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46

wasser

Skip it

Prices mostly outside the sweet spot ($0.56–$12.95) — this niche doesn't clear our bar today.

Market size 55Growth 42Conversion 71Competition 37Returns 99Price range 0Avg price 14Brand share 11Review moat 73Quality gap 35

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Review moat

Good570.05

avg incumbent reviews — the moat a new listing must climb

Conversion

Good6.5%

search→purchase rate — share of searches ending in a sale

Market size

Good€380K

€380K/yr · 1.2M searches

Growth

Okay+13.3%

90-day search growth — must beat 0% to launch

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Bad€4.98

avg listing price — sweet spot $15–$100

Brand share

Bad96%

top-5 brand share — brand-locked demand

Price range

Bad€0.56–€12.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon Germany niche tracking, wasser is a €380K/yr Amazon Germany market (1.2M searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 46/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

wasser market data

Units sold / yr
125K–150K
avg 4,000–5,000/product
Revenue / yr
€623K–€747K
units × avg price
Conversion rate
6.5%
Avg BSR
#33
Page quality
0%
Prime
100%
Sponsored
70%
Out of stock
5.2%
Avg brand age
56 months
Avg seller age
181 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

14

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

3%

  • Vilsa62%
  • by Amazon11%
  • Jeden Tag11%
  • VIO7%
  • Aqua Carpatica5%
  • Rheinfels Quelle1%
  • Open — no brand owns it (2 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +13.3% search growth over the last 90 days.
50K30KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Top wasser search terms

  • wasser447K/yr
  • mineralwasser150K/yr
  • water105K/yr
  • wasser still73K/yr
  • mineralwasser mit kohlensäure53K/yr
  • stilles wasser54K/yr
  • sprudelwasser38K/yr
  • gerolsteiner26K/yr
  • vio59K/yr
  • vilsa22K/yr
All search terms

Top wasser products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€38K20%€76K30%€114K40%€152K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 20 tracked products in this niche — three views at once, no toggling.

What buyers say about wasser

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt39%

“Prost”

Qualität insgesamt10%

“Super Produkt”

Preis-Leistungs-Verhältnis10%

“Preis-/Leistung OK”

Geschmack9%

“Super Geschmack”

Frische7%

“Das Vilsa Wasser schmeckt neutral, frisch, am besten eiskalt genießen”

Gesamtgröße3%

“Passt”

Portabilität2%

“Super zum mitnehmen”

Benutzerfreundlichkeit2%

“Praktisch”

Vegan/Biologisch1%

“Bio Wasser”

beworben Vs Tatsächliches Produkt1%

“Die genaue Zusammensetzung lässt sich den Fotos entnehmen”

What buyers complain about

Geschmack insgesamt35%

“Schmeckt abgestanden”

Preis-Leistungs-Verhältnis15%

“Es ist Wasser was wir mal da großartig zu sagen es ist zwar teurer bei Amazon wie normalen Supermarkt kann man auch wirklich nur Sale kaufen bei Amazon ansonsten ganz gut”

Geschmack5%

“kaum Lemongeschmack”

Qualität insgesamt5%

“Wasserqualität schlecht, siehe produktbeschreibung”

Geruch4%

“Plastikflaschen stinken”

Salzgehalt3%

“Extrem viel Natrium, Chlor und Fluorid, pH-Wert SAUER”

Ernährungs Gehalt3%

“Schlechte Nährstoffe”

Inhaltsstoffe – insgesamt2%

“Zu viel Fluorid”

Süße2%

“Ich würde mal sagen, es schmeckt überhaupt nicht süss”

Anleitung/Benutzerhandbuch/Fehlerbehebung1%

“Wie üblich, wurde die Lieferanweisung nicht befolgt”

Common questions

Is wasser profitable to sell on Amazon Germany?
The niche generates €380K/yr across 20 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +13.3%. Flapen's verdict: Skip it (46/100).
How competitive is the wasser niche?
8 brands and 14 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in wasser?
Top complaints mined from reviews: Geschmack insgesamt, Preis-Leistungs-Verhältnis, Geschmack. The return rate is 0.1%.
When does demand for wasser peak?
Demand is steady year-round — the busiest month runs 1.3× the quietest.
What does it cost to enter the wasser niche?
Listings span €0.56–€12.95; the average listing price is €4.98 (sweet spot $15–$100). The average incumbent carries 570 reviews — the moat a new listing must climb.