How competitive is the Pflaumen niche on Amazon Germany?

7 brands and 10 sellers compete in Pflaumen on Amazon Germany. The top 5 Pflaumen products take 83% of clicks and its top 5 brands hold 93% of demand.

What do buyers complain about in Pflaumen?

Pflaumen buyers on Amazon Germany complain most about Hartes Gefühl, Qualität insgesamt, Feucht/Trocken, the themes mined from the niche's reviews. Its return rate is 0.1%.

What does it cost to enter the Pflaumen niche?

Pflaumen sells for €17.58 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €1.32–€88.91. The average incumbent carries 349 reviews — the moat a new listing must climb.

Pflaumen

Pflaumen shows low returns (0.1%), but a concentrated shelf (top 5 take 83% of clicks) keeps it on the watch list.

Flapen Score

Worth a look

Top 18% of 1,367 Lebensmittel & Getränke niches · +7 vs the category median of 46

This niche Category average · 1,367 niches

Is Pflaumen profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Pflaumen is a €284K/yr Amazon Germany market (156K searches/yr). The top 5 brands hold 93% of demand. Demand peaks in Mar–Apr–May. Verdict: Worth a look — 53/100.

Pflaumen: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -18.5% over the last 90 days and 10.3% of searches end in a purchase.

€284K

revenue / yr

Units sold / yr20K

Search volume / yr-18.5%156K

Conversion rate10.3%

Avg price€17.58

Who owns the niche?

The top 5 brands hold 93% of demand, so 7% of the market is open.

open market share

Brands · sellers7 · 10

Top-5 product click share83%

Open market7%

Avg brand age64 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 10 products

Top Pflaumen products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

by Amazon Getrocknete Aprikosen 200g 1 Packung

Price: €2.70
Rating: 4.5/5
Reviews: 1,037
Age: 1y ago

Malinowe Aprikosen getrocknete Früchte Aprikosenfrüchte 2x500g

Price: €11.75
Rating: 4.6/5
Reviews: 12
Age: 7mo ago

Malinowe getrocknete Pflaumen Pflaume exzellent 2x1kg

Price: €13.49
Rating: 4.2/5
Reviews: 11
Age: 7mo ago

Biojoy BIO-Aprikosen getrocknet (1 kg) ungeschwefelt

Price: €22.99
Rating: 4.2/5
Reviews: 810
Age: 7y ago

SanLucar Aprikosen Schale (0.6 kg)

Price: €4.62
Rating: 3.4/5
Reviews: 9
Age: 1y ago

Newest

by launch date

Malinowe Aprikosen getrocknete Früchte Aprikosenfrüchte 2x500g

Price: €11.75
Rating: 4.6/5
Reviews: 12
Age: 7mo ago

Malinowe getrocknete Pflaumen Pflaume exzellent 2x1kg

Price: €13.49
Rating: 4.2/5
Reviews: 11
Age: 7mo ago

SanLucar Aprikosen Schale (0.6 kg)

Price: €4.62
Rating: 3.4/5
Reviews: 9
Age: 1y ago

by Amazon Getrocknete Aprikosen 200g 1 Packung

Price: €2.70
Rating: 4.5/5
Reviews: 1,037
Age: 1y ago

by Amazon Getrocknete Aprikosen 200 g 7 Stück

Price: €17.04
Rating: 4.5/5
Reviews: 1,037
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

Top-5 brand share

93%

Top 20: 100%

Top-5 click share

83%

Top 20: 100%

Open market

by Amazon53%
Malinowe24%
Biojoy6%
SanLucar6%
Alnatura4%
Generisch4%
Open — no brand owns it (1 brand, 3%)

Pflaumen demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume156KCVR10.3%Products10Brands7Top 5 Brands93%OOS Rate9.8%Rating4.2★Reviews349Avg BSR#153

Peak months: Mar, Apr, May · busiest ÷ quietest = 2.6×

Top Pflaumen search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

getrocknete aprikosen19K/yr -21.8%5.9% conv.
pflaumen19K/yr -9.3%1.5% conv.
getrocknete pflaumen15K/yr -15.0%0.7% conv.
aprikosen getrocknet16K/yr -25.5%6.1% conv.
trockenpflaumen14K/yr -9.4%0.9% conv.
aprikosen11K/yr -8.0%5.5% conv.
fruits7K/yr -8.2%0.0% conv.
trockenpflaumen ohne stein6K/yr -7.7%0.9% conv.
pflaumen getrocknet6K/yr -37.4%0.7% conv.
plum7K/yr -45.1%0.4% conv.

What reviews say buyers love and hate about Pflaumen

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews

Geschmack insgesamt38%

“Schmeckt”

Geschmack17%

“Guter Geschmack”

Qualität insgesamt11%

“Beste Qualität”

Preis-Leistungs-Verhältnis6%

“Preis-Leistung für mich ok”

Gesundheitliche Vorteile – insgesamt4%

“Lecker und gesund”

What buyers complain about

80% of reviews

Hartes Gefühl19%

“fast schon hart, deshalb 1 Punktabzug.”

Qualität insgesamt17%

“Die Qualität war enttäuschend”

Feucht/Trocken14%

“Getrockene Aprikosen”

Geschmack insgesamt8%

“Schmeckt nicht”

Künstliche Süßstoffe5%

“Mit Zucker verarbeitet”

Pflaumen return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Funktionalität insgesamt

50%

2Feucht/Trocken

30%

3Qualität insgesamt

10%

4Preis-Leistungs-Verhältnis

10%

Common Pflaumen questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pflaumen 53/100 on Amazon Germany — Worth a look. The niche generates €284K/yr across 10 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -18.5% over the last 90 days.