How competitive is the Sushi Reis niche on Amazon Germany?

6 brands and 16 sellers compete in Sushi Reis on Amazon Germany. The top 5 Sushi Reis products take 89% of clicks and its top 5 brands hold 97% of demand.

What do buyers complain about in Sushi Reis?

Sushi Reis buyers on Amazon Germany complain most about Geschmack insgesamt, Geruch, Qualität insgesamt, the themes mined from the niche's reviews. Its return rate is 0.1%.

What does it cost to enter the Sushi Reis niche?

Sushi Reis sells for €8.23 on average on Amazon Germany, outside our $15–$100 sweet spot. Listings span €1.11–€27.41. The average incumbent carries 1,222 reviews — the moat a new listing must climb.

Sushi Reis

brand-locked demand (top 5 brands take 97% of clicks) — Sushi Reis doesn't clear our bar today.

Flapen Score

Skip it

Ranks 1,078 of 1,367 Lebensmittel & Getränke niches · −7 vs the category median of 46

This niche Category average · 1,367 niches

Is Sushi Reis profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Sushi Reis is a €221K/yr Amazon Germany market (176K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Jan. Verdict: Skip it — 39/100.

Sushi Reis: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -29.0% over the last 90 days and 15.3% of searches end in a purchase.

€221K

revenue / yr

Units sold / yr40K

Search volume / yr-29.0%176K

Conversion rate15.3%

Avg price€8.23

Who owns the niche?

The top 5 brands hold 97% of demand, so 3% of the market is open.

open market share

Brands · sellers6 · 16

Top-5 product click share89%

Open market3%

Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 9 products

Top Sushi Reis products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

RICEFIELD Sushi Reis Rundkorn Japonica - 1 x 500 g

Price: €1.36
Rating: 4.7/5
Reviews: 410
Age: 2y ago

Obento Sushi Reis Klebreis für Nori-Rollen und andere japanische Sushi Spezialitäten 1kg (1er Pack)

Price: €3.45
Rating: 4.6/5
Reviews: 3,342
Age: 14y ago

ITA-SAN Sushi Reis Rundkorn 1. Qualität 100% sortenrein schnell und einfach zubereitet vegan halal glutenfrei (1 x 500 g)

Price: €1.73
Rating: 4.6/5
Reviews: 1,264
Age: 10y ago

Bamboo Garden Sushi-Reis 500g

Price: €2.75
Rating: 4.4/5
Reviews: 407
Age: 13y ago

RICEFIELD Sushi Reis Rundkorn Japonica - 1 x 1 kg

Price: €2.91
Rating: 4.6/5
Reviews: 384
Age: 2y ago

Newest

by launch date

RICEFIELD Sushi Reis Rundkorn Japonica - 1 x 9 07 kg

Price: €24.66
Rating: 4.6/5
Reviews: 87
Age: 2y ago

RICEFIELD Sushi Reis Rundkorn Japonica - 1 x 500 g

Price: €1.36
Rating: 4.7/5
Reviews: 410
Age: 2y ago

RICEFIELD Sushi Reis Rundkorn Japonica - 1 x 1 kg

Price: €2.91
Rating: 4.6/5
Reviews: 384
Age: 2y ago

Bamboo Garden - Sushi Sesam Mix Ideal für die Zubereitung von Sushi aller Art Hervorragend auch als Topping zahlreicher Gerichte im Müsli oder Porridge 1 x 50 g

Price: €1.11
Rating: 4.7/5
Reviews: 747
Age: 3y ago

Emma Basic - Sushi Nori Seetang (40er Blatt) jung und knusprig | hochwertig | leicht getoastet | reich an Protein & Ballaststoffen | wenig gesättigtes Fett

Price: €8.73
Rating: 4.6/5
Reviews: 3,636
Age: 5y ago

Competition: brands, sellers & click share

The top 5 products capture 89% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

89%

Top 20: 100%

Open market

RICEFIELD48%
Obento17%
Bamboo Garden16%
ITA-SAN14%
Yume Nishiki3%
Emma Basic3%
Open — no brand owns it (0%)

Sushi Reis demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume176KCVR15.3%Products9Brands6Top 5 Brands97%OOS Rate0.0%Rating4.6★Reviews1,222Avg BSR#22

Peak months: Jan · busiest ÷ quietest = 1.6×

Top Sushi Reis search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

sushi reis134K/yr -30.3%12.7% conv.
sushireis17K/yr -33.3%12.4% conv.
sushi rice12K/yr -17.2%9.6% conv.
rundkornreis10K/yr -12.0%2.3% conv.
sushi reis bio3K/yr -42.9%2.9% conv.

What reviews say buyers love and hate about Sushi Reis

What buyers mention most, as a share of all reviews.

What buyers love

88% of reviews

Geschmack insgesamt34%

“Super Reis”

Qualität insgesamt16%

“Konstante Qualität, ideal für Sushi”

Geschmack12%

“Geschmackvoll”

Preis-Leistungs-Verhältnis5%

“Der Preis ist fair für das, was man bekommt”

Backen4%

“Gut um Sushi darin einzuwickeln”

What buyers complain about

70% of reviews

Geschmack insgesamt15%

“absolut geschmacklos”

Geruch14%

“Fischiger Geruch, wird labbrig”

Qualität insgesamt12%

“Die Reisqualität ist miserabel”

Inhaltsstoffe – insgesamt6%

“Fremdmaterial im Reis”

beworben Vs Tatsächliches Produkt6%

“Sieht erstmal "wenig" aus, aber der Schein trügt”

Common Sushi Reis questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sushi Reis 39/100 on Amazon Germany — Skip it. The niche generates €221K/yr across 9 tracked products. Search demand moved -29.0% over the last 90 days.