scharfe soße
Worth a lookShows low returns (0.1%), but soft demand (-15.3% this quarter) keeps it on the watch list.
Returns
Incredible0.1%return rate — above 5% kills the launch gate
Conversion
Great8.1%search→purchase rate — share of searches ending in a sale
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Market size
Good€520K€520K/yr · 626K searches
Price range
Good€2.04–€28.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,783.94avg incumbent reviews — the moat a new listing must climb
Avg price
Okay€10.28avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Brand share
Bad91%top-5 brand share — brand-locked demand
Growth
Bad-15.3%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, scharfe soße is a €520K/yr Amazon Germany market (626K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 52/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
scharfe soße market data
- Units sold / yr
- 50K–60K
- avg 1,250–1,500/product
- Revenue / yr
- €514K–€617K
- units × avg price
- Conversion rate
- 8.1%
- Avg BSR
- #36
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 79%
- Out of stock
- 7.9%
- Avg brand age
- 77 months
- Avg seller age
- 173 days
Competition & brand share
The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.Brands
13 falling
Sellers
72
Top-5 brand share
91%
Top 20: 100%
Top-5 click share
44%
Top 20: 85%
Open market
8%
- Flying Goose68%
- Cholula11%
- Capsup5%
- Timber Taste3%
- Uni-Eagle3%
- Uncle Spice2%
- Open — no brand owns it (7 brands, 8%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -15.3% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 1.9×
Top scharfe soße search terms
- sriracha96K/yr
- scharfe soße100K/yr
- hot sauce78K/yr
- sriracha sauce112K/yr
- flying goose47K/yr
- chili sauce39K/yr
- chilli sauce28K/yr
- cholula hot sauce18K/yr
- scharf20K/yr
- cholula12K/yr
Top scharfe soße products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
FLYING GOOSE Sriracha Chilisauce das Original scharf grüne Kappe scharfe Würzsauce aus Thailand 1 x 455 ml
Flying Goose€4.014.7★3,246 rev

FLYING GOOSE Sriracha Chilisauce das Original scharf grüne Kappe scharfe Würzsauce aus Thailand vegan glutenfrei 1 x 730 ml
Flying Goose€5.584.7★2,266 rev

FLYING GOOSE Sriracha Chilisauce Ghost mit extra Schärfe extrem scharf schwarze Kappe extra scharfe Würzsauce aus Thailand mit Geschenkverpackung ideal zum Verschenken 1 x 100 ml
Flying Goose€4.174.5★155 rev

FLYING GOOSE Sriracha Chilisauce mit extra Chili sehr scharf rote Kappe sehr scharfe Würzsauce aus Thailand 1 x 455 ml
Flying Goose€4.114.7★1,871 rev

FLYING GOOSE Sriracha Mayoo Sauce pikante Mayonnaise leicht scharf orange Kappe Würzsauce aus Thailand vegetarisch 1 x 200 ml
Flying Goose€2.374.6★2,668 rev
Newest
by launch date
FLYING GOOSE Sriracha Spicy Mayoo Sauce Knoblauch und Gelbe Chilis süß scharfe Mayonnaise leicht scharf orange Kappe Würzsauce aus Thailand vegan glutenfrei 1 x 455 ml
Flying Goose€5.8557 rev

FLYING GOOSE Sriracha Mayoo Sauce Green Chili pikante Mayonnaise leicht scharf grüne Kappe Würzsauce aus Thailand vegan glutenfrei 1 x 455 ml
Flying Goose€5.1725 rev

FLYING GOOSE Sriracha Chilisauce Ghost mit extra Schärfe extrem scharf schwarze Kappe extra scharfe Würzsauce aus Thailand mit Geschenkverpackung ideal zum Verschenken 1 x 100 ml
Flying Goose€4.17155 rev

Gepps Feinkost scharfe Soßen Set I Hot Sauce Set mit 2 feurigen Habanero Chili Saucen und einer Hot Belize Sauce I Chili Geschenkset hergestellt nach eigener Rezeptur I 3 x 50ml
Gepp's€9.3577 rev

FLYING GOOSE Sriracha scharfe Chilisaucen Mischkarton in 3 Geschmacksrichtungen ideal zum Verschenken Würzsaucen aus Thailand zum Würzen Dippen und Verfeinern 3 x 100 ml Multipackung
Flying Goose€4.9899 rev
Trending
90-day click momentum
Capsups Carolina Reaper 100ml | Extrem Scharfe Chilisauce mit Carolina Reaper Chilis | Hot Sauce
Capsup€13.274.9★

Cholula Mexikanische Original Hot Sauce 150 ml 3 Stück
Cholula€18.454.6★

FLYING GOOSE Sriracha Mayoo Sauce Green Chili pikante Mayonnaise leicht scharf grüne Kappe Würzsauce aus Thailand vegan glutenfrei 1 x 455 ml
Flying Goose€5.174.6★

FLYING GOOSE Sriracha Mayoo Sauce pikante Mayonnaise leicht scharf orange Kappe Würzsauce aus Thailand vegetarisch 2 x 730 ml
Flying Goose€14.674.6★

FLYING GOOSE Sriracha Chilisauce das Original scharf grüne Kappe scharfe Würzsauce aus Thailand vegan glutenfrei 1 x 730 ml
Flying Goose€5.584.7★
What buyers say about scharfe soße
What buyers praise and complain about, mined from review topics.What buyers love
“Hot & tasty”
“Für mich beste Sweet Chilisauce”
“Hot & tasty”
“Super Produkt”
“Macht was die soll”
“Eine Super Geschenkidee”
“Top Preis-Leistung”
“Sweet Chilly Sauce”
“Der Klassiker für die Küche – fast perfekt”
“Passt”
What buyers complain about
“Schmeckt leider wie Tabasco”
“Also pikant trifft es eindeutig”
“Übertönt ander Aromen”
“der Preis liegt definitiv nicht im unteren Segment.”
“Irreführende Beschreibung”
“Natürlich sind 3 x 100 ml nicht riesig”
“sauer sowie muffig im Abgang”
“Zuviel Chemie im Produkt”
“Beim Discounter gibt's die selten und nicht in der Vielfalt”
“Was neben der kleineren Verpackungseinheit und der schwarzen Farbe der Quetschflasche auffällt, ist die im Vergleich mit anderen Sorten sehr dünnflüssige Konsistenz der Sauce”
Common questions
- Is scharfe soße profitable to sell on Amazon Germany?
- The niche generates €520K/yr across 34 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -15.3%. Flapen's verdict: Worth a look (52/100).
- How competitive is the scharfe soße niche?
- 13 brands and 72 sellers compete. The top 5 products take 44% of clicks and top 5 brands hold 91% of demand.
- What do buyers complain about in scharfe soße?
- Top complaints mined from reviews: Geschmack insgesamt, Würzigkeit, Geschmack. The return rate is 0.1%.
- When does demand for scharfe soße peak?
- Demand peaks in Nov–Dec; the busiest month runs 1.9× the quietest.
- What does it cost to enter the scharfe soße niche?
- Listings span €2.04–€28.99; the average listing price is €10.28 (sweet spot $15–$100). The average incumbent carries 1,784 reviews — the moat a new listing must climb.