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27

toffifee weiß

Skip it

Prices mostly outside the sweet spot ($1.01–$10.95) — this niche doesn't clear our bar today.

Market size 10Growth 16Conversion 50Competition 11Returns 100Price range 0Avg price 14Brand share 4Review moat 43Quality gap 35

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Good4.0%

search→purchase rate — share of searches ending in a sale

Review moat

Okay2,192.6

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-18.9%

90-day search growth — must beat 0% to launch

Avg price

Bad€4.95

avg listing price — sweet spot $15–$100

Competition

Bad86%

top-5 click share — a locked-up shelf

Market size

Bad€40K

€40K/yr · 203K searches

Brand share

Bad98%

top-5 brand share — brand-locked demand

Price range

Bad€1.01–€10.95

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon Germany niche tracking, toffifee weiß is a €40K/yr Amazon Germany market (203K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 27/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

toffifee weiß market data

Units sold / yr
40K–50K
avg 3,000–4,000/product
Revenue / yr
€198K–€248K
units × avg price
Conversion rate
4.0%
Avg BSR
#65
Page quality
0%
Prime
70%
Sponsored
40%
Out of stock
7.7%
Avg brand age
71 months
Avg seller age
184 days

Competition & brand share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 falling

Sellers

33

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

0%

  • Toffifee86%
  • August Storck KG Waldstrasse 27 13403 Berlin (D)4%
  • tanner DER KLEINE KAUFMANN TANNER Deco4%
  • Ferrero2%
  • Bunte Welt2%
  • Mamba2%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -18.9% search growth over the last 90 days.
10K6KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 4.5×

Top toffifee weiß search terms

  • toffifee151K/yr
  • toffifee großpackung29K/yr
  • toffifee weiß9K/yr
  • toffifee geschenk8K/yr
  • toffifee xxl3K/yr
  • toffifee double chocolate2K/yr
  • weiße toffifee716/yr
All search terms

Top toffifee weiß products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€4K20%€8K30%€12K40%€16K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about toffifee weiß

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt62%

“Super leckere Toffees”

Preis-Leistungs-Verhältnis5%

“Preis perfekt”

Qualität insgesamt5%

“top produkt gutes preis-leistung-service-verhältnis”

Süße5%

“Süße Sünde”

Geschmack4%

“Meine Lieblings Toffees ever”

Geschenk Zweck3%

“Ideales Geschenk”

Frische3%

“Schön weich und soft frischer fruchtiger Geschmsnk”

beworben Vs Tatsächliches Produkt3%

“Wie immer”

Weiches Gefühl2%

“Die Kaubonbons sind angenehm soft”

Farbe1%

“Wer gelb und orange mag Top”

What buyers complain about

Geschmack insgesamt29%

“Geschmack seltsam”

Lagertemperatur9%

“Hälfte geschmolzene toffifee”

Abgestanden/verfault/verwöhnt8%

“Schmeckt total alt”

Hartes Gefühl7%

“sind ein bisschen hart”

Qualität insgesamt6%

“enttäuschende Qualität”

Feucht/Trocken5%

“wirkt wie eingetrocknet”

Geschmack5%

“Geschmack nicht mehr derselbe”

Preis-Leistungs-Verhältnis3%

“zu teuer”

Produktzustand3%

“Geöffnete Ware”

Süße3%

“Weniger süß und etwas weicher”

Top return reasons

beworben Vs Tatsächliches Produkt60%
Zertifizierungen40%

Common questions

Is toffifee weiß profitable to sell on Amazon Germany?
The niche generates €40K/yr across 10 tracked products. 90-day search growth is -18.9%. Flapen's verdict: Skip it (27/100).
How competitive is the toffifee weiß niche?
6 brands and 33 sellers compete. The top 5 products take 86% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in toffifee weiß?
Top complaints mined from reviews: Geschmack insgesamt, Lagertemperatur, Abgestanden/verfault/verwöhnt. The return rate is 0.1%.
When does demand for toffifee weiß peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 4.5× the quietest.
What does it cost to enter the toffifee weiß niche?
Listings span €1.01–€10.95; the average listing price is €4.95 (sweet spot $15–$100). The average incumbent carries 2,193 reviews — the moat a new listing must climb.