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Schwarzer Tee

Schwarzer Tee shows low returns (0.1%), but soft demand (-28.7% this quarter) keeps it on the watch list.

Flapen Score

52
Worth a look

Top 21% of 1,367 Lebensmittel & Getränke niches · +6 vs the category median of 46

Market size 35Growth 11Conversion 80Competition 72Returns 100Price range 53Avg price 28Brand share 61Review moat 49Quality gap 38
This niche Category average · 1,367 niches

Is Schwarzer Tee profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Schwarzer Tee is a €172K/yr Amazon Germany market (219K searches/yr). The top 5 brands hold 68% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 52/100.

Schwarzer Tee: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -28.7% over the last 90 days and 8.4% of searches end in a purchase.

€172K

revenue / yr

Units sold / yr20K
Search volume / yr-28.7%219K
Conversion rate8.4%
Avg price€9.35

Who owns the niche?

The top 5 brands hold 68% of demand, so 32% of the market is open.

32%

open market share

Brands · sellers25 · 85
Top-5 product click share42%
Open market32%
Avg brand age83 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 45 products

Sponsored placement69%
New entrants (1y)4· 1 succeeded
Avg rating4.5★
Avg reviews1,646

Top Schwarzer Tee products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 42% of clicks — established leaders, but buyers still shop beyond them.

€0€5K€10K€15K€21K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

25 falling

Sellers

85

Top-5 brand share

68%

Top 20: 96%

Top-5 click share

42%

Top 20: 78%

Open market

27%

  • Twinings26%
  • Meßmer19%
  • Alnatura9%
  • Amira8%
  • Yorkshire Tea7%
  • Ahmad Tea4%

Schwarzer Tee demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume219KCVR8.4%Products45Brands25Top 5 Brands68%OOS Rate1.0%Rating4.5★Reviews1,646Avg BSR#63
8K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.4×

Top Schwarzer Tee search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • schwarzer tee67K/yr
  • schwarztee49K/yr
  • schwarzer tee lose26K/yr
  • schwarztee lose19K/yr
  • black tea16K/yr
  • schwarztee beutel11K/yr
  • schwarzer tee beutel12K/yr
  • tee schwarz9K/yr
  • schwarzer tee bio4K/yr
  • schwarz tee4K/yr

What reviews say buyers love and hate about Schwarzer Tee

What buyers mention most, as a share of all reviews.

What buyers love

94% of reviews
Geschmack insgesamt46%

Bester, duftiger, samtiger, ausgeglichener und charaktervoller English Breakfast Tea

Geschmack17%

Aromatisch

Qualität insgesamt11%

Super guten Produkt

Preis-Leistungs-Verhältnis7%

Cut und preiswert

Geruch5%

Super angenehmes und kräftiges Aroma

What buyers complain about

85% of reviews
Geschmack insgesamt37%

schmeckt absolut nicht danach

Geschmack22%

Null Earl Grey Aroma

Qualität insgesamt8%

Müll

beworben Vs Tatsächliches Produkt5%

Was allerdings irreführend ist, ist devinitiv das Foto von dem Produkt

Geruch4%

x der Geruch der trockenen Teeblätter eher wie trockenes Gras

Common Schwarzer Tee questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Schwarzer Tee 52/100 on Amazon Germany — Worth a look. The niche generates €172K/yr across 45 tracked products. 1 of 4 products launched in the last 360 days are still selling. Search demand moved -28.7% over the last 90 days.
Search demand for Schwarzer Tee on Amazon Germany peaks in Nov–Dec, where the busiest month runs 2.4× the quietest.