3.02
- Rating
- 4.7/5
- Reviews
- 42
- Age
- 4mo ago
Weiße Maistortillas Mexicana Guanajuato glutenfrei 15cm 20 Stück (500gr.)
- Price
- €7.99
- Rating
- 3.5/5
- Reviews
- 82
- Age
- 4y ago
Fuego Tortillas Mexican Style (1 x 320 g)
- Price
- €2.65
- Rating
- 4.3/5
- Reviews
- 203
- Age
- 6y ago
La Reina de lasTortillas - Tortillas aus gelbem Mais 100% nixtamalisiert - Führender Anbieter an handgefertigter Mexikanischer Gastronomie - Glutenfrei. 500 g. 12 cm. 23 näherungseinheiten
- Price
- €10.59
- Rating
- 4.4/5
- Reviews
- 66
- Age
- 2y ago
Newest
by launch dateTraditionelle mexikanische Maistortillas von Cultura Del Chile glutenfrei und vegan. Ideal für authentische Tacos. 3 Packungen mit je 8 Tortillas.
- Price
- €12.06
- Rating
- 3.5/5
- Reviews
- 16
- Age
- 2mo ago
Old El Paso Wrap Tortillas extra Dünn Mexikanische Wraps aus Tapioka und Weizenmehl - Ø 20 cm - 6 Stück 1 x 192 g
- Price
- €3.02
- Rating
- 4.7/5
- Reviews
- 42
- Age
- 4mo ago
Old El Paso Street Market Tortillas - Mexikanische Wraps aus weißem Mais - Glutenfrei - 1 x 208 g
- Price
- €3.44
- Rating
- 4.3/5
- Reviews
- 187
- Age
- 1y ago
La Reina de las Tortillas Mexikanische Maistortillas aus Gelbmais 100% Nixtamalisiert Glutenfrei 15cm Durchmesser 18 Stück 500g
- Price
- €10.47
- Rating
- 4.0/5
- Reviews
- 125
- Age
- 2y ago
La Reina de las Tortillas Gelbe Mexikanische Mais-Tortillas Europäischer Marktführer in Mexikanischer Handwerksgastronomie 32 Einheiten 10cm Ideal für Fajitas Glutenfrei
- Price
- €10.43
- Rating
- 4.1/5
- Reviews
- 149
- Age
- 2y ago
Competition: brands, sellers & click share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
Brands
8 falling
Sellers
16
Top-5 brand share
94%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
3%
- La Reina de las Tortillas44%
- Old El Paso28%
- KOMALI11%
- Fuego6%
- Cultura Del Chile5%
- mercado mexicano4%
- Open — no brand owns it (2 brands, 3%)
Wraps demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Feb · busiest ÷ quietest = 1.6×
Top Wraps search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- tortilla31K/yr
- tortillas21K/yr
- mais tortillas14K/yr
- maistortillas7K/yr
- mini tortillas5K/yr
- corn tortillas5K/yr
- tortillas de maiz5K/yr
What reviews say buyers love and hate about Wraps
What buyers mention most, as a share of all reviews.
What buyers love
74% of reviews“Schmeckt”
“einfache Nutzung - gut im Geschmack”
“ordentliches Produkt”
“Bester glutenfreie Tortillas”
“Dünn und trotzdem reißfest”
What buyers complain about
62% of reviews“Geschmack schlecht und Qualität ebenfalls”
“Rauchiges Aroma”
“Chio-Chips sind teurer”
“Dünn”
“Null Geschmack”
Common Wraps questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
