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Trolli Glotzer

Fail

The top 5 brands take 97% of clicks, so Trolli Glotzer is a Fail.

Flapen Score
42
42 / 100
Ranks 893 of 1,367 Lebensmittel & Getränke niches · −4 vs the category median of 46
Market size
€52K/yr56K searches / yr
90-day growth
-24.7%search demand this quarter
Competition
70%top-5 click share · 7 brands · 23 sellers

Flapen Score

Trolli Glotzer against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Trolli Glotzer is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Trolli Glotzer market on Amazon at a glance

Shoppers on Amazon Germany searched for Trolli Glotzer 56K times last year and spent an estimated €52K. The top 5 brands take 97% of clicks. Flapen scores it 42 out of 100, a Fail.

01 · Demand

An estimated 5.3% of those searches ended in a purchase.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved -24.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €52K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
-24.7%
Conversion, latest week
5.3%
Market size, estimated
€52Ka year
Top search term
trolli glotzer24K searches a year

02 · Price

A sale here is worth €17.46.

Listings sell for €17.46 on average, from €7.33 to €30.00. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At €17.46 that is €4K to €9K a year per listing.

Average price
€17.46inside the $15 to $100 sweet spot
Price range
€7.33–€30.00
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
€4K–€9K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

27% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 13.9% of listings are out of stock. The average listing ranks #716 within Süßigkeiten & Knabbereien. It carries 250 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings
27%
Prime listings
73%
Out of stock, average day
13.9%
Average rank
#716in Süßigkeiten & Knabbereien
Average rating
4.41 starsAmazon Germany average 4.37 stars
Average reviews
250per listing
Listings tracked
15

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Trolli Glotzer products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

7 rising

Sellers

23

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

2%

  • Brand 145%
  • Brand 228%
  • Brand 314%
  • Brand 47%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (1 brand, 2%)

Demand

Trolli Glotzer search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '25NovDecJanFebMarAprMayJun

Peak months: Oct, Nov · busiest ÷ quietest = 16.0× · 10 of 12 months tracked

Search terms

Top Trolli Glotzer search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • trolli glotzer24K/yr
  • trolli augen12K/yr
  • glotzer6K/yr
  • glotzer trolli7K/yr
  • halloween augen zum essen6K/yr

Reviews and returns

What reviews say buyers love and hate about Trolli Glotzer

We read the reviews and the return reasons for every product selling here.

75%of positive reviews mention “Geschmack insgesamt”
33%of negative reviews mention “Süße”
<0.1%of orders come back, a rate Amazon rounds to zero
“zu süß”
A buyer, on “Süße”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

4 topics

NegativePositive

FAQ

Common Trolli Glotzer questions

Answered from the same tracked data.