Vodka
MaybeAn estimated 0.1% of orders come back. But the products selling today already average 4.7★, so Vodka is a Maybe.
- Flapen Score
- 59 / 100Top 6% of 1,367 Lebensmittel & Getränke niches · +13 vs the category median of 4659
- Market size
- €1.1M/yr909K searches / yr
- 90-day growth
- +3.0%search demand this quarter
- Competition
- 50%top-5 click share · 17 brands · 86 sellers
Flapen Score
Vodka against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Vodka is stronger. Inside it, weaker.
Market
The Vodka market on Amazon at a glance
Shoppers on Amazon Germany searched for Vodka 909K times last year and spent an estimated €1.1M. The top 5 brands take 72% of clicks. Demand peaks in Nov–Dec. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 5.8% of those searches ended in a purchase.
Shoppers searched for this 909K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.1M a year.
- Searches, last 12 months
- 909K
- Growth, 90 days vs prior 90
- +3.0%
- Conversion, latest week
- 5.8%
- Market size, estimated
- €1.1Ma year
- Peak month
- December2.0× the quietest month
- Top search term
- vodka341K searches a year
02 · Price
A sale here is worth €21.44.
Listings sell for €21.44 on average, from €4.91 to €139.32. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,000 to 2,500 of them. At €21.44 that is €43K to €54K a year per listing.
- Average price
- €21.44inside the $15 to $100 sweet spot
- Price range
- €4.91–€139.32
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 2,000–2,500
- Revenue per listing a year
- €43K–€54K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
80% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #12 within Bier, Wein & Spirituosen. It carries 2,572 reviews at 4.65 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 93%
- Out of stock, average day
- 0.0%
- Average rank
- #12in Bier, Wein & Spirituosen
- Average rating
- 4.65 starsAmazon Germany average 4.37 stars
- Average reviews
- 2,572per listing
- Listings tracked
- 30
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 96 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 96 months
Products
Top Vodka products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Absolut Vodka Original Edler und extrem reiner Premium-Vodka aus Schweden in der ikonischen Apotheker-Flasche 1 x 1 l
- Price
- €14.46
- Rating
- 4.8/5
- Reviews
- 2,622
- Age
- 15y ago

GREY GOOSE Premium-Vodka aus Frankreich 40% Vol. 70 cl/700 ml mit 100% französischem Weizen und natürlichem Quellwasser
- Price
- €25.48
- Rating
- 4.8/5
- Reviews
- 6,966
- Age
- 15y ago

Wodka Gorbatschow 37 5 Prozent vol. (1 x 0 7 l) Premium Vodka - absolute Reinheit und Klarheit milder Geschmack ideal als Longdrink im Cocktail oder als Shot
- Price
- €7.69
- Rating
- 4.4/5
- Reviews
- 653
- Age
- 13y ago

THREE SIXTY VODKA ORIGINAL | Diamond filtrated Vodka | In der einzigartigen Facettenschliff-Flasche | 37 5 % vol. | 0 7L
- Price
- €8.80
- Rating
- 4.7/5
- Reviews
- 1,367
- Age
- 13y ago

Belvedere Organic Vodka 70cl | Bio-Premium-Vodka aus polnischem Roggen | Elegant & samtig | Für Cocktails & Pur genießen
- Price
- €26.95
- Rating
- 4.8/5
- Reviews
- 3,521
- Age
- 16y ago
Trending
estimated 90-day click momentum
ABSOLUT VODKA Tomorrowland Limited Edition Vodka aus Schweden 40% Vol samtig-weicher Geschmack mit Weizen-Noten 1 x 0 7L Flasche mit Festival-Design
- Price
- €13.90
- Rating
- 4.8/5
- Reviews
- 169
- Age
- 4y ago

Absolut Vodka Watermelon noble and extremely pure premium vodka from Sweden with watermelon flavor in iconic pharmacist bottle 1 L
- Price
- €12.22
- Rating
- 4.3/5
- Reviews
- 176
- Age
- 5y ago

Wodka Gorbatschow 37 5 Prozent vol. (1 x 1 l) Premium Vodka - absolute Reinheit und Klarheit milder Geschmack ideal als Longdrink im Cocktail oder als Shot
- Price
- €10.84
- Rating
- 4.5/5
- Reviews
- 116
- Age
- 9y ago

THREE SIXTY VODKA | 100 PROOF | Diamond filtrated Vodka | In der einzigartigen verchromten Facettenschliff-Flasche | 0 7L | 50% vol.
- Price
- €16.60
- Rating
- 4.7/5
- Reviews
- 284
- Age
- 6y ago

Absolut Vodka Original â Absolute Reinheit Und Einzigartiger Geschmack In Ikonischer Apothekerflasche â Ideal Für Cocktails Und Longdrinks â 1 X 0 5 L
- Price
- €10.51
- Rating
- 4.8/5
- Reviews
- 2,622
- Age
- 15y ago
Newest
by launch date
Pure Divine - Französischer Vodka aus den Nordvogesen - 37.5 Prozent Vol (1 x 0 5 l)
- Price
- €4.91
- Rating
- 4.5/5
- Reviews
- 187
- Age
- 2y ago

by Amazon Vodka dreifach destilliert hergestellt und abgefüllt in Großbritannien 1000ml/1L
- Price
- €9.29
- Rating
- 4.5/5
- Reviews
- 2,206
- Age
- 3y ago

Pure Divine - Französischer Vodka aus den Nordvogesen - 37.5 Prozent Vol - Großpackungen 3 Liter - Wodka Bag in Box (1 x 3 l)
- Price
- €26.12
- Rating
- 4.2/5
- Reviews
- 74
- Age
- 3y ago

ABSOLUT VODKA Tomorrowland Limited Edition Vodka aus Schweden 40% Vol samtig-weicher Geschmack mit Weizen-Noten 1 x 0 7L Flasche mit Festival-Design
- Price
- €13.90
- Rating
- 4.8/5
- Reviews
- 169
- Age
- 4y ago

Absolut Vodka Watermelon noble and extremely pure premium vodka from Sweden with watermelon flavor in iconic pharmacist bottle 1 L
- Price
- €12.22
- Rating
- 4.3/5
- Reviews
- 176
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
17 rising
Sellers
86
Est. top-5 brand share
72%
Top 20: 100%
Est. top-5 click share
50%
Top 20: 92%
Open market
20%
- Absolut Vodka24%
- THREE SIXTY17%
- Gorbatschow13%
- Grey Goose10%
- Smirnoff8%
- Belvedere8%
Demand
Vodka search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.0×
Search terms
Top Vodka search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- vodka341K/yr
- wodka148K/yr
- absolut vodka80K/yr
- wodka angebot46K/yr
- three sixty vodka45K/yr
- belvedere vodka50K/yr
- grey goose vodka45K/yr
- absolut19K/yr
- vodka 1l22K/yr
- grey goose15K/yr
Reviews and returns
What reviews say buyers love and hate about Vodka
We read the reviews and the return reasons for every product selling here.
“Gut, etwas teuer”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Vodka questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









