Salz
FailDemand is soft, at -25.8% this quarter, so Salz is a Fail.
- Flapen Score
- 47 / 100Top 42% of 1,367 Lebensmittel & Getränke niches · +1 vs the category median of 4647
- Market size
- €240K/yr547K searches / yr
- 90-day growth
- -25.8%search demand this quarter
- Competition
- 53%top-5 click share · 13 brands · 41 sellers
Flapen Score
Salz against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Salz is stronger. Inside it, weaker.
Market
The Salz market on Amazon at a glance
Shoppers on Amazon Germany searched for Salz 547K times last year and spent an estimated €240K. The top 5 brands take 79% of clicks. Demand peaks in Feb. Flapen scores it 47 out of 100, a Fail.
01 · Demand
An estimated 9.8% of those searches ended in a purchase.
Shoppers searched for this 547K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 9.8% of those searches ended in a purchase. Searches in the last 90 days moved -25.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €240K a year.
- Searches, last 12 months
- 547K
- Growth, 90 days vs prior 90
- -25.8%
- Conversion, latest week
- 9.8%
- Market size, estimated
- €240Ka year
- Peak month
- February1.5× the quietest month
- Top search term
- salz365K searches a year
02 · Price
A sale here is worth €4.47.
Listings sell for €4.47 on average, from €0.28 to €24.72. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 3,000 to 4,000 of them. At €4.47 that is €13K to €18K a year per listing.
- Average price
- €4.47under the $15 to $100 sweet spot
- Price range
- €0.28–€24.72
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 60K–80K
- Units per listing a year
- 3,000–4,000
- Revenue per listing a year
- €13K–€18K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
62% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #9 within Gewürze & Fix-Produkte. It carries 1,162 reviews at 4.71 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 62%
- Prime listings
- 95%
- Out of stock, average day
- 0.0%
- Average rank
- #9in Gewürze & Fix-Produkte
- Average rating
- 4.71 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,162per listing
- Listings tracked
- 21
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 77 months
Products
Top Salz products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Bad Reichenhaller Marken JodSalz Reines Alpensalz aus Natursole 500 gramm Die Verpackung kann variieren
- Price
- €0.70
- Rating
- 4.6/5
- Reviews
- 749
- Age
- 18y ago

Alnatura Steinsalz 500 g
- Price
- €0.94
- Rating
- 4.8/5
- Reviews
- 900
- Age
- 4y ago

Bad Reichenhaller Marken JodSalz mit Fluorid 500g
- Price
- €0.78
- Rating
- 4.7/5
- Reviews
- 423
- Age
- 16y ago

by Amazon Feines Salz 2.5kg
- Price
- €1.41
- Rating
- 4.8/5
- Reviews
- 78
- Age
- 4mo ago

Alnatura Meersalz 500g
- Price
- €0.83
- Rating
- 4.7/5
- Reviews
- 802
- Age
- 7y ago
Trending
estimated 90-day click momentum
by Amazon Meersalz 95g
- Price
- €0.89
- Rating
- 4.5/5
- Reviews
- 51
- Age
- 4mo ago

by Amazon Feines Salz 2.5kg
- Price
- €1.41
- Rating
- 4.8/5
- Reviews
- 78
- Age
- 4mo ago

Speisesalz - Siede fein Kochsalz Siedesalz Salz fine kochen VERSCHIEDENE GRÖßEN
- Price
- €11.42
- Rating
- 4.9/5
- Reviews
- 107
- Age
- 9y ago

Himalaya Salz Grob Rosa. 100% Natürlich BIO Ohne Zusatzstoffe Unraffiniert. Grobes Salz Mit Hohem Gehalt An Spurenelementen. Zum Würzen Und Verfeinern. Ursprung: Pakistan.
- Price
- €7.63
- Rating
- 4.7/5
- Reviews
- 2,044
- Age
- 3y ago

Jeden Tag Tafelsalz (0.5 kg)
- Price
- €0.28
- Rating
- 4.8/5
- Reviews
- 19
- Age
- 11mo ago
Newest
by launch date
by Amazon Feines Salz 2.5kg
- Price
- €1.41
- Rating
- 4.8/5
- Reviews
- 78
- Age
- 4mo ago

by Amazon Meersalz 95g
- Price
- €0.89
- Rating
- 4.5/5
- Reviews
- 51
- Age
- 4mo ago

Jeden Tag Tafelsalz (0.5 kg)
- Price
- €0.28
- Rating
- 4.8/5
- Reviews
- 19
- Age
- 11mo ago

La Baleine Grobes Meersalz 1kg Naturbelassenes Meersalz aus Südfrankreich für Salzmühle & Kochen Ohne Zusatzstoffe Geerntet in eigenen Salzgärten am Mittelmeer
- Price
- €1.78
- Rating
- 4.8/5
- Reviews
- 971
- Age
- 2y ago
![Salz & Salz Premium [Himalaya Salz] Grob & Salz Fein 400g & 900g Steinsalz aus Pakistan ohne Zusätze Natursalz Unbestrahlt für Salzmühle und Genießer - Rosa Kristallsalz Ursalz Steinsalz](https://m.media-amazon.com/images/I/31B1TUxRh8L.jpg)
Salz & Salz Premium [Himalaya Salz] Grob & Salz Fein 400g & 900g Steinsalz aus Pakistan ohne Zusätze Natursalz Unbestrahlt für Salzmühle und Genießer - Rosa Kristallsalz Ursalz Steinsalz
- Price
- €5.03
- Rating
- 4.7/5
- Reviews
- 319
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 53% of clicks. Leaders hold, but buyers still shop past them.
Brands
13 rising
Sellers
41
Est. top-5 brand share
79%
Top 20: 100%
Est. top-5 click share
53%
Top 20: 99%
Open market
17%
- Bad Reichenhaller37%
- Alnatura22%
- by Amazon9%
- MeerBach & Rose6%
- Salz & Salz5%
- Küper Selection4%
- Open — no brand owns it (7 brands, 17%)
Demand
Salz search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 1.5×
Search terms
Top Salz search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- salz365K/yr
- salt92K/yr
- bad reichenhaller salz23K/yr
- speisesalz22K/yr
- bad reichenhaller8K/yr
- salz fein6K/yr
- salz ohne jod6K/yr
- salz bad reichenhaller4K/yr
- alpensalz5K/yr
- tafelsalz4K/yr
Reviews and returns
What reviews say buyers love and hate about Salz
We read the reviews and the return reasons for every product selling here.
“so muss Salz sein”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Salz questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









