semola
Worth a lookShows low returns (0.0%), but a concentrated shelf (top 5 take 80% of clicks) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 6% kills the launch gate
Conversion
Great9.7%search→purchase rate — share of searches ending in a sale
Avg price
Great€18.49avg listing price — sweet spot $15–$100
Price range
Good€1.60–€42.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good877.23avg incumbent reviews — the moat a new listing must climb
Market size
Good€488K€488K/yr · 272K searches
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Growth
Okay+16.8%90-day search growth — must beat 0% to launch
Competition
Bad80%top-5 click share — a locked-up shelf
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
According to Flapen's Amazon Germany niche tracking, semola is a €488K/yr Amazon Germany market (272K searches/yr). The top 5 brands hold 76% of demand. Verdict: Worth a look — 54/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
Market data
- Units sold / yr
- 20K–25K
- avg 1,500–2,000/product
- Revenue / yr
- €370K–€462K
- units × avg price
- Launch success
- —
- 0 of 3 new (360d)
- Conversion rate
- 9.7%
- Avg BSR
- #128
- Page quality
- 0%
- Prime
- 31%
- Sponsored
- 62%
- Out of stock
- 6.7%
- Avg brand age
- 51 months
- Avg seller age
- 189 days
Competition
The top 5 products capture 80% of clicks — a locked-up shelf that new listings rarely crack.Brands
4 falling
Sellers
29
Top-5 brand share
76%
Top 20: 76%
Top-5 click share
80%
Top 20: 100%
Open market
0%
- Antimo Caputo47%
- --24%
- delicret the delicate secrets of the world17%
- minafood10%
- Alnatura1%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +16.8% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.3×
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Caputo Durum Caputo Kg. 1
Antimo Caputo€7.204.7★372 rev
Caputo - DELICRET - 6x 1kg Caputo Semola di Grano Duro Rimacinata | Hartweizengrieß fein für die perfekte Pasta und Pizza
--€21.744.8★180 rev
Antimo Caputo 00 Semola (Semolina Flour) - 2 Pack 1 kg
Antimo Caputo€9.384.6★3,197 rev
DELICRET - Starter-Kit Pizzateig | 4x1kg Caputo Pizzeria + 1kg Semola + 100g Trockenhefe + 1x Pizzaspachtel + Pizza Box mit Deckel & Flyer mit Original Pizza Teig Rezept | Gärbox Pizzateig
delicret the delicate secrets of the world€42.874.8★755 rev
minafood Bundle für Caputo Semola Rimacinata 2kg 1kg + Notizblock
minafood€13.125.0★14 rev
Newest
by launch dateminafood Bundle für Caputo Semola Rimacinata 2kg 1kg + Notizblock
minafood€13.1214 rev
minafood Bundle für Caputo Semola Rimacinata 1kg + Notizblock
minafood€7.4814 rev
DAS SEMOLA 6×1 kg Hartweizengrieß | Perfekt für Pasta Pizza & Brot | Mittlere Körnung für beste Verarbeitung & knusprige Kruste | Aus hochwertigem Hartweizen Made in Germany
delicret the delicate secrets of the world€22.5615 rev
Delicret - Pizza-Set Starter - Molino Dallagiovanna - 4 kg Pizzamehl Typ 00 La Napoletana 1 kg Semolamehl Pizzaballenbox für Pizzateig mit Leidenschaft Pizzateig-Kit (Starter deccellenza)
delicret the delicate secrets of the world€36.2291 rev
5x1kg Caputo Cuoco + 1x1kg Caputo Semola Rimacinata Starter Set
--€20.2139 rev
Trending
90-day click momentumminafood Bundle für Caputo Semola Rimacinata 1kg + Notizblock
minafood€7.485.0★
minafood Bundle für Caputo Semola Rimacinata 2kg 1kg + Notizblock
minafood€13.125.0★
5x1kg Caputo Cuoco + 1x1kg Caputo Semola Rimacinata Starter Set
--€20.214.8★
DAS SEMOLA 6×1 kg Hartweizengrieß | Perfekt für Pasta Pizza & Brot | Mittlere Körnung für beste Verarbeitung & knusprige Kruste | Aus hochwertigem Hartweizen Made in Germany
delicret the delicate secrets of the world€22.564.6★
Antimo Caputo 00 Semola (Semolina Flour) - 2 Pack 1 kg
Antimo Caputo€9.384.6★
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Top Produkt”
“Alles ok, wie beschrieben”
“Bestes Mehl fürs Pizza backen”
“Schöne Geschenkidee”
“Super 👍 Mehl”
“Ich verwende es schon seit Jahren”
“Das Preis-Leistungsverhältnis ist okay”
“Super Pizzamehl”
“Passt”
“Super Produkt lässt sich gut damit arbeiten”
What buyers complain about
“müsste es günstiger und mit”
Common questions
- Is semola profitable to sell on Amazon Germany?
- The niche generates €488K/yr across 13 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is +16.8%. Flapen's verdict: Worth a look (54/100).
- How competitive is the semola niche?
- 4 brands and 29 sellers compete. The top 5 products take 80% of clicks and top 5 brands hold 76% of demand.
- What do buyers complain about in semola?
- Top complaints mined from reviews: Preis-Leistungs-Verhältnis. The return rate is 0.0%.
- When does demand for semola peak?
- Demand is steady year-round — the busiest month runs 1.3× the quietest.
- What does it cost to enter the semola niche?
- Listings span €1.60–€42.87; the average listing price is €18.49 (sweet spot $15–$100). The average incumbent carries 877 reviews — the moat a new listing must climb.
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