Wilton Lebensmittelfarbe
FailThe top 5 brands take 100% of clicks, so Wilton Lebensmittelfarbe is a Fail.
- Flapen Score
- 36 / 100Ranks 1,209 of 1,367 Lebensmittel & Getränke niches · −10 vs the category median of 4636
- Market size
- €57K/yr44K searches / yr
- 90-day growth
- -31.1%search demand this quarter
- Competition
- 81%top-5 click share · 3 brands · 14 sellers
Flapen Score
Wilton Lebensmittelfarbe against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Wilton Lebensmittelfarbe is stronger. Inside it, weaker.
Market
The Wilton Lebensmittelfarbe market on Amazon at a glance
Shoppers on Amazon Germany searched for Wilton Lebensmittelfarbe 44K times last year and spent an estimated €57K. All 3 brands take every click. Demand peaks in Nov. Flapen scores it 36 out of 100, a Fail.
01 · Demand
An estimated 6.2% of those searches ended in a purchase.
Shoppers searched for this 44K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -31.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €57K a year.
- Searches, last 12 months
- 44K
- Growth, 90 days vs prior 90
- -31.1%
- Conversion, latest week
- 6.2%
- Market size, estimated
- €57Ka year
- Peak month
- November2.5× the quietest month
- Top search term
- wilton lebensmittelfarbe28K searches a year
02 · Price
A sale here is worth €20.51.
Listings sell for €20.51 on average, from €7.22 to €59.30. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At €20.51 that is €2K to €5K a year per listing.
- Average price
- €20.51inside the $15 to $100 sweet spot
- Price range
- €7.22–€59.30
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €2K–€5K
- Returns
- 0.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 6.5% of listings are out of stock. The average listing ranks #200 within Koch- & Backzutaten. It carries 2,271 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 90%
- Out of stock, average day
- 6.5%
- Average rank
- #200in Koch- & Backzutaten
- Average rating
- 4.65 starsAmazon Germany average 4.37 stars
- Average reviews
- 2,271per listing
- Listings tracked
- 10
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 45 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 45 months
Products
Top Wilton Lebensmittelfarbe products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
bakeryteam Wilton Lebensmittelfarben 8er Set plus Teal 1er Pack (1 x 252 g)
- Price
- €19.72
- Rating
- 4.7/5
- Reviews
- 777
- Age
- 8y ago

bakeryteam Lebensmittelfarben 8er Set plus Braun Wilton Glasurfarbe Icing Colour 9 28g
- Price
- €20.05
- Rating
- 4.9/5
- Reviews
- 65
- Age
- 4y ago

bakeryteam Wilton Gelfarben im Spar-Set Regenbogenmix (6 x 28 g)
- Price
- €16.95
- Rating
- 4.7/5
- Reviews
- 1,401
- Age
- 12y ago

bakeryteam Wilton Lebensmittelfarben Set bakeryteam Edition (8 x 28g)
- Price
- €18.52
- Rating
- 4.6/5
- Reviews
- 1,439
- Age
- 10y ago

Belissia Lebensmittelfarbe Set 8x10ml flüssig zum Kochen und Backen
- Price
- €9.04
- Rating
- 4.4/5
- Reviews
- 17,366
- Age
- 7y ago
Trending
estimated 90-day click momentum
Wilton Lebensmittelfarbe Gel 28 g rot
- Price
- €7.22
- Rating
- 4.6/5
- Reviews
- 506
- Age
- 14y ago

Belissia Lebensmittelfarbe Set 8x10ml flüssig zum Kochen und Backen
- Price
- €9.04
- Rating
- 4.4/5
- Reviews
- 17,366
- Age
- 7y ago

bakeryteam Wilton Lebensmittelfarben 8er Set plus Teal 1er Pack (1 x 252 g)
- Price
- €19.72
- Rating
- 4.7/5
- Reviews
- 777
- Age
- 8y ago

Wilton Icing Colours - 8 Colour Pack
- Price
- €19.60
- Rating
- 4.6/5
- Reviews
- 35
- Age
- 7y ago

bakeryteam Lebensmittelfarben 8er Set plus Braun Wilton Glasurfarbe Icing Colour 9 28g
- Price
- €20.05
- Rating
- 4.9/5
- Reviews
- 65
- Age
- 4y ago
Newest
by launch date
bakeryteam Lebensmittelfarben 8er Set plus Braun Wilton Glasurfarbe Icing Colour 9 28g
- Price
- €20.05
- Rating
- 4.9/5
- Reviews
- 65
- Age
- 4y ago

bakeryteam Selection Wilton Glasurfarben Lebensmittelfarbe für Teig Fondant Creme Set mit Braun und Orange 8 x 28 g
- Price
- €18.49
- Rating
- 4.6/5
- Reviews
- 188
- Age
- 6y ago

Belissia Lebensmittelfarbe Set 8x10ml flüssig zum Kochen und Backen
- Price
- €9.04
- Rating
- 4.4/5
- Reviews
- 17,366
- Age
- 7y ago

Wilton Icing Colours - 8 Colour Pack
- Price
- €19.60
- Rating
- 4.6/5
- Reviews
- 35
- Age
- 7y ago

bakeryteam Wilton Lebensmittelfarben 8er Set plus Teal 1er Pack (1 x 252 g)
- Price
- €19.72
- Rating
- 4.7/5
- Reviews
- 777
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 81% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
14
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
81%
Top 20: 100%
Open market
0%
- bakeryteam73%
- Wilton20%
- Belissia7%
Demand
Wilton Lebensmittelfarbe search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 2.5×
Search terms
Top Wilton Lebensmittelfarbe search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- wilton lebensmittelfarbe28K/yr
- lebensmittelfarbe wilton9K/yr
- wilton gelfarben3K/yr
- wilton lebensmittelfarbe gel2K/yr
- bakeryteam lebensmittelfarbe2K/yr
Reviews and returns
What reviews say buyers love and hate about Wilton Lebensmittelfarbe
We read the reviews and the return reasons for every product selling here.
“ohne gelb”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Wilton Lebensmittelfarbe questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









