Is Rum 54 Prozent profitable to sell on Amazon Germany?

Flapen scores Rum 54 Prozent 30 out of 100 on Amazon Germany, a Fail. Shoppers spend €32K a year across 8 tracked products. Search demand grew -39.4% in the last 90 days.

How competitive is the Rum 54 Prozent niche on Amazon Germany?

4 brands and 24 sellers compete in Rum 54 Prozent on Amazon Germany. The top 5 Rum 54 Prozent products take 90% of clicks, and the top 5 brands take 100%.

When does demand for Rum 54 Prozent peak?

Search demand for Rum 54 Prozent on Amazon Germany peaks in Nov–Dec, and the busiest month runs 5.2× the quietest.

What does it cost to enter the Rum 54 Prozent niche?

Rum 54 Prozent sells for €19.33 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €5.12 to €41.88. The average product has 217 reviews, the count a new listing must catch up to.

Rum 54 Prozent

Fail

The top 5 brands take 100% of clicks, so Rum 54 Prozent is a Fail.

Filters Low Review Barrier

Flapen Score: 30
30 / 100Ranks 1,324 of 1,367 Lebensmittel & Getränke niches · −16 vs the category median of 46
Market size: €32K/yr83K searches / yr
90-day growth: -39.4%search demand this quarter
Competition: 90%top-5 click share · 4 brands · 24 sellers

Flapen Score

Rum 54 Prozent against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Rum 54 Prozent is stronger. Inside it, weaker.

30Fail

This niche Category average

See the method

Market

The Rum 54 Prozent market on Amazon at a glance

Shoppers on Amazon Germany searched for Rum 54 Prozent 83K times last year and spent an estimated €32K. All 4 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 30 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -39.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €32K a year.

Searches, last 12 months: 83K
Growth, 90 days vs prior 90: -39.4%
Conversion, latest week: 2.0%
Market size, estimated: €32Ka year
Peak month: December5.2× the quietest month
Top search term: pott31K searches a year

02 · Price

A sale here is worth €19.33.

Listings sell for €19.33 on average, from €5.12 to €41.88. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At €19.33 that is €2K to €5K a year per listing.

Average price: €19.33inside the $15 to $100 sweet spot
Price range: €5.12–€41.88
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 2K–2K
Units per listing a year: 100–250
Revenue per listing a year: €2K–€5K
Returns: 0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #983 within Bier, Wein & Spirituosen. It carries 217 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings: 38%
Prime listings: 63%
Out of stock, average day: 6.7%
Average rank: #983in Bier, Wein & Spirituosen
Average rating: 4.70 starsAmazon Germany average 4.37 stars
Average reviews: 217per listing
Listings tracked: 8

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 95 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 95 months

Products

Top Rum 54 Prozent products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 90% of clicks. A locked shelf that new listings rarely crack.

Brands

4 flat

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

90%

Top 20: 100%

Open market

Brand 141%
Brand 229%
Brand 322%
Brand 48%

Demand

Rum 54 Prozent search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Nov, Dec · busiest ÷ quietest = 5.2×

Search terms

Top Rum 54 Prozent search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

pott31K/yr -46.2%0.4% conv.
stroh 8012K/yr -24.5%1.2% conv.
strohrum 80 original10K/yr -32.7%1.6% conv.
stroh rum9K/yr -33.8%2.8% conv.
pott rum6K/yr -38.5%8.2% conv.
stroh rum 80 prozent original7K/yr -41.2%1.8% conv.
strohrum5K/yr -27.2%3.1% conv.
original stroh 804K/yr -63.3%1.1% conv.

Reviews and returns

What reviews say buyers love and hate about Rum 54 Prozent

We read the reviews and the return reasons for every product selling here.

44%of positive reviews mention “Geschmack insgesamt”

<0.1%of orders come back, a rate Amazon rounds to zero

“Schmeckt”

A buyer, on “Geschmack insgesamt”44% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

5 topics

NegativePositive

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FAQ

Common Rum 54 Prozent questions

Answered from the same tracked data.

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