Is tteokbokki profitable to sell on Amazon Germany?

The niche generates €160K/yr across 16 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -32.4%. Flapen's verdict: Skip it (48/100).

How competitive is the tteokbokki niche?

9 brands and 31 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 90% of demand.

What do buyers complain about in tteokbokki?

Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geschmack insgesamt, Geruch. The return rate is 0.0%.

When does demand for tteokbokki peak?

Demand peaks in Jan; the busiest month runs 1.9× the quietest.

What does it cost to enter the tteokbokki niche?

Listings span €1.37–€44.81; the average listing price is €12.63 (sweet spot $15–$100). The average incumbent carries 240 reviews — the moat a new listing must climb.

tteokbokki

Skip it

Soft demand (-32.4% this quarter) — this niche doesn't clear our bar today.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Review moat

Great239.63

avg incumbent reviews — the moat a new listing must climb

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Price range

Good€1.37–€44.81

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Good5.3%

search→purchase rate — share of searches ending in a sale

Avg price

Good€12.63

avg listing price — sweet spot $15–$100

Market size

Okay€160K

€160K/yr · 236K searches

Competition

Okay67%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay90%

top-5 brand share — brands hold most of the demand

Growth

Bad-32.4%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, tteokbokki is a €160K/yr Amazon Germany market (236K searches/yr). The top 5 brands hold 90% of demand. Demand peaks in Jan. Verdict: Skip it — 48/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

tteokbokki market data

Units sold / yr: 15K–20K; avg 500–750/product
Revenue / yr: €189K–€253K; units × avg price
Conversion rate: 5.3%
Avg BSR: #171
Page quality: 0%
Prime: 50%
Sponsored: 56%
Out of stock: 8.0%
Avg brand age: 56 months
Avg seller age: 190 days

Competition & brand share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Brands

9 falling

Sellers

Top-5 brand share

90%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

Matamun33%
EasyCookAsia19%
asiafoodland.de17%
BIBIGO14%
SAMYANG8%
Sempio3%
Open — no brand owns it (3 brands, 7%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -32.4% search growth over the last 90 days.

Peak months: Jan · busiest ÷ quietest = 1.9×

Open Trend

Top tteokbokki search terms

tteokbokki90K/yr -26.7%4.2% conv.
rice cake40K/yr -43.1%4.2% conv.
reiskuchen31K/yr -28.2%3.9% conv.
topokki23K/yr -35.0%3.1% conv.
rice cakes14K/yr -27.6%3.7% conv.
reiskuchen tteokbokki9K/yr -22.3%5.9% conv.
buldak tteokbokki9K/yr -57.6%1.3% conv.
rice cakes tebokki6K/yr -38.8%7.0% conv.
tteokbokki buldak5K/yr -39.1%1.7% conv.
tteok4K/yr -32.2%3.6% conv.

All search terms

Top tteokbokki products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Matamun Instant Rice Cake Stick Type 600g (3 x 200g) Pack Non-Frozen The Prodcut of Korea (Imported)

Matamun€7.624.1★166 rev

asiafoodland - Reiskuchen natur - Reis Sticks - Rice Cake - Reisnudeln - für z.B. Tteok-bokki/Topokki 1er Pack (1 x 400g)

asiafoodland.de€9.434.4★1,677 rev

Korecipe Meister Reiskuchen | 300g - 3er Set | Vielseitig für Tteokbokki Suppen und Stir-fry | Perfekt für kreative koreanische Küche | Ideal als Snack oder Hauptgericht

EasyCookAsia€12.854.3★106 rev

Bibigo Tteokbokki - Reiskuchen mit Sweet und Spicy Sauce - 1 x 360 g

BIBIGO€8.924.1★45 rev

Matamun Rice Cake Stick-Reiskuchen tube (Stangen) 600g Korean Tteok-bokki

Matamun€7.294.6★463 rev

Newest

by launch date

Sam Spicy Yang Chicken Tteokbokki Rice Cake Carbonara + Original Topokki Pack of 4

AiMi Asia Box€23.594 rev

6mo ago

EasyCookAsia Tteokbokki Cup 2er3er 10er Set Koreanischer Reiskuchen im Becher | Süß & Scharf Jjajang Carbonara oder Cheese | Ready-to-Eat K-Streetfood für Zuhause (2er Käse)

EasyCookAsia€9.6330 rev

11mo ago

EasyCookAsia Tteokbokki Cup 2er3er 10er Set Koreanischer Reiskuchen im Becher | Süß & Scharf Jjajang Carbonara oder Cheese | Ready-to-Eat K-Streetfood für Zuhause (3er Käse)

EasyCookAsia€12.1230 rev

11mo ago

yoaxia 3er Pack - Topokki Reiskuchen Banh Gao (3x 600g) Tteokbokki koreanische Reiskuchen in Stangen - Korean Rice Cake Stick Type - yoaxia

Yoaxia€13.3821 rev

1y ago

Matamun Instant Rice Cake Stick Type 600g (3 x 200g) Pack Non-Frozen The Prodcut of Korea (Imported)

Matamun€7.62166 rev

1y ago

What buyers say about tteokbokki

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt51%

“Yummy”

Qualität insgesamt11%

“ein solides Produkt für den Alltag.”

Backen7%

“Ricecake”

Geschmack4%

“Geschmacklich gut”

Kochanleitung4%

“Super Qualität und einfach zu kochen”

Gesamtgröße3%

“Sehr gute Größe”

Inhaltsstoffe – insgesamt3%

“Interessant ist auch, dass die originalen Zutaten und Kochanweisung überklebt wurden”

beworben Vs Tatsächliches Produkt3%

“Alles wie erwartet”

Benutzerfreundlichkeit2%

“ultra leicht zu machen”

Würzigkeit2%

“Schön scharf”

What buyers complain about

Preis-Leistungs-Verhältnis11%

“extrem teuer”

Geschmack insgesamt11%

“Geschmacksache”

Geruch11%

“Seit zwei Monaten stinken die Kuchen nach Nagellackentferner”

Würzigkeit7%

“Extrem Scharf”

Pulverisiert/zerbröselt5%

“Verschimmelt”

Inhaltsstoffe – insgesamt5%

“etwas wenig Inhalt”

Haltbarkeit5%

“Leider 2 mal fehlkauf”

Feucht/Trocken5%

“eine war innen nass.”

Kontamination5%

“Schimmel”

Geschmack3%

“Da ist so ein komisches pulver dabei mit so nem ganz eigenen Geschmack”

Common questions

Is tteokbokki profitable to sell on Amazon Germany?: The niche generates €160K/yr across 16 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -32.4%. Flapen's verdict: Skip it (48/100).
How competitive is the tteokbokki niche?: 9 brands and 31 sellers compete. The top 5 products take 67% of clicks and top 5 brands hold 90% of demand.
What do buyers complain about in tteokbokki?: Top complaints mined from reviews: Preis-Leistungs-Verhältnis, Geschmack insgesamt, Geruch. The return rate is 0.0%.
When does demand for tteokbokki peak?: Demand peaks in Jan; the busiest month runs 1.9× the quietest.
What does it cost to enter the tteokbokki niche?: Listings span €1.37–€44.81; the average listing price is €12.63 (sweet spot $15–$100). The average incumbent carries 240 reviews — the moat a new listing must climb.