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Suppe

brand-locked demand (top 5 brands take 100% of clicks) — Suppe doesn't clear our bar today.

Flapen Score

42
Skip it

Ranks 893 of 1,367 Lebensmittel & Getränke niches · −4 vs the category median of 46

Market size 24Growth 7Conversion 79Competition 53Returns 99Price range 0Avg price 12Brand share 0Review moat 65Quality gap 80
This niche Category average · 1,367 niches

Is Suppe profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Suppe is a €96K/yr Amazon Germany market (267K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 42/100.

Suppe: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -35.3% over the last 90 days and 8.0% of searches end in a purchase.

€96K

revenue / yr

Units sold / yr80K
Search volume / yr-35.3%267K
Conversion rate8.0%
Avg price€4.49

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 25
Top-5 product click share53%
Open market0%
Avg brand age75 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 25 products

Sponsored placement68%
New entrants (1y)1· 0 succeeded
Avg rating4.2★
Avg reviews883

Top Suppe products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

€0€4K€8K€12K€15K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

25

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

53%

Top 20: 95%

Open market

0%

  • Erasco85%
  • DREISTERN10%
  • Buss4%
  • Indonesia1%
  • Open — no brand owns it (0%)

Suppe demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume267KCVR8.0%Products25Brands4Top 5 Brands100%OOS Rate0.0%Rating4.2★Reviews883Avg BSR#105
10K6KSpike '24Black Friday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 1.8×

Top Suppe search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • erasco73K/yr
  • erasco dosen 800g46K/yr
  • eintopf30K/yr
  • suppenkonserven & eintopfkonserven19K/yr
  • erasco fertiggerichte20K/yr
  • dosensuppen19K/yr
  • erasco dosen 400g16K/yr
  • eintopf konserven 800g13K/yr
  • dosensuppe10K/yr
  • erasco suppen10K/yr

What reviews say buyers love and hate about Suppe

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Geschmack insgesamt58%

Schmeckt super

Geschmack8%

Ergiebig

Qualität insgesamt5%

Super Produkt

Kochanleitung5%

besten selber kochen,

beworben Vs Tatsächliches Produkt3%

Artikel wie beschrieben, alles bestens

What buyers complain about

66% of reviews
Geschmack insgesamt26%

Schmeckt überhaupt nicht

Geschmack12%

Geschmacklich I different und pampig

Preis-Leistungs-Verhältnis7%

etwas teuer

Verdünnt/wässrig5%

Schmeckt wie Wasser

Würzigkeit4%

Viel zu mild

Common Suppe questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Suppe 42/100 on Amazon Germany — Skip it. The niche generates €96K/yr across 25 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -35.3% over the last 90 days.
Search demand for Suppe on Amazon Germany peaks in Jan–Feb, where the busiest month runs 1.8× the quietest.