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Pizza Sauce

Fail

The top 5 products take 100% of clicks, so Pizza Sauce is a Fail.

Flapen Score
32
32 / 100
Ranks 1,301 of 1,367 Lebensmittel & Getränke niches · −14 vs the category median of 46
Market size
€89K/yr115K searches / yr
90-day growth
-16.3%search demand this quarter
Competition
100%top-5 click share · 3 brands · 4 sellers

Flapen Score

Pizza Sauce against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Pizza Sauce is stronger. Inside it, weaker.

32Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pizza Sauce market on Amazon at a glance

Shoppers on Amazon Germany searched for Pizza Sauce 115K times last year and spent an estimated €89K. All 3 brands take every click. Demand peaks in Oct. Flapen scores it 32 out of 100, a Fail.

01 · Demand

An estimated 20.0% of those searches ended in a purchase.

Shoppers searched for this 115K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 20.0% of those searches ended in a purchase. Searches in the last 90 days moved -16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €89K a year.

Searches, last 12 months
115K
Growth, 90 days vs prior 90
-16.3%
Conversion, latest week
20.0%
Market size, estimated
€89Ka year
Peak month
October1.5× the quietest month
Top search term
passierte tomaten51K searches a year

02 · Price

A sale here is worth €3.86.

Listings sell for €3.86 on average, from €0.63 to €10.32. Amazon reports units sold in ranges. This niche sold 50K to 60K a year. The average listing sells 6,000 to 8,000 of them. At €3.86 that is €23K to €31K a year per listing.

Average price
€3.86under the $15 to $100 sweet spot
Price range
€0.63–€10.32
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
50K–60K
Units per listing a year
6,000–8,000
Revenue per listing a year
€23K–€31K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #61 within Saucen & Marinaden. It carries 627 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#61in Saucen & Marinaden
Average rating
4.73 starsAmazon Germany average 4.37 stars
Average reviews
627per listing
Listings tracked
3

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
70 months

Products

Top Pizza Sauce products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 falling

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 177%
  • Brand 216%
  • Brand 37%

Demand

Pizza Sauce search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Oct · busiest ÷ quietest = 1.5×

Search terms

Top Pizza Sauce search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • passierte tomaten51K/yr
  • dosentomaten10K/yr
  • gehackte tomaten11K/yr
  • tomaten dose9K/yr
  • passata7K/yr
  • tomaten passiert7K/yr
  • tomaten stückig5K/yr
  • geschälte tomaten4K/yr
  • tomaten gehackt4K/yr
  • passierte tomaten bio3K/yr

Reviews and returns

What reviews say buyers love and hate about Pizza Sauce

We read the reviews and the return reasons for every product selling here.

41%of positive reviews mention “Geschmack insgesamt”
25%of negative reviews mention “Geschmack insgesamt”
0.1%of orders come back
“schmecken mir nicht so gut,”
A buyer, on “Geschmack insgesamt”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Pizza Sauce questions

Answered from the same tracked data.