Schnaps
MaybeAn estimated 0.1% of orders come back. But shoppers spend an estimated $90K a year here, so Schnaps is a Maybe.
- Flapen Score
- 50 / 100Top 28% of 1,367 Lebensmittel & Getränke niches · +4 vs the category median of 4650
- Market size
- €90K/yr243K searches / yr
- 90-day growth
- -5.3%search demand this quarter
- Competition
- 40%top-5 click share · 21 brands · 62 sellers
Flapen Score
Schnaps against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Schnaps is stronger. Inside it, weaker.
Market
The Schnaps market on Amazon at a glance
Shoppers on Amazon Germany searched for Schnaps 243K times last year and spent an estimated €90K. The top 5 brands take 71% of clicks. Demand peaks in Nov–Dec. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 243K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -5.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €90K a year.
- Searches, last 12 months
- 243K
- Growth, 90 days vs prior 90
- -5.3%
- Conversion, latest week
- 2.3%
- Market size, estimated
- €90Ka year
- Peak month
- December5.2× the quietest month
- Top search term
- schnaps140K searches a year
02 · Price
A sale here is worth €15.97.
Listings sell for €15.97 on average, from €4.25 to €46.56. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €15.97 that is €2K to €4K a year per listing.
- Average price
- €15.97inside the $15 to $100 sweet spot
- Price range
- €4.25–€46.56
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €2K–€4K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
53% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 6.0% of listings are out of stock. The average listing ranks #128 within Bier, Wein & Spirituosen. It carries 541 reviews at 4.59 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 53%
- Prime listings
- 81%
- Out of stock, average day
- 6.0%
- Average rank
- #128in Bier, Wein & Spirituosen
- Average rating
- 4.59 starsAmazon Germany average 4.37 stars
- Average reviews
- 541per listing
- Listings tracked
- 36
04 · Newcomers
1 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 95 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 95 months
Products
Top Schnaps products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Alpenschnaps Steinbeisser Marille (1 L) Milder aromatischer Marillenschnaps Obstschnaps mit Rezeptur aus dem Alpenland Schnaps für den Genuss nach dem Essen 35 % Vol.
- Price
- €12.44
- Rating
- 4.6/5
- Reviews
- 674
- Age
- 6y ago

Brennerei Zur Alten Mühle - Alte Kirsche Fass-Edition - feiner Kirsch Hausschnaps in der klassischen Bügelflasche - milder Obstler fassgereift im Schwarzwald 1 x 0.5l
- Price
- €12.06
- Rating
- 4.5/5
- Reviews
- 420
- Age
- 1y ago

Kleiner Feigling Mix-Bringsel (12 x 20ml) Der kultige Vodka-Schnaps in 6 fruchtigen Sorten Frech fruchtige Shots ideal für unterwegs im praktischen Mix-Paket 15 % Vol.
- Price
- €5.94
- Rating
- 4.7/5
- Reviews
- 2,077
- Age
- 5y ago

Alpenschnaps Steinbeisser Jodel-Mix Tasche 12 x 0 02 L 3 Sorten
- Price
- €6.62
- Rating
- 4.5/5
- Reviews
- 143
- Age
- 3y ago

Grafschaft Mark Alte Marille Schnaps 1 x 0 7 L | 40% vol. Alkohol | milder Obstbrand im Holzfass gelagert| mit voll fruchtigem Aroma von Aprikosen | hochwertiger Obstler
- Price
- €25.61
- Rating
- 4.4/5
- Reviews
- 147
- Age
- 5y ago
Trending
estimated 90-day click momentum
Prinz Alte Sorten Set Erstklassiger Schnaps aus Österreich mit Holzfassnote 0 5 l Alte Marille und 0 5 l Alte Williams-Christbirne Original Prinz Rezeptur
- Price
- €46.56
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 4mo ago

Brennerei Zur Alten Mühle - Alte Marille Fass-Edition - feine Marillen Spirituose in der klassischen Bügelflasche - milde Spirituose fassgereift im Schwarzwald 1 x 0.5l
- Price
- €14.94
- Rating
- 4.5/5
- Reviews
- 420
- Age
- 5y ago

Brennerei Zur Alten Mühle - Alte Himbeere Fass-Edition - feine Himbeer Spirituose in der klassischen Bügelflasche - milder Obstler fassgereift im Schwarzwald 1 x 0.5l
- Price
- €12.48
- Rating
- 4.5/5
- Reviews
- 420
- Age
- 3y ago

Brennerei Zur Alten Mühle - Alte Kirsche Fass-Edition - feiner Kirsch Hausschnaps in der klassischen Bügelflasche - milder Obstler fassgereift im Schwarzwald 1 x 0.5l
- Price
- €12.06
- Rating
- 4.5/5
- Reviews
- 420
- Age
- 1y ago

Alpenschnaps | Steinbeisser | 1 x 1l | Haselnuss | pures Alpenglück im Glas
- Price
- €12.97
- Rating
- 4.6/5
- Reviews
- 674
- Age
- 11y ago
Newest
by launch date
Prinz Alte Sorten Set Erstklassiger Schnaps aus Österreich mit Holzfassnote 0 5 l Alte Marille und 0 5 l Alte Williams-Christbirne Original Prinz Rezeptur
- Price
- €46.56
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 4mo ago

Brennerei Zur Alten Mühle - Alte Kirsche Fass-Edition - feiner Kirsch Hausschnaps in der klassischen Bügelflasche - milder Obstler fassgereift im Schwarzwald 1 x 0.5l
- Price
- €12.06
- Rating
- 4.5/5
- Reviews
- 420
- Age
- 1y ago

Lörch Schwarzwälder Kirschwasser - der Obstbrand aus sonnengereiften Kirschen | alc. 40% vol | 1 x 0 7l
- Price
- €10.90
- Rating
- 4.6/5
- Reviews
- 42
- Age
- 1y ago

Willi Will I Alte Williams Christ 0 7l 40%
- Price
- €18.22
- Rating
- 4.5/5
- Reviews
- 75
- Age
- 2y ago

Boente Zicken-Box Likör Mix-Paket | Zickengold Party-Pack mit 24 x 20 ml Mini Pet Flaschen | Marken-Spirituose | je 8 Kurze in den Geschmacksrichtungen Granatapfel Kirsche & Maracuja
- Price
- €13.82
- Rating
- 4.5/5
- Reviews
- 65
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 40% of clicks. Leaders hold, but buyers still shop past them.
Brands
21 falling
Sellers
62
Est. top-5 brand share
71%
Top 20: 99%
Est. top-5 click share
40%
Top 20: 77%
Open market
26%
- Alpenschnaps37%
- Schladerer15%
- Prinz6%
- DeCavo6%
- Kleiner Feigling5%
- Rattenkiller3%
Demand
Schnaps search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 5.2×
Search terms
Top Schnaps search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- schnaps140K/yr
- obstler31K/yr
- obstler schnaps23K/yr
- obstbrand16K/yr
- liquor11K/yr
- alpenschnaps8K/yr
- alpenschnaps marille5K/yr
- obstbrände7K/yr
- schnapps3K/yr
Reviews and returns
What reviews say buyers love and hate about Schnaps
We read the reviews and the return reasons for every product selling here.
“Nicht so lecker”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Schnaps questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









