How competitive is the Tomatenmark niche on Amazon Germany?

6 brands and 11 sellers compete in Tomatenmark on Amazon Germany. The top 5 Tomatenmark products take 86% of clicks and its top 5 brands hold 98% of demand.

What do buyers complain about in Tomatenmark?

Tomatenmark buyers on Amazon Germany complain most about Geschmack, Preis-Leistungs-Verhältnis, Geschmack insgesamt, the themes mined from the niche's reviews. Its return rate is 0.1%.

What does it cost to enter the Tomatenmark niche?

Tomatenmark sells for €4.45 on average on Amazon Germany, outside our $15–$100 sweet spot. Listings span €0.63–€15.31. The average incumbent carries 940 reviews — the moat a new listing must climb.

Tomatenmark

prices mostly outside the sweet spot ($0.63–$15.31) — Tomatenmark doesn't clear our bar today.

Flapen Score

Skip it

Ranks 1,260 of 1,367 Lebensmittel & Getränke niches · −12 vs the category median of 46

This niche Category average · 1,367 niches

Is Tomatenmark profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Tomatenmark is a €98K/yr Amazon Germany market (122K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Jan–Feb–Mar–Oct. Verdict: Skip it — 34/100.

Tomatenmark: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -30.3% over the last 90 days and 18.1% of searches end in a purchase.

€98K

revenue / yr

Units sold / yr50K

Search volume / yr-30.3%122K

Conversion rate18.1%

Avg price€4.45

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

open market share

Brands · sellers6 · 11

Top-5 product click share86%

Open market2%

Avg brand age67 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 9 products

Top Tomatenmark products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

by Amazon Tomatenmark zweifach konzentriert 200g

Price: €0.88
Rating: 4.5/5
Reviews: 4,287
Age: 2y ago

Alnatura Bio Tomatenmark 200g

Price: €1.37
Rating: 4.5/5
Reviews: 517
Age: 9y ago

ORO di Parma Tomatenmark 200g Tube

Price: €1.77
Rating: 4.6/5
Reviews: 468
Age: 10y ago

Mutti Tomatenkonzentrat 200 g

Price: €1.77
Rating: 4.7/5
Reviews: 373
Age: 5y ago

by Amazon Tomaten passiert 500 g

Price: €0.63
Rating: 4.7/5
Reviews: 1,784
Age: 2y ago

Newest

by launch date

by Amazon Tomatenmark zweifach konzentriert 200g

Price: €0.88
Rating: 4.5/5
Reviews: 4,287
Age: 2y ago

by Amazon Tomaten passiert 500 g

Price: €0.63
Rating: 4.7/5
Reviews: 1,784
Age: 2y ago

Mutti Tomatenkonzentrat 200 g

Price: €1.77
Rating: 4.7/5
Reviews: 373
Age: 5y ago

Alnatura Bio Tomatenmark (1 x 200 g)

Price: €1.73
Rating: 4.5/5
Reviews: 771
Age: 6y ago

Tomatenmark 6 x 200 g

Price: €15.31
Rating: 4.5/5
Reviews: 41
Age: 6y ago

Competition: brands, sellers & click share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 flat

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

by Amazon44%
Alnatura26%
Oro di Parma17%
Mutti8%
Zwergenwiese3%
Aranyfacan2%

Tomatenmark demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume122KCVR18.1%Products9Brands6Top 5 Brands98%OOS Rate0.0%Rating4.6★Reviews940Avg BSR#26

Peak months: Jan, Feb, Mar, Oct · busiest ÷ quietest = 2.0×

Top Tomatenmark search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

tomatenmark90K/yr -33.5%16.4% conv.
tomatenmark tube8K/yr -16.1%17.7% conv.
tomatenmark ohne zucker5K/yr -41.5%1.4% conv.
tomato paste4K/yr -18.8%12.1% conv.
tomatenmark bio4K/yr -11.6%12.6% conv.
tomatenmark dose4K/yr +35.5%2.4% conv.
tomatenmark 3fach konzentriert4K/yr -29.9%6.9% conv.
bio tomatenmark3K/yr -34.4%9.6% conv.

What reviews say buyers love and hate about Tomatenmark

What buyers mention most, as a share of all reviews.

What buyers love

95% of reviews

Geschmack insgesamt32%

“Schmeckt”

Qualität insgesamt26%

“Qualität super”

Geschmack16%

“Super Geschmack”

Preis-Leistungs-Verhältnis9%

“der Preis ist fair”

Kochanleitung3%

“Perfekt für Suppen und Aufläufe”

What buyers complain about

86% of reviews

Geschmack14%

“Kein überragender Geschmack”

Preis-Leistungs-Verhältnis13%

“Teurer wie im Supermarkt”

Geschmack insgesamt13%

“Geschmack sehr sauer”

Qualität insgesamt9%

“Qualität der Tuben unzureichend”

Stärke6%

“Frechheit”

Common Tomatenmark questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Tomatenmark 34/100 on Amazon Germany — Skip it. The niche generates €98K/yr across 9 tracked products. Search demand moved -30.3% over the last 90 days.