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Pistazienmus

soft demand (-13.5% this quarter) — Pistazienmus doesn't clear our bar today.

Flapen Score

49
Skip it

Top 32% of 1,367 Lebensmittel & Getränke niches · +3 vs the category median of 46

Market size 36Growth 18Conversion 63Competition 34Returns 100Price range 68Avg price 95Brand share 27Review moat 69Quality gap 53
This niche Category average · 1,367 niches

Is Pistazienmus profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Pistazienmus is a €177K/yr Amazon Germany market (138K searches/yr). The top 5 brands hold 89% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 49/100.

Pistazienmus: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -13.5% over the last 90 days and 5.5% of searches end in a purchase.

€177K

revenue / yr

Units sold / yr8K
Search volume / yr-13.5%138K
Conversion rate5.5%
Avg price€23.30

Who owns the niche?

The top 5 brands hold 89% of demand, so 11% of the market is open.

11%

open market share

Brands · sellers11 · 22
Top-5 product click share65%
Open market11%
Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 21 products

Sponsored placement62%
New entrants (1y)3· 0 succeeded
Avg rating4.4★
Avg reviews749

Top Pistazienmus products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

€0€18K€35K€53K€71K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

22

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

8%

  • KoRo28%
  • Naughty Nuts23%
  • Brontedolci18%
  • Pi-NUTS11%
  • Rok's РОСКЕТ ROCKET9%
  • AMZ BETTER3%
  • Open — no brand owns it (5 brands, 8%)

Pistazienmus demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume138KCVR5.5%Products21Brands11Top 5 Brands89%OOS Rate5.2%Rating4.4★Reviews749Avg BSR#75
25K15KSpike '24Black Friday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 4.4×

Top Pistazienmus search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • pistazienmus80K/yr
  • koro pistazienmus17K/yr
  • pistazienpaste10K/yr
  • pistaziencreme 100 prozent7K/yr
  • pistazienmus 100 prozent7K/yr
  • pistazienmus ohne zucker5K/yr
  • pistazien paste3K/yr
  • pistachio paste3K/yr
  • pistazienmus koro5K/yr

What reviews say buyers love and hate about Pistazienmus

What buyers mention most, as a share of all reviews.

What buyers love

81% of reviews
Geschmack insgesamt33%

Mega lecker

Geschmack10%

Megaaa Geschmack und so cremig

Qualität insgesamt8%

Beste Qualität

Textur/Konsistenz – insgesamt7%

hat eine samtige Textur

Süße7%

Eine der besten Pistaziencreme die ich gegessen habe, sehr lecker nicht zu süß

What buyers complain about

52% of reviews
Süße12%

Er ist überhaupt nicht süß (da ohne Zuckerzusatz, was ich begrüße)

Preis-Leistungs-Verhältnis9%

Teuer

Farbe8%

der eine ist schon zuviel: Farbstoffalarm!!

Geschmack insgesamt4%

Veränderter Geschmack

Ölig/fettig4%

totale Fettcreme

Common Pistazienmus questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pistazienmus 49/100 on Amazon Germany — Skip it. The niche generates €177K/yr across 21 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -13.5% over the last 90 days.
Search demand for Pistazienmus on Amazon Germany peaks in Nov–Dec, where the busiest month runs 4.4× the quietest.