Stevia
Stevia shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Top 9% of 1,367 Lebensmittel & Getränke niches · +11 vs the category median of 46
Is Stevia profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Stevia is a €213K/yr Amazon Germany market (224K searches/yr). The top 5 brands hold 82% of demand. Verdict: Worth a look — 57/100.
Stevia: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -3.3% over the last 90 days and 6.6% of searches end in a purchase.
€213K
revenue / yr
Who owns the niche?
The top 5 brands hold 82% of demand, so 18% of the market is open.
18%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 25 products
Top Stevia products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
BORCHERS Stevia Kristalline Streusüße 700g Stevia-Erythrit Mischung 1:1 wie Zucker kalorienfrei & zuckerfrei Zuckerersatz Süßungsmittel Zuckeralternative XXL Vorteilspack
- Price
- €11.40
- Rating
- 4.5/5
- Reviews
- 743
- Age
- 6y ago
STEVIAGO Stevia Pulver (Steviosid) Extrakt aus 100% Stevia davon min. 97% Reb-A 25g mit Dosierlöffel
- Price
- €18.06
- Rating
- 4.3/5
- Reviews
- 1,140
- Age
- 10y ago
Castello Stevia & Erythrit Mischung 850 g Zuckerersatz 1:1
- Price
- €9.16
- Rating
- 4.5/5
- Reviews
- 837
- Age
- 4y ago
Pure Via Stevia Süßstoff 1kg | Zuckerfrei Keto-Freundliche & Null Kalorien Zuckerersatz
- Price
- €15.11
- Rating
- 4.3/5
- Reviews
- 3,724
- Age
- 5y ago
GreenValence Stevia Pulver - 100% natürliche Süße aus Steviablättern | Hochergiebig 1:300 | Zuckerfreie pflanzliche Alternative | Blattpulver für Tee Kaffee Backen Getränke & Desserts (100 g)
- Price
- €12.14
- Rating
- 3.4/5
- Reviews
- 52
- Age
- 6mo ago
Trending
90-day click momentum
Castello since 1907 Flüssigstevia 2er Pack 125ml
- Price
- €6.10
- Rating
- 4.5/5
- Reviews
- 122
- Age
- 9mo ago
GreenValence Stevia Pulver - 100% natürliche Süße aus Steviablättern | Hochergiebig 1:300 | Zuckerfreie pflanzliche Alternative | Blattpulver für Tee Kaffee Backen Getränke & Desserts (100 g)
- Price
- €12.14
- Rating
- 3.4/5
- Reviews
- 52
- Age
- 6mo ago
Castello since 1907 Stevia Süßstofftabletten 3er Pack (450 Tabletten)
- Price
- €6.52
- Rating
- 4.4/5
- Reviews
- 149
- Age
- 1y ago
SweetCare statt Kristallzucker Zuckerersatz Vegan mit Erythritol und Stevia Made in EU - 1 x 1Kg
- Price
- €14.98
- Rating
- 4.6/5
- Reviews
- 2,841
- Age
- 10y ago
Hanse&Pepper NoSugar 1kg - Erythrit + Stevia ohne Zucker Vegan Natürlicher Zuckerersatz
- Price
- €10.58
- Rating
- 4.5/5
- Reviews
- 56
- Age
- 1y ago
Newest
by launch dateGreenValence Stevia Pulver - 100% natürliche Süße aus Steviablättern | Hochergiebig 1:300 | Zuckerfreie pflanzliche Alternative | Blattpulver für Tee Kaffee Backen Getränke & Desserts (100 g)
- Price
- €12.14
- Rating
- 3.4/5
- Reviews
- 52
- Age
- 6mo ago
Castello since 1907 Flüssigstevia 2er Pack 125ml
- Price
- €6.10
- Rating
- 4.5/5
- Reviews
- 122
- Age
- 9mo ago
Hanse&Pepper NoSugar 1kg - Erythrit + Stevia ohne Zucker Vegan Natürlicher Zuckerersatz
- Price
- €10.58
- Rating
- 4.5/5
- Reviews
- 56
- Age
- 1y ago
Castello since 1907 Stevia Süßstofftabletten 3er Pack (450 Tabletten)
- Price
- €6.52
- Rating
- 4.4/5
- Reviews
- 149
- Age
- 1y ago
BORCHERS Schugga green Kristalline Streusüße 4 5kg Stevia-Erythrit Mischung 1:1 wie Zucker kalorienfrei & zuckerfrei Zuckerersatz Süßungsmittel Zuckeralternative XXL Vorteilspack im Eimer
- Price
- €46.22
- Rating
- 4.5/5
- Reviews
- 743
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 52% of clicks — established leaders, but buyers still shop beyond them.
Brands
14 falling
Sellers
36
Top-5 brand share
82%
Top 20: 100%
Top-5 click share
52%
Top 20: 95%
Open market
12%
- borchers24%
- STEVIAGO21%
- Castello since 190721%
- Pure Via8%
- NKD Living7%
- GreenValence6%
- Open — no brand owns it (8 brands, 12%)
Stevia demand & seasonality
Weekly search volume, with the niche's key stats alongside.
No pronounced peak months · busiest ÷ quietest = 1.4×
Top Stevia search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- stevia136K/yr
- stevia pulver52K/yr
- stevia zucker28K/yr
- stevia bio3K/yr
- borchers stevia2K/yr
- stevia kaufen3K/yr
What reviews say buyers love and hate about Stevia
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Super Süsskraft”
“Good product”
“Praktischer Zuckerersatz mit guter Süßkraft – solide Alternative”
“Geschmack neutral,”
“Produkt wie beschrieben”
What buyers complain about
70% of reviews“Hat einen seltsamen Nachgeschmack, irgendwie metallisch, kenne ich von anderen Produkten nicht”
“Stevia-Süsse noch gewöhnungsbedürftig”
“Teuerer Unsinn”
“Klassischer Zucker fällt deshalb für mich oft weg”
“Bitterer Geschmack”
Common Stevia questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
