Rye Whiskey
FailShoppers spend an estimated $30K a year here, so Rye Whiskey is a Fail.
- Flapen Score
- 44 / 100Ranks 762 of 1,367 Lebensmittel & Getränke niches · −2 vs the category median of 4644
- Market size
- €30K/yr30K searches / yr
- 90-day growth
- -21.2%search demand this quarter
- Competition
- 62%top-5 click share · 14 brands · 65 sellers
Flapen Score
Rye Whiskey against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Rye Whiskey is stronger. Inside it, weaker.
Market
The Rye Whiskey market on Amazon at a glance
Shoppers on Amazon Germany searched for Rye Whiskey 30K times last year and spent an estimated €30K. The top 5 brands take 73% of clicks. Demand peaks in Nov–Dec. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 4.2% of those searches ended in a purchase.
Shoppers searched for this 30K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -21.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €30K a year.
- Searches, last 12 months
- 30K
- Growth, 90 days vs prior 90
- -21.2%
- Conversion, latest week
- 4.2%
- Market size, estimated
- €30Ka year
- Peak month
- November2.3× the quietest month
- Top search term
- rye whiskey20K searches a year
02 · Price
A sale here is worth €24.17.
Listings sell for €24.17 on average, from €14.79 to €40.93. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €24.17 that is €0 to €2K a year per listing.
- Average price
- €24.17inside the $15 to $100 sweet spot
- Price range
- €14.79–€40.93
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€2K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
67% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #326 within Bier, Wein & Spirituosen. It carries 1,841 reviews at 4.57 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 67%
- Prime listings
- 89%
- Out of stock, average day
- 0.0%
- Average rank
- #326in Bier, Wein & Spirituosen
- Average rating
- 4.57 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,841per listing
- Listings tracked
- 18
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 100 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 100 months
Products
Top Rye Whiskey products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
65
Top-5 brand share
73%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
23%
- Brand 136%
- Brand 213%
- Brand 311%
- Brand 47%
- Brand 55%
- Brand 65%
Demand
Rye Whiskey search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.3×
Search terms
Top Rye Whiskey search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- rye whiskey20K/yr
- rye4K/yr
- rye whisky6K/yr
Reviews and returns
What reviews say buyers love and hate about Rye Whiskey
We read the reviews and the return reasons for every product selling here.
“muss etwas mehr investieren”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Best Flapen score
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FAQ
Common Rye Whiskey questions
Answered from the same tracked data.