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Soja Granulat

Fail

Shoppers spend an estimated $47K a year here, so Soja Granulat is a Fail.

Flapen Score
45
45 / 100
Ranks 687 of 1,367 Lebensmittel & Getränke niches · −1 vs the category median of 46
Market size
€47K/yr56K searches / yr
90-day growth
-15.9%search demand this quarter
Competition
70%top-5 click share · 12 brands · 17 sellers

Flapen Score

Soja Granulat against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Soja Granulat is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Soja Granulat market on Amazon at a glance

Shoppers on Amazon Germany searched for Soja Granulat 56K times last year and spent an estimated €47K. The top 5 brands take 78% of clicks. Demand peaks in Sep. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 7.1% of those searches ended in a purchase.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 7.1% of those searches ended in a purchase. Searches in the last 90 days moved -15.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €47K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
-15.9%
Conversion, latest week
7.1%
Market size, estimated
€47Ka year
Peak month
September2.4× the quietest month
Top search term
jackfruit21K searches a year

02 · Price

A sale here is worth €11.82.

Listings sell for €11.82 on average, from €1.86 to €27.64. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €11.82 that is €3K to €6K a year per listing.

Average price
€11.82under the $15 to $100 sweet spot
Price range
€1.86–€27.64
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
€3K–€6K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

57% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 8.6% of listings are out of stock. The average listing ranks #79 within Getränke, Kaffee & Tee. It carries 243 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
57%
Prime listings
79%
Out of stock, average day
8.6%
Average rank
#79in Getränke, Kaffee & Tee
Average rating
4.40 starsAmazon Germany average 4.37 stars
Average reviews
243per listing
Listings tracked
14

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
57 months

Products

Top Soja Granulat products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.

Brands

12 rising

Sellers

17

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

17%

  • Brand 147%
  • Brand 211%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (6 brands, 17%)

Demand

Soja Granulat search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '24Spike '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Sep · busiest ÷ quietest = 2.4×

Search terms

Top Soja Granulat search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • jackfruit21K/yr
  • veggie hack9K/yr
  • veganes hack9K/yr
  • jackfrucht7K/yr
  • jackfruit dose4K/yr
  • veganes hackfleisch4K/yr
  • lotao veggie hack2K/yr

Reviews and returns

What reviews say buyers love and hate about Soja Granulat

We read the reviews and the return reasons for every product selling here.

34%of positive reviews mention “Geschmack insgesamt”
35%of negative reviews mention “Geschmack insgesamt”
<0.1%of orders come back, a rate Amazon rounds to zero
“Schmeckt nicht”
A buyer, on “Geschmack insgesamt”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Soja Granulat questions

Answered from the same tracked data.