wasser
Skip itPrices mostly outside the sweet spot ($0.56–$12.95) — this niche doesn't clear our bar today.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Review moat
Good570.05avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.5%search→purchase rate — share of searches ending in a sale
Market size
Good€380K€380K/yr · 1.2M searches
Growth
Okay+13.3%90-day search growth — must beat 0% to launch
Competition
Okay63%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Bad€4.98avg listing price — sweet spot $15–$100
Brand share
Bad96%top-5 brand share — brand-locked demand
Price range
Bad€0.56–€12.95cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon Germany niche tracking, wasser is a €380K/yr Amazon Germany market (1.2M searches/yr). The top 5 brands hold 96% of demand. Verdict: Skip it — 46/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
wasser market data
- Units sold / yr
- 125K–150K
- avg 4,000–5,000/product
- Revenue / yr
- €623K–€747K
- units × avg price
- Conversion rate
- 6.5%
- Avg BSR
- #33
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 70%
- Out of stock
- 5.2%
- Avg brand age
- 56 months
- Avg seller age
- 181 days
Competition & brand share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.Brands
8 falling
Sellers
14
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
3%
- Vilsa62%
- by Amazon11%
- Jeden Tag11%
- VIO7%
- Aqua Carpatica5%
- Rheinfels Quelle1%
- Open — no brand owns it (2 brands, 3%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +13.3% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Top wasser search terms
- wasser447K/yr
- mineralwasser150K/yr
- water105K/yr
- wasser still73K/yr
- mineralwasser mit kohlensäure53K/yr
- stilles wasser54K/yr
- sprudelwasser38K/yr
- gerolsteiner26K/yr
- vio59K/yr
- vilsa22K/yr
Top wasser products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 20 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
VILSA Mineralwasser Naturelle 6 x 1 00 l PET
Vilsa€3.154.5★730 rev

VILSA Mineralwasser Classic 6 x 1 00 l PET
Vilsa€4.104.5★490 rev

VILSA Mineralwasser Medium 6 x 0 75 l PET
Vilsa€2.914.5★524 rev

by Amazon Natürliches Mineralwasser mit Kohlensäure 6x1.5L
by Amazon€3.354.3★242 rev

VILSA Plus Lemon 6 x 1 00 l PET
Vilsa€3.684.4★514 rev
Newest
by launch date
by Amazon Natürliches Mineralwasser mit Kohlensäure 6x1.5L
by Amazon€3.35242 rev

by Amazon Natürliches Mineralwasser mit Kohlensäure 6x500ml
by Amazon€1.28272 rev

VILSA Carat Naturelle Bio 12 x 0 5 l Tetra Pak
Vilsa€7.4755 rev

Jeden Tag Mineralwasser Naturelle 6x1 5 l PET (EINWEG) (9 l)
Jeden Tag€2.80102 rev

Jeden Tag Mineralwasser Classic 6x1 5 l PET (EINWEG) (9 l)
Jeden Tag€2.7965 rev
Trending
90-day click momentum
AQUA CARPATICA 500ml x 6 Still Water Premium Natürliches Mineralwasser Mit Natürlichen Elektrolyten 100% Recycelbar BPA Frei Ohne Kohlensäure Perfekt für die Zubereitung von Babynahrung
Aqua Carpatica€3.714.7★

AQUA CARPATICA 500ml x 6 Naturally Sparkling Sprudel Natürliches Mineralwasser Natriumarm Nitratfrei Mit Natürlichen Elektrolyten Calcium und Magnesium Natürlich prickelnd 100% Recycelbar
Aqua Carpatica€3.914.5★

Rheinfels Quelle Lemon EINWEG (6 x 0 75 l)
Rheinfels Quelle€3.054.6★

Ensinger Sport Mineralwasser Medium 0 5 l
Ensinger€0.564.6★

VILSA Mineralwasser Classic 6 x 1 00 l PET
Vilsa€4.104.5★
What buyers say about wasser
What buyers praise and complain about, mined from review topics.What buyers love
“Prost”
“Super Produkt”
“Preis-/Leistung OK”
“Super Geschmack”
“Das Vilsa Wasser schmeckt neutral, frisch, am besten eiskalt genießen”
“Passt”
“Super zum mitnehmen”
“Praktisch”
“Bio Wasser”
“Die genaue Zusammensetzung lässt sich den Fotos entnehmen”
What buyers complain about
“Schmeckt abgestanden”
“Es ist Wasser was wir mal da großartig zu sagen es ist zwar teurer bei Amazon wie normalen Supermarkt kann man auch wirklich nur Sale kaufen bei Amazon ansonsten ganz gut”
“kaum Lemongeschmack”
“Wasserqualität schlecht, siehe produktbeschreibung”
“Plastikflaschen stinken”
“Extrem viel Natrium, Chlor und Fluorid, pH-Wert SAUER”
“Schlechte Nährstoffe”
“Zu viel Fluorid”
“Ich würde mal sagen, es schmeckt überhaupt nicht süss”
“Wie üblich, wurde die Lieferanweisung nicht befolgt”
Common questions
- Is wasser profitable to sell on Amazon Germany?
- The niche generates €380K/yr across 20 tracked products. 1 of 2 products launched in the last 360 days are still selling. 90-day search growth is +13.3%. Flapen's verdict: Skip it (46/100).
- How competitive is the wasser niche?
- 8 brands and 14 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 96% of demand.
- What do buyers complain about in wasser?
- Top complaints mined from reviews: Geschmack insgesamt, Preis-Leistungs-Verhältnis, Geschmack. The return rate is 0.1%.
- When does demand for wasser peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the wasser niche?
- Listings span €0.56–€12.95; the average listing price is €4.98 (sweet spot $15–$100). The average incumbent carries 570 reviews — the moat a new listing must climb.