Is Protein Wraps profitable to sell on Amazon Germany?

Flapen scores Protein Wraps 45 out of 100 on Amazon Germany, a Fail. Shoppers spend €49K a year across 15 tracked products. 0 of the 4 products launched in the last year cleared the first-year sales bar. Search demand grew -21.5% in the last 90 days.

How competitive is the Protein Wraps niche on Amazon Germany?

10 brands and 13 sellers compete in Protein Wraps on Amazon Germany. The top 5 Protein Wraps products take 72% of clicks, and the top 5 brands take 84%.

What do buyers complain about in Protein Wraps?

Protein Wraps buyers on Amazon Germany complain most about Preis-Leistungs-Verhältnis, Dicke, and Gesamtgröße. An estimated 0.0% of orders come back.

When does demand for Protein Wraps peak?

Search demand for Protein Wraps on Amazon Germany peaks in Jan–Feb, and the busiest month runs 2.9× the quietest.

What does it cost to enter the Protein Wraps niche?

Protein Wraps sells for €8.81 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €2.93 to €26.02. The average product has 207 reviews, the count a new listing must catch up to.

Protein Wraps

Fail

Shoppers spend an estimated $49K a year here, so Protein Wraps is a Fail.

Filters Low Review Barrier

Flapen Score: 45
45 / 100Ranks 687 of 1,367 Lebensmittel & Getränke niches · −1 vs the category median of 46
Market size: €49K/yr85K searches / yr
90-day growth: -21.5%search demand this quarter
Competition: 72%top-5 click share · 10 brands · 13 sellers

Flapen Score

Protein Wraps against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Protein Wraps is stronger. Inside it, weaker.

45Fail

This niche Category average

See the method

Market

The Protein Wraps market on Amazon at a glance

Shoppers on Amazon Germany searched for Protein Wraps 85K times last year and spent an estimated €49K. The top 5 brands take 84% of clicks. Demand peaks in Jan–Feb. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 6.5% of those searches ended in a purchase.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.5% of those searches ended in a purchase. Searches in the last 90 days moved -21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €49K a year.

Searches, last 12 months: 85K
Growth, 90 days vs prior 90: -21.5%
Conversion, latest week: 6.5%
Market size, estimated: €49Ka year
Peak month: January2.9× the quietest month
Top search term: protein wraps30K searches a year

02 · Price

A sale here is worth €8.81.

Listings sell for €8.81 on average, from €2.93 to €26.02. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €8.81 that is €881 to €2K a year per listing.

Average price: €8.81under the $15 to $100 sweet spot
Price range: €2.93–€26.02
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 4K–5K
Units per listing a year: 100–250
Revenue per listing a year: €881–€2K
Returns: 0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

40% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 17.7% of listings are out of stock. The average listing ranks #53 within Brot & Backwaren. It carries 207 reviews at 4.05 stars, so a new listing needs social proof before a better product.

Sponsored listings: 40%
Prime listings: 73%
Out of stock, average day: 17.7%
Average rank: #53in Brot & Backwaren
Average rating: 4.05 starsAmazon Germany average 4.37 stars
Average reviews: 207per listing
Listings tracked: 15

04 · Newcomers

0 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months: 4
Successful launches: 0Amazon's first-year sales bar
Average brand age: 50 months

Products

Top Protein Wraps products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

10 rising

Sellers

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

10%

Brand 133%
Brand 218%
Brand 313%
Brand 410%
Brand 510%
Brand 66%
Open — no brand owns it (4 brands, 10%)

Demand

Protein Wraps search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan, Feb · busiest ÷ quietest = 2.9×

Search terms

Top Protein Wraps search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

protein wraps30K/yr -19.6%3.3% conv.
keto wraps9K/yr -24.6%8.2% conv.
low carb wraps9K/yr -23.4%4.2% conv.
protein wrap6K/yr -12.1%4.5% conv.
protein wraps low carb8K/yr -25.6%4.3% conv.
low calorie wrap4K/yr +11.4%1.2% conv.
high protein wraps4K/yr -15.0%2.7% conv.
low carb tortilla5K/yr -34.4%6.6% conv.
protein tortilla3K/yr -24.6%2.5% conv.
more nutrition wraps2K/yr +9.2%0.9% conv.

Reviews and returns

What reviews say buyers love and hate about Protein Wraps

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Geschmack insgesamt”

28%of negative reviews mention “Preis-Leistungs-Verhältnis”

<0.1%of orders come back, a rate Amazon rounds to zero

“sind zwar teuer,”

A buyer, on “Preis-Leistungs-Verhältnis”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

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FAQ

Common Protein Wraps questions

Answered from the same tracked data.

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