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Pfefferminztee

Fail

Demand is soft, at -39.9% this quarter, so Pfefferminztee is a Fail.

Flapen Score
45
45 / 100
Ranks 687 of 1,367 Lebensmittel & Getränke niches · −1 vs the category median of 46
Market size
€143K/yr103K searches / yr
90-day growth
-39.9%search demand this quarter
Competition
68%top-5 click share · 14 brands · 15 sellers

Flapen Score

Pfefferminztee against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Pfefferminztee is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Pfefferminztee market on Amazon at a glance

Shoppers on Amazon Germany searched for Pfefferminztee 103K times last year and spent an estimated €143K. The top 5 brands take 80% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 15.9% of those searches ended in a purchase.

Shoppers searched for this 103K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 15.9% of those searches ended in a purchase. Searches in the last 90 days moved -39.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €143K a year.

Searches, last 12 months
103K
Growth, 90 days vs prior 90
-39.9%
Conversion, latest week
15.9%
Market size, estimated
€143Ka year
Peak month
November2.7× the quietest month
Top search term
pfefferminztee70K searches a year

02 · Price

A sale here is worth €8.73.

Listings sell for €8.73 on average, from €1.42 to €33.60. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At €8.73 that is €7K to €9K a year per listing.

Average price
€8.73under the $15 to $100 sweet spot
Price range
€1.42–€33.60
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
€7K–€9K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #162 within Getränke, Kaffee & Tee. It carries 489 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
1.0%
Average rank
#162in Getränke, Kaffee & Tee
Average rating
4.54 starsAmazon Germany average 4.37 stars
Average reviews
489per listing
Listings tracked
18

04 · Newcomers

2 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
72 months

Products

Top Pfefferminztee products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 68% of clicks. Leaders hold, but buyers still shop past them.

€0€14K€29K€43K€57K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 rising

Sellers

15

Est. top-5 brand share

80%

Top 20: 100%

Est. top-5 click share

68%

Top 20: 100%

Open market

16%

  • Meßmer46%
  • Twinings13%
  • vom-Achterhof10%
  • TEEKANNE6%
  • Azafran4%
  • Eilles4%
  • Open — no brand owns it (8 brands, 16%)

Demand

Pfefferminztee search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Black Friday '24Spike '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 2.7×

Search terms

Top Pfefferminztee search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • pfefferminztee70K/yr
  • pfefferminztee beutel6K/yr
  • minztee7K/yr
  • minze tee5K/yr
  • peppermint tea4K/yr
  • pfefferminz tee4K/yr
  • tee pfefferminze4K/yr
  • mint tea3K/yr

Reviews and returns

What reviews say buyers love and hate about Pfefferminztee

We read the reviews and the return reasons for every product selling here.

46%of positive reviews mention “Geschmack insgesamt”
28%of negative reviews mention “Geschmack insgesamt”
<0.1%of orders come back, a rate Amazon rounds to zero
“Schmeckt total intensiv”
A buyer, on “Geschmack insgesamt”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Pfefferminztee questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data