Whisky 18 Jahre
FailShoppers spend an estimated $19K a year here, so Whisky 18 Jahre is a Fail.
- Flapen Score
- 43 / 100Ranks 829 of 1,367 Lebensmittel & Getränke niches · −3 vs the category median of 4643
- Market size
- €19K/yr21K searches / yr
- 90-day growth
- -6.9%search demand this quarter
- Competition
- 46%top-5 click share · 16 brands · 68 sellers
Flapen Score
Whisky 18 Jahre against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Whisky 18 Jahre is stronger. Inside it, weaker.
Market
The Whisky 18 Jahre market on Amazon at a glance
Shoppers on Amazon Germany searched for Whisky 18 Jahre 21K times last year and spent an estimated €19K. The top 5 brands take 57% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 1.2% of those searches ended in a purchase.
Shoppers searched for this 21K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved -6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €19K a year.
- Searches, last 12 months
- 21K
- Growth, 90 days vs prior 90
- -6.9%
- Conversion, latest week
- 1.2%
- Market size, estimated
- €19Ka year
- Peak month
- November3.8× the quietest month
- Top search term
- whisky 18 jahre12K searches a year
02 · Price
A sale here is worth €77.61.
Listings sell for €77.61 on average, from €33.26 to €178.74. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €77.61 that is €0 to €8K a year per listing.
- Average price
- €77.61inside the $15 to $100 sweet spot
- Price range
- €33.26–€178.74
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€8K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
43% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 3.1% of listings are out of stock. The average listing ranks #332 within Bier, Wein & Spirituosen. It carries 2,811 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 43%
- Prime listings
- 71%
- Out of stock, average day
- 3.1%
- Average rank
- #332in Bier, Wein & Spirituosen
- Average rating
- 4.67 starsAmazon Germany average 4.37 stars
- Average reviews
- 2,811per listing
- Listings tracked
- 21
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 125 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 125 months
Products
Top Whisky 18 Jahre products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Glenfiddich 18 Jahre Single Malt Scotch Whisky mit Geschenkverpackung 70cl - in Ex-Bourbon- & Oloroso Sherry-Fässern gereift für hochwertigen Genuss - Das Flaschendesign kann variieren
- Price
- €59.44
- Rating
- 4.8/5
- Reviews
- 2,061
- Age
- 19y ago

Chivas Regal 18 Years Old - Blended Scotch Whisky - Gold Signature - 0 7l | 700ml (1er Pack)
- Price
- €43.93
- Rating
- 4.7/5
- Reviews
- 2,520
- Age
- 13y ago

Aberlour 18 Jahre Whisky mit Pedro Ximenez und Oloroso Sherry-Finish Double Cask Reifung Single Malt Scotch für Whisky Sammler 43 % vol 700 ml
- Price
- €86.44
- Rating
- 4.8/5
- Reviews
- 9,153
- Age
- 13y ago

The Glenlivet 18 Jahre Single Malt Scotch Whisky Scotch Single Malt Whisky aus der Speyside Region 1 x 0 7 l | 700 ml (1er Pack)
- Price
- €70.30
- Rating
- 4.7/5
- Reviews
- 15,785
- Age
- 15y ago

Johnnie Walker 18 Jahre | Blended Scotch Whisky | mit Geschenkverpackung | Preisgekrönt und aromatisch | handgefertigt aus Schottland | 40% vol | 700ml Einzelflasche |
- Price
- €51.08
- Rating
- 4.5/5
- Reviews
- 1,107
- Age
- 9y ago
Trending
estimated 90-day click momentum
Glenfarclas 25 Years Old Highland Single Malt Scotch Whisky 43% Vol. 0 2l in Geschenkbox
- Price
- €42.56
- Rating
- 4.2/5
- Reviews
- 8
- Age
- 4y ago

Hibiki Japanese Harmony | Suntory Whisky | mit Geschenkverpackung | sanfter langanhaltender Nachgeschmack | 43% Vol | 700 ml
- Price
- €65.41
- Rating
- 4.8/5
- Reviews
- 986
- Age
- 10y ago

Royal Salute 21 Years Old Blended Scotch Whisky - 21 Jahre gereifter Premium Whisky aus dem Hause Chivas Regal - 0 7l
- Price
- €101.37
- Rating
- 4.7/5
- Reviews
- 1,925
- Age
- 13y ago

Glenfarclas 25 Years Old mit Geschenkverpackung Whisky (1 x 0.7 l)
- Price
- €178.74
- Rating
- 4.8/5
- Reviews
- 239
- Age
- 13y ago

Glen Moray 18 Jahre | Schottischer Single Malt Whisky aus der Speyside | mit Geschenkverpackung | 1 x 0 7 l
- Price
- €58.76
- Rating
- 4.5/5
- Reviews
- 27
- Age
- 9y ago
Newest
by launch date
Glenfiddich 18 Jahre Single Malt Scotch Whisky 70cl - in der Limited Design Edition
- Price
- €67.31
- Rating
- 4.7/5
- Reviews
- 18
- Age
- 1y ago

ABERFELDY 18 Jahre Single Malt Scotch Whisky 700 ml / 70cl 46% vol. Sangiovese Red Wine Cask Finish Limited Edition
- Price
- €76.80
- Rating
- 4.4/5
- Reviews
- 29
- Age
- 2y ago

Glenfarclas 25 Years Old Highland Single Malt Scotch Whisky 43% Vol. 0 2l in Geschenkbox
- Price
- €42.56
- Rating
- 4.2/5
- Reviews
- 8
- Age
- 4y ago

Jura 18 Jahre Single Malt Scotch Whisky mit Geschenkverpackung (1 x 0 7 l)
- Price
- €49.27
- Rating
- 4.7/5
- Reviews
- 741
- Age
- 8y ago

Johnnie Walker 18 Jahre | Blended Scotch Whisky | mit Geschenkverpackung | Preisgekrönt und aromatisch | handgefertigt aus Schottland | 40% vol | 700ml Einzelflasche |
- Price
- €51.08
- Rating
- 4.5/5
- Reviews
- 1,107
- Age
- 9y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 falling
Sellers
68
Est. top-5 brand share
57%
Top 20: 100%
Est. top-5 click share
46%
Top 20: 98%
Open market
37%
- Glenfiddich23%
- Chivas Regal10%
- Aberlour8%
- Glenlivet8%
- JOHNNIE WALKER7%
- Royal Salute6%
Demand
Whisky 18 Jahre search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 3.8×
Search terms
Top Whisky 18 Jahre search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- whisky 18 jahre12K/yr
- whisky 184K/yr
- whisky 21 jahre4K/yr
- whisky 25 jahre2K/yr
Reviews and returns
What reviews say buyers love and hate about Whisky 18 Jahre
We read the reviews and the return reasons for every product selling here.
“Aufgrund der enormen Preissteigerung über viele Jahre”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Whisky 18 Jahre questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









