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rum tasting set

Skip it

A small market ($21K/yr) — this niche doesn't clear our bar today.

Market size 5Growth 17Conversion 23Competition 28Returns 99Price range 95Avg price 95Brand share 49Review moat 94Quality gap 25

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Avg price

Incredible€34.55

avg listing price — sweet spot $15–$100

Price range

Incredible€20.28–€62.40

cheapest to priciest tracked listing — scored on the share inside $15–$100

Review moat

Great119.75

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay76%

top-5 brand share — brands hold most of the demand

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-16.7%

90-day search growth — must beat 0% to launch

Market size

Bad€21K

€21K/yr · 33K searches

According to Flapen's Amazon Germany niche tracking, rum tasting set is a €21K/yr Amazon Germany market (33K searches/yr). The top 5 brands hold 76% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 41/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

rum tasting set market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
€26K–€35K
units × avg price
Conversion rate
1.8%
Avg BSR
#445
Page quality
0%
Prime
38%
Sponsored
31%
Out of stock
2.8%
Avg brand age
66 months
Avg seller age
178 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

29

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

18%

  • Sierra Madre Tasting Kits28%
  • Centenario19%
  • Tabakland ...ALLES WAS ANMACHT!12%
  • Sierra Madre8%
  • Spirits of Old Man8%
  • Tasting Collection7%
  • Open — no brand owns it (6 brands, 18%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -16.7% search growth over the last 90 days.
3K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 5.2×

Top rum tasting set search terms

  • rum tasting set18K/yr
  • rum probierset9K/yr
  • rum tasting6K/yr
All search terms

Top rum tasting set products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€2K20%€4K30%€6K40%€9K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)3 products missing review or click data not plotted

All 16 tracked products in this niche — three views at once, no toggling.

What buyers say about rum tasting set

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt38%

“Top Taste”

Preis-Leistungs-Verhältnis15%

“Tolle Sorten mit bei was sich immer wieder lohnt”

Qualität insgesamt13%

“Bereits beim Auspacken merkt man die Qualität: Die Verpackung ist edel gestaltet, stabil verarbeitet und wirkt deutlich hochwertiger als viele andere Adventskalender in diesem Segment”

Geschenk Zweck13%

“Auch zum Verschenken super”

Alkoholgeschmack6%

“Premium-Adventskalender für Rum-Liebhaber – geschmacklich und optisch ein echtes Highlight”

Geschmack6%

“geschmacklich interessant, ideal, um sich einen Überblick zu verschaffen oder Neues zu entdecken.”

beworben Vs Tatsächliches Produkt4%

“Alles genau wie in der Beschreibung”

Design insgesamt4%

“das Design passt zum Produkt”

Common questions

Is rum tasting set profitable to sell on Amazon Germany?
The niche generates €21K/yr across 16 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -16.7%. Flapen's verdict: Skip it (41/100).
How competitive is the rum tasting set niche?
12 brands and 29 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 76% of demand.
When does demand for rum tasting set peak?
Demand peaks in Nov–Dec; the busiest month runs 5.2× the quietest.
What does it cost to enter the rum tasting set niche?
Listings span €20.28–€62.40; the average listing price is €34.55 (sweet spot $15–$100). The average incumbent carries 120 reviews — the moat a new listing must climb.