Sake
MaybeAn estimated 0.0% of orders come back. But demand is soft, at -26.5% this quarter, so Sake is a Maybe.
- Flapen Score
- 50 / 100Top 28% of 1,367 Lebensmittel & Getränke niches · +4 vs the category median of 4650
- Market size
- €142K/yr161K searches / yr
- 90-day growth
- -26.5%search demand this quarter
- Competition
- 56%top-5 click share · 11 brands · 27 sellers
Flapen Score
Sake against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Sake is stronger. Inside it, weaker.
Market
The Sake market on Amazon at a glance
Shoppers on Amazon Germany searched for Sake 161K times last year and spent an estimated €142K. The top 5 brands take 86% of clicks. Demand peaks in Nov–Dec. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 5.1% of those searches ended in a purchase.
Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -26.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €142K a year.
- Searches, last 12 months
- 161K
- Growth, 90 days vs prior 90
- -26.5%
- Conversion, latest week
- 5.1%
- Market size, estimated
- €142Ka year
- Peak month
- December2.1× the quietest month
- Top search term
- sake123K searches a year
02 · Price
A sale here is worth €17.21.
Listings sell for €17.21 on average, from €3.49 to €46.97. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At €17.21 that is €2K to €4K a year per listing.
- Average price
- €17.21inside the $15 to $100 sweet spot
- Price range
- €3.49–€46.97
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €2K–€4K
- Returns
- 0.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
36% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #87 within Bier, Wein & Spirituosen. It carries 153 reviews at 4.48 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 36%
- Prime listings
- 64%
- Out of stock, average day
- 5.4%
- Average rank
- #87in Bier, Wein & Spirituosen
- Average rating
- 4.48 starsAmazon Germany average 4.37 stars
- Average reviews
- 153per listing
- Listings tracked
- 22
04 · Newcomers
0 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 75 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 75 months
Products
Top Sake products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
27
Top-5 brand share
86%
Top 20: 100%
Top-5 click share
56%
Top 20: 98%
Open market
10%
- Brand 128%
- Brand 219%
- Brand 318%
- Brand 417%
- Brand 55%
- Brand 64%
- Open — no brand owns it (5 brands, 10%)
Demand
Sake search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.1×
Search terms
Top Sake search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sake123K/yr
- sake reiswein23K/yr
- sakr10K/yr
- sake zum kochen5K/yr
Reviews and returns
What reviews say buyers love and hate about Sake
We read the reviews and the return reasons for every product selling here.
“Schmeckt mir leider überhaupt nicht”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
9 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sake questions
Answered from the same tracked data.