Stranger Things
MaybeAn estimated 0.6% of orders come back. But demand is soft, at -79.0% this quarter, so Stranger Things is a Maybe.
- Flapen Score
- 52 / 100Top 21% of 1,367 Lebensmittel & Getränke niches · +6 vs the category median of 4652
- Market size
- €513K/yr4.9M searches / yr
- 90-day growth
- -79.0%search demand this quarter
- Competition
- 45%top-5 click share · 19 brands · 154 sellers
Flapen Score
Stranger Things against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Stranger Things is stronger. Inside it, weaker.
Market
The Stranger Things market on Amazon at a glance
Shoppers on Amazon Germany searched for Stranger Things 4.9M times last year and spent an estimated €513K. The top 5 brands take 75% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 0.6% of those searches ended in a purchase.
Shoppers searched for this 4.9M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -79.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €513K a year.
- Searches, last 12 months
- 4.9M
- Growth, 90 days vs prior 90
- -79.0%
- Conversion, latest week
- 0.6%
- Market size, estimated
- €513Ka year
- Peak month
- January12.2× the quietest month
- Top search term
- stranger things3.0M searches a year
02 · Price
A sale here is worth €16.68.
Listings sell for €16.68 on average, from €1.82 to €36.48. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 250 to 500 of them. At €16.68 that is €4K to €8K a year per listing.
- Average price
- €16.68inside the $15 to $100 sweet spot
- Price range
- €1.82–€36.48
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 250–500
- Revenue per listing a year
- €4K–€8K
- Returns
- 0.6%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
55% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 16.2% of listings are out of stock. The average listing ranks #949 within Süßigkeiten & Knabbereien. It carries 478 reviews at 4.36 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 55%
- Prime listings
- 87%
- Out of stock, average day
- 16.2%
- Average rank
- #949in Süßigkeiten & Knabbereien
- Average rating
- 4.36 starsAmazon Germany average 4.37 stars
- Average reviews
- 478per listing
- Listings tracked
- 38
04 · Newcomers
5 of last year's 21 launches cleared the first-year sales bar.
21 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 21
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Stranger Things products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 45% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
154
Top-5 brand share
75%
Top 20: 100%
Top-5 click share
45%
Top 20: 81%
Open market
21%
- Brand 141%
- Brand 215%
- Brand 38%
- Brand 46%
- Brand 55%
- Brand 64%
Demand
Stranger Things search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 12.2×
Search terms
Top Stranger Things search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- stranger things3.0M/yr
- stranger things funko pop475K/yr
- stranger things merch537K/yr
- funko pop stranger things342K/yr
- stranger117K/yr
- stranger things figuren101K/yr
- stranger things deko48K/yr
- stranger things merchandise40K/yr
- stranger things fanartikel44K/yr
- funko stranger things22K/yr
Reviews and returns
What reviews say buyers love and hate about Stranger Things
We read the reviews and the return reasons for every product selling here.
“Für dieses Geld echt traurig”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stranger Things questions
Answered from the same tracked data.









