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Walnüsse

Walnüsse shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

65
Worth a look

Top 1% of 1,367 Lebensmittel & Getränke niches · +19 vs the category median of 46

Market size 66Growth 14Conversion 95Competition 51Returns 100Price range 70Avg price 77Brand share 67Review moat 78Quality gap 77
This niche Category average · 1,367 niches

Is Walnüsse profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Walnüsse is a €632K/yr Amazon Germany market (335K searches/yr). The top 5 brands hold 65% of demand. Demand peaks in Nov. Verdict: Worth a look — 65/100.

Walnüsse: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -21.8% over the last 90 days and 12.0% of searches end in a purchase.

€632K

revenue / yr

Units sold / yr50K
Search volume / yr-21.8%335K
Conversion rate12.0%
Avg price€15.65

Who owns the niche?

The top 5 brands hold 65% of demand, so 35% of the market is open.

35%

open market share

Brands · sellers17 · 20
Top-5 product click share54%
Open market35%
Avg brand age59 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 21 products

Sponsored placement81%
New entrants (1y)3· 0 succeeded
Avg rating4.3★
Avg reviews431

Top Walnüsse products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

€0€25K€51K€76K€101K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

20

Top-5 brand share

65%

Top 20: 100%

Top-5 click share

54%

Top 20: 99%

Open market

28%

  • by Amazon20%
  • Alnatura13%
  • nut&me12%
  • Seeberger12%
  • KoRo8%
  • Malinowe7%

Walnüsse demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume335KCVR12.0%Products21Brands17Top 5 Brands65%OOS Rate1.8%Rating4.3★Reviews431Avg BSR#13
12K8KSpike '24Black Friday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov · busiest ÷ quietest = 2.5×

Top Walnüsse search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • walnüsse160K/yr
  • walnusskerne51K/yr
  • walnüsse bio22K/yr
  • walnuss18K/yr
  • walnuts8K/yr
  • walnussbruch9K/yr
  • walnüsse großpackung3K/yr
  • walnüsse 1kg11K/yr
  • bio walnüsse7K/yr
  • walnüsse geschält10K/yr

What reviews say buyers love and hate about Walnüsse

What buyers mention most, as a share of all reviews.

What buyers love

85% of reviews
Geschmack insgesamt24%

Schmeckt

Qualität insgesamt23%

Qualität super

Frische12%

Frische

Geschmack7%

aromatisch

Preis-Leistungs-Verhältnis6%

Für den Preis ok

What buyers complain about

76% of reviews
Abgestanden/verfault/verwöhnt22%

Wallnüsse sind ranzig

Geschmack insgesamt17%

Ungenießbar

Qualität insgesamt9%

Sehr schlechte Ware

Geruch6%

riechen ranzig,

Bitter6%

bitter

Common Walnüsse questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Walnüsse 65/100 on Amazon Germany — Worth a look. The niche generates €632K/yr across 21 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -21.8% over the last 90 days.
Search demand for Walnüsse on Amazon Germany peaks in Nov, where the busiest month runs 2.5× the quietest.