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Soja Big Steaks

brand-locked demand (top 5 brands take 100% of clicks) — Soja Big Steaks doesn't clear our bar today.

Flapen Score

40
Skip it

Ranks 1,025 of 1,367 Lebensmittel & Getränke niches · −6 vs the category median of 46

Market size 7Growth 14Conversion 52Competition 20Returns 100Price range 90Avg price 95Brand share 0Review moat 88Quality gap 53
This niche Category average · 1,367 niches

Is Soja Big Steaks profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Soja Big Steaks is a €30K/yr Amazon Germany market (24K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 40/100.

Soja Big Steaks: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -22.2% over the last 90 days and 4.3% of searches end in a purchase.

€30K

revenue / yr

Units sold / yr2K
Search volume / yr-22.2%24K
Conversion rate4.3%
Avg price€28.55

Who owns the niche?

The top 5 brands hold 100% of demand, so 0% of the market is open.

0%

open market share

Brands · sellers4 · 5
Top-5 product click share76%
Open market0%
Avg brand age87 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 12 products

Sponsored placement67%
New entrants (1y)1· 0 succeeded
Avg rating4.4★
Avg reviews231

Top Soja Big Steaks products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

€0€3K€6K€9K€12K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

5

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

0%

  • Green Essence60%
  • Vantastic Foods21%
  • YAKEBA10%
  • Vegan8%
  • Open — no brand owns it (0%)

Soja Big Steaks demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume24KCVR4.3%Products12Brands4Top 5 Brands100%OOS Rate8.3%Rating4.4★Reviews231Avg BSR#50
500300Spike '26Jan '26Feb '26Mar '26Mar '26Apr '26May '26Jun '26

Top Soja Big Steaks search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • soja big steak9K/yr
  • soja big steaks11K/yr
  • soja steaks4K/yr

What reviews say buyers love and hate about Soja Big Steaks

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews
Geschmack insgesamt23%

Super lecker

Qualität insgesamt19%

Super ware

Geschmack14%

Geschmacklich gut

Preis-Leistungs-Verhältnis10%

Gut und günstig

Kochanleitung8%

Zubereitung leicht

What buyers complain about

72% of reviews
Pulverisiert/zerbröselt22%

Bitte kein krümelzeug

Benutzerfreundlichkeit17%

Gute Idee - für Einsteiger nicht geeignet

Hartes Gefühl17%

Bisher war es immer noch zäh, auch nach längerem Einweichen und sanftem köcheln

Geschmack insgesamt8%

Schmeckt und ist sehr günstig

Gewicht schwer8%

5kg waren dann doch etwas mehr als gedacht

Common Soja Big Steaks questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Soja Big Steaks 40/100 on Amazon Germany — Skip it. The niche generates €30K/yr across 12 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -22.2% over the last 90 days.
Soja Big Steaks buyers on Amazon Germany complain most about Pulverisiert/zerbröselt, Benutzerfreundlichkeit, Hartes Gefühl, the themes mined from the niche's reviews. Its return rate is 0.0%.