Is retro süßigkeiten profitable to sell on Amazon Germany?

The niche generates €720K/yr across 39 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -4.6%. Flapen's verdict: Worth a look (59/100).

How competitive is the retro süßigkeiten niche?

15 brands and 68 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 88% of demand.

What do buyers complain about in retro süßigkeiten?

Top complaints mined from reviews: Geschmack insgesamt, Sauer, Geschmack. The return rate is 0.1%.

When does demand for retro süßigkeiten peak?

Demand peaks in Jun–Nov; the busiest month runs 2.0× the quietest.

What does it cost to enter the retro süßigkeiten niche?

Listings span €0.66–€66.61; the average listing price is €11.20 (sweet spot $15–$100). The average incumbent carries 1,525 reviews — the moat a new listing must climb.

retro süßigkeiten

Worth a look

Shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Conversion

Great8.7%

search→purchase rate — share of searches ending in a sale

Price range

Great€0.66–€66.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Market size

Good€720K

€720K/yr · 741K searches

Review moat

Okay1,524.85

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Avg price

Okay€11.20

avg listing price — sweet spot $15–$100

Brand share

Okay88%

top-5 brand share — brands hold most of the demand

Growth

Bad-4.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, retro süßigkeiten is a €720K/yr Amazon Germany market (741K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Jun–Nov. Verdict: Worth a look — 59/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

retro süßigkeiten market data

Units sold / yr: 60K–80K; avg 1,000–1,250/product
Revenue / yr: €672K–€896K; units × avg price
Conversion rate: 8.7%
Avg BSR: #116
Page quality: 0%
Prime: 92%
Sponsored: 51%
Out of stock: 0.6%
Avg brand age: 62 months
Avg seller age: 182 days

Competition & brand share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

Brands

15 falling

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

41%

Top 20: 81%

Open market

10%

Frigeo Ahoj-Brause42%
Center Shock34%
BÖHME4%
CAPTAIN PLAY4%
Hubba Bubba3%
Candy Circle2%
Open — no brand owns it (9 brands, 10%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -4.6% search growth over the last 90 days.

Peak months: Jun, Nov · busiest ÷ quietest = 2.0×

Open Trend

Top retro süßigkeiten search terms

center shock159K/yr -4.5%11.8% conv.
ahoi brause62K/yr -9.3%10.9% conv.
ahoj brause52K/yr +52.1%4.0% conv.
retro süßigkeiten57K/yr +9.2%1.7% conv.
brause44K/yr -1.4%3.9% conv.
hubba bubba38K/yr +4.8%1.8% conv.
90er süßigkeiten42K/yr +0.7%2.2% conv.
brausepulver35K/yr +17.9%7.8% conv.
ahoi brause bonbons28K/yr -11.6%6.4% conv.
ahoi brausepulver22K/yr +42.1%13.5% conv.

All search terms

Top retro süßigkeiten products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Frigeo Ahoj-Brause Pulver für ein herrlich prickel-frisches Getränk zum Trinken 10 Beutel insgesamt 58g

Frigeo Ahoj-Brause€0.664.5★2,818 rev

Center Shock Mystery Box mit 100 Kaugummis Extra-sauer Zufallsgeschmack geeignet für Geburtstag und Weihnachten 400g

Center Shock€4.894.6★2,646 rev

Center Shock Sour Mix Packung mit 21 extra-sauren Kaugummis verschiedenen Sorten mit Cola- & Frucht-Geschmack geeignet für Geburtstag und Weihnachten 84g

Center Shock€1.794.6★579 rev

Frigeo Ahoj Brause-Pulver in 4 Sorten 100 Beutel 580 g

Frigeo Ahoj-Brause€11.624.5★1,129 rev

Frigeo Ahoj-Brause Ahoj-Brause Brause-Brockenextra große Brause-Stücke in vier prickelnden süß-sauren Geschmacksrichtungen Brause-Würfel einzeln verpackt im Vorrats-Pack 200 Stück im 1 6 kg Eimer

Frigeo Ahoj-Brause€9.434.6★1,617 rev

Newest

by launch date

Süßigkeiten Box von Candy Circle - Süßigkeiten für Adventskalender Kinder Mix - XXL Süssigkeiten Box - Süssigkeiten Grosspackung für Kindergeburtstag Pinata Füllung oder Wurfmaterial

Candy Circle€18.50201 rev

1y ago

Center Shock Zungenmaler Pillow Box mit 100 Kaugummis Extra saurer mit Füllung geeignet für Geburtstag Pinata Candy-Bar und Weihnachten 400g

Center Shock€4.746,211 rev

2y ago

Ahoj-Brause Brause-Brocken 200er Pack Vielfältige Geschmacksrichtungen 1 6kg | Mit stylishem SWEETSN FOOD Packband verpackt

SWEETS´N FOOD€14.9371 rev

2y ago

Böhme Fruchtkaramellen 250 g

BÖHME€1.67628 rev

3y ago

Center Shock Sour Mix Packung mit 21 extra-sauren Kaugummis verschiedenen Sorten mit Cola- & Frucht-Geschmack geeignet für Geburtstag und Weihnachten 84g

Center Shock€1.79579 rev

4y ago

What buyers say about retro süßigkeiten

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt42%

“Schmeckt”

Sauer10%

“Center Shock Sour Mix ist perfekt für alle, die es richtig sauer mögen”

Geschmack8%

“Super Geschmack”

Preis-Leistungs-Verhältnis7%

“Super Preisleistung”

Qualität insgesamt7%

“Super Produkt”

beworben Vs Tatsächliches Produkt5%

“Ein Klassiker, der hält, was er verspricht”

Frische4%

“Fruchtig erfrischend”

Süße3%

“Süßigkeit”

Geschenk Zweck2%

“Fasnachtsgeschenk”

Vegan/Biologisch2%

“Toll ist vor allem, dass sie vegan sind”

What buyers complain about

Geschmack insgesamt19%

“Geschmack gleich null”

Sauer11%

“Der Center Shock Sour Mix ist am Anfang zwar sehr sauer,”

Geschmack10%

“ohne jegliches Aroma”

Preis-Leistungs-Verhältnis8%

“Schade ums Geld”

Qualität insgesamt7%

“Müll”

Süße4%

“Absoluter Fehlgriff, da die Süße nichtmal”

Hartes Gefühl4%

“Harte und bröckelige Kaubonbons”

beworben Vs Tatsächliches Produkt3%

“Sieht nicht so aus wie auf dem Produktfoto”

Gesamtgröße3%

“das waren so kleine Tütchen.”

Künstliche Süßstoffe3%

“Weshalb muss das jetzt mit Süßstoff hergestellt werden”

Common questions

Is retro süßigkeiten profitable to sell on Amazon Germany?: The niche generates €720K/yr across 39 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -4.6%. Flapen's verdict: Worth a look (59/100).
How competitive is the retro süßigkeiten niche?: 15 brands and 68 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 88% of demand.
What do buyers complain about in retro süßigkeiten?: Top complaints mined from reviews: Geschmack insgesamt, Sauer, Geschmack. The return rate is 0.1%.
When does demand for retro süßigkeiten peak?: Demand peaks in Jun–Nov; the busiest month runs 2.0× the quietest.
What does it cost to enter the retro süßigkeiten niche?: Listings span €0.66–€66.61; the average listing price is €11.20 (sweet spot $15–$100). The average incumbent carries 1,525 reviews — the moat a new listing must climb.