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55

pistazien

Worth a look

Shows low returns (0.1%), but soft demand (-28.6% this quarter) keeps it on the watch list.

Market size 65Growth 11Conversion 75Competition 34Returns 100Price range 69Avg price 85Brand share 38Review moat 79Quality gap 58

Returns

Incredible0.1%

return rate — above 6% kills the launch gate

Avg price

Great€18.88

avg listing price — sweet spot $15–$100

Review moat

Great425.75

avg incumbent reviews — the moat a new listing must climb

Conversion

Good7.0%

search→purchase rate — share of searches ending in a sale

Price range

Good€3.18–€41.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good€621K

€621K/yr · 471K searches

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Okay82%

top-5 brand share — brands hold most of the demand

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Growth

Bad-28.6%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, pistazien is a €621K/yr Amazon Germany market (471K searches/yr). The top 5 brands hold 82% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 55/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

Market data

Units sold / yr
30K–40K
avg 1,250–1,500/product
Revenue / yr
€566K–€755K
units × avg price
Launch success
1 of 3 new (360d)
Conversion rate
7.0%
Avg BSR
#20
Page quality
0%
Prime
69%
Sponsored
69%
Out of stock
5.1%
Avg brand age
51 months
Avg seller age
187 days

Competition

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 falling

Sellers

18

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

15%

  • by Amazon58%
  • GymBeam7%
  • nut&me6%
  • KoRo6%
  • ültje6%
  • Vitalesia3%
  • Open — no brand owns it (6 brands, 15%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -28.6% search growth over the last 90 days.
30K20KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.5×

Product shelf

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€62K20%€124K30%€186K40%€248K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

Reviews

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt38%

“Schmeckt”

Qualität insgesamt18%

“super ware”

Salzgehalt8%

“sind gut gesalzen”

Preis-Leistungs-Verhältnis6%

“Preis Leistung ist ok”

Frische6%

“alles besten, die Pistazien schmecken sehr gut und frisch, danke!!!”

Geschmack4%

“Mega guter Geschmack”

Gesundheitliche Vorteile – insgesamt3%

“sind sehr gesund”

Backen2%

“Sehr gute Qualität - die daraus gebackenen Weihnachtsplätzchen waren der Renner”

Benutzerfreundlichkeit2%

“Besonders praktisch finde ich, dass sie bereits ohne Schale sind, dadurch kann man sie direkt verwenden und hat keinen Aufwand”

beworben Vs Tatsächliches Produkt2%

“Artikel wie beschrieben”

What buyers complain about

Geschmack insgesamt20%

“Geschmacksneutral”

Qualität insgesamt11%

“Sehr schlechte Ware”

Salzgehalt11%

“Aber mächhtig Salzig”

Geschmack10%

“zu wenig aromatisch”

Preis-Leistungs-Verhältnis7%

“Teuer”

Abgestanden/verfault/verwöhnt6%

“gefühlt etwas ranzig”

Gesamtgröße3%

“Ganz groß”

Haltbarkeit2%

“Leider viele kaputte gewesen”

Feucht/Trocken2%

“Nicht ganz zufrieden die Pistazien waren leicht feucht keine Ahnung warum”

Verdauungsstörungen2%

“Ich war einfach mal am nächsten tag krank”

Common questions

Is pistazien profitable to sell on Amazon Germany?
The niche generates €621K/yr across 16 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is -28.6%. Flapen's verdict: Worth a look (55/100).
How competitive is the pistazien niche?
12 brands and 18 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 82% of demand.
What do buyers complain about in pistazien?
Top complaints mined from reviews: Geschmack insgesamt, Qualität insgesamt, Salzgehalt. The return rate is 0.1%.
When does demand for pistazien peak?
Demand peaks in Nov–Dec; the busiest month runs 2.5× the quietest.
What does it cost to enter the pistazien niche?
Listings span €3.18–€41.59; the average listing price is €18.88 (sweet spot $15–$100). The average incumbent carries 426 reviews — the moat a new listing must climb.

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