Vodka
Vodka clears our launch bar: a $1.1M/yr market growing +3.0% this quarter with returns at 0.1%.
Flapen Score
Top 6% of 1,367 Lebensmittel & Getränke niches · +13 vs the category median of 46
Is Vodka profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Vodka is a €1.1M/yr Amazon Germany market (909K searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Nov–Dec. Verdict: Launch it — 59/100.
Vodka: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Yes. Search demand moved +3.0% over the last 90 days and 5.8% of searches end in a purchase.
€1.1M
revenue / yr
Who owns the niche?
The top 5 brands hold 72% of demand, so 28% of the market is open.
28%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 30 products
Top Vodka products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Absolut Vodka Original Edler und extrem reiner Premium-Vodka aus Schweden in der ikonischen Apotheker-Flasche 1 x 1 l
- Price
- €14.46
- Rating
- 4.8/5
- Reviews
- 2,622
- Age
- 15y ago
GREY GOOSE Premium-Vodka aus Frankreich 40% Vol. 70 cl/700 ml mit 100% französischem Weizen und natürlichem Quellwasser
- Price
- €25.48
- Rating
- 4.8/5
- Reviews
- 6,966
- Age
- 15y ago
Wodka Gorbatschow 37 5 Prozent vol. (1 x 0 7 l) Premium Vodka - absolute Reinheit und Klarheit milder Geschmack ideal als Longdrink im Cocktail oder als Shot
- Price
- €7.69
- Rating
- 4.4/5
- Reviews
- 653
- Age
- 13y ago
THREE SIXTY VODKA ORIGINAL | Diamond filtrated Vodka | In der einzigartigen Facettenschliff-Flasche | 37 5 % vol. | 0 7L
- Price
- €8.80
- Rating
- 4.7/5
- Reviews
- 1,367
- Age
- 13y ago
Belvedere Organic Vodka 70cl | Bio-Premium-Vodka aus polnischem Roggen | Elegant & samtig | Für Cocktails & Pur genießen
- Price
- €26.95
- Rating
- 4.8/5
- Reviews
- 3,521
- Age
- 16y ago
Trending
90-day click momentum
ABSOLUT VODKA Tomorrowland Limited Edition Vodka aus Schweden 40% Vol samtig-weicher Geschmack mit Weizen-Noten 1 x 0 7L Flasche mit Festival-Design
- Price
- €13.90
- Rating
- 4.8/5
- Reviews
- 169
- Age
- 4y ago
Absolut Vodka Watermelon noble and extremely pure premium vodka from Sweden with watermelon flavor in iconic pharmacist bottle 1 L
- Price
- €12.22
- Rating
- 4.3/5
- Reviews
- 176
- Age
- 5y ago
Wodka Gorbatschow 37 5 Prozent vol. (1 x 1 l) Premium Vodka - absolute Reinheit und Klarheit milder Geschmack ideal als Longdrink im Cocktail oder als Shot
- Price
- €10.84
- Rating
- 4.5/5
- Reviews
- 116
- Age
- 9y ago
THREE SIXTY VODKA | 100 PROOF | Diamond filtrated Vodka | In der einzigartigen verchromten Facettenschliff-Flasche | 0 7L | 50% vol.
- Price
- €16.60
- Rating
- 4.7/5
- Reviews
- 284
- Age
- 6y ago
Absolut Vodka Original â Absolute Reinheit Und Einzigartiger Geschmack In Ikonischer Apothekerflasche â Ideal Für Cocktails Und Longdrinks â 1 X 0 5 L
- Price
- €10.51
- Rating
- 4.8/5
- Reviews
- 2,622
- Age
- 15y ago
Newest
by launch date
Pure Divine - Französischer Vodka aus den Nordvogesen - 37.5 Prozent Vol (1 x 0 5 l)
- Price
- €4.91
- Rating
- 4.5/5
- Reviews
- 187
- Age
- 2y ago
by Amazon Vodka dreifach destilliert hergestellt und abgefüllt in Großbritannien 1000ml/1L
- Price
- €9.29
- Rating
- 4.5/5
- Reviews
- 2,206
- Age
- 3y ago
Pure Divine - Französischer Vodka aus den Nordvogesen - 37.5 Prozent Vol - Großpackungen 3 Liter - Wodka Bag in Box (1 x 3 l)
- Price
- €26.12
- Rating
- 4.2/5
- Reviews
- 74
- Age
- 3y ago
ABSOLUT VODKA Tomorrowland Limited Edition Vodka aus Schweden 40% Vol samtig-weicher Geschmack mit Weizen-Noten 1 x 0 7L Flasche mit Festival-Design
- Price
- €13.90
- Rating
- 4.8/5
- Reviews
- 169
- Age
- 4y ago
Absolut Vodka Watermelon noble and extremely pure premium vodka from Sweden with watermelon flavor in iconic pharmacist bottle 1 L
- Price
- €12.22
- Rating
- 4.3/5
- Reviews
- 176
- Age
- 5y ago
Competition: brands, sellers & click share
The top 5 products take 50% of clicks — established leaders, but buyers still shop beyond them.
Brands
17 rising
Sellers
86
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
50%
Top 20: 92%
Open market
20%
- Absolut Vodka24%
- THREE SIXTY17%
- Gorbatschow13%
- Grey Goose10%
- Smirnoff8%
- Belvedere8%
Vodka demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 2.0×
Top Vodka search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- vodka341K/yr
- wodka148K/yr
- absolut vodka80K/yr
- wodka angebot46K/yr
- three sixty vodka45K/yr
- belvedere vodka50K/yr
- grey goose vodka45K/yr
- absolut19K/yr
- vodka 1l22K/yr
- grey goose15K/yr
What reviews say buyers love and hate about Vodka
What buyers mention most, as a share of all reviews.
What buyers love
94% of reviews“Bester Vodka for ever”
“Schmeckt”
“Guter Preis”
“Mit seinem eleganten Charakter und der hochwertigen Qualität ist er eine ausgezeichnete Wahl für Genießer und besondere Anlässe”
“Super Geschenk”
What buyers complain about
86% of reviews“Gut, etwas teuer”
“Unangenehmer Geschmack”
“Witzige Geschenkidee”
“SOWAS GEHT GAR NICHT”
“Schwankende Qualität oder Plagiat”
Common Vodka questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
