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Pico Balla

Pico Balla shows low returns (0.0%), but a small market ($68K/yr) keeps it on the watch list.

Flapen Score

50
Worth a look

Top 28% of 1,367 Lebensmittel & Getränke niches · +4 vs the category median of 46

Market size 17Growth 25Conversion 42Competition 79Returns 100Price range 69Avg price 75Brand share 18Review moat 70Quality gap 48
This niche Category average · 1,367 niches

Is Pico Balla profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Pico Balla is a €68K/yr Amazon Germany market (134K searches/yr). The top 5 brands hold 93% of demand. Verdict: Worth a look — 50/100.

Pico Balla: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -0.8% over the last 90 days and 3.4% of searches end in a purchase.

€68K

revenue / yr

Units sold / yr6K
Search volume / yr-0.8%134K
Conversion rate3.4%
Avg price€15.03

Who owns the niche?

The top 5 brands hold 93% of demand, so 7% of the market is open.

7%

open market share

Brands · sellers11 · 85
Top-5 product click share36%
Open market7%
Avg brand age71 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 37 products

Sponsored placement27%
New entrants (1y)7· 1 succeeded
Avg rating4.5★
Avg reviews680

Top Pico Balla products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

€0€2K€4K€6K€8K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

11 rising

Sellers

85

Top-5 brand share

93%

Top 20: 97%

Top-5 click share

36%

Top 20: 83%

Open market

5%

  • HARIBO68%
  • JUMBO JUMBLE10%
  • HLKauf8%
  • minafood5%
  • --3%
  • PERE’S CANDY2%
  • Open — no brand owns it (5 brands, 5%)

Pico Balla demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume134KCVR3.4%Products37Brands11Top 5 Brands93%OOS Rate3.4%Rating4.5★Reviews680Avg BSR#471
3K2KFeb '26Mar '26Mar '26Apr '26May '26Jun '26

Top Pico Balla search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • pico balla21K/yr
  • haribo balla balla19K/yr
  • haribo balla stixx23K/yr
  • balla balla17K/yr
  • haribo pico balla17K/yr
  • balla stixx11K/yr
  • balla balla haribo7K/yr
  • pico balla sauer6K/yr
  • haribo pico balla sauer5K/yr
  • haribo balla5K/yr

What reviews say buyers love and hate about Pico Balla

What buyers mention most, as a share of all reviews.

What buyers love

84% of reviews
Geschmack insgesamt54%

Sehr yummy

Geschmack6%

Leckerer Erdbeergeschmack

Qualität insgesamt6%

Top Produkt

Preis-Leistungs-Verhältnis5%

Hat sich gelohnt

Süße3%

Besten süßigkeiten die ich bisher gegessen hab

What buyers complain about

73% of reviews
Geschmack insgesamt29%

Nicht so lecker

Preis-Leistungs-Verhältnis15%

Ekelhaft und teuer

Geschmack7%

Billiges künstliches Aroma

Lagertemperatur4%

Teilweise geschmolzene, verklebte Gummibärchen

Süße4%

nicht so Süß

Pico Balla return rate & reasons

Why buyers send it back, as a share of all return requests.

0.0%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Defekt Material/Teile
50%
2Produktzustand
50%

Common Pico Balla questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pico Balla 50/100 on Amazon Germany — Worth a look. The niche generates €68K/yr across 37 tracked products. 1 of 7 products launched in the last 360 days are still selling. Search demand moved -0.8% over the last 90 days.
Pico Balla buyers on Amazon Germany complain most about Geschmack insgesamt, Preis-Leistungs-Verhältnis, Geschmack, the themes mined from the niche's reviews. Its return rate is 0.0%.