How competitive is the Pastis niche on Amazon Germany?

8 brands and 45 sellers compete in Pastis on Amazon Germany. The top 5 Pastis products take 76% of clicks and its top 5 brands hold 91% of demand.

What does it cost to enter the Pastis niche?

Pastis sells for €21.88 on average on Amazon Germany, inside our $15–$100 sweet spot. Listings span €10.31–€35.99. The average incumbent carries 389 reviews — the moat a new listing must climb.

Pastis

Pastis shows low returns (0.1%), but a small market ($72K/yr) keeps it on the watch list.

Flapen Score

Worth a look

Top 24% of 1,367 Lebensmittel & Getränke niches · +5 vs the category median of 46

This niche Category average · 1,367 niches

Is Pastis profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Pastis is a €72K/yr Amazon Germany market (44K searches/yr). The top 5 brands hold 91% of demand. Verdict: Worth a look — 51/100.

Pastis: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +48.1% over the last 90 days and 7.5% of searches end in a purchase.

€72K

revenue / yr

Units sold / yr4K

Search volume / yr+48.1%44K

Conversion rate7.5%

Avg price€21.88

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

open market share

Brands · sellers8 · 45

Top-5 product click share76%

Open market9%

Avg brand age94 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 14 products

Top Pastis products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Ricard Pastis Französischer Likör mit Sternanis erfrischendem Kräuteraroma und Süßholzsaft 1 x 0 7 L

Price: €13.80
Rating: 4.8/5
Reviews: 1,832
Age: 13y ago

Duval Pastis de Marseille Obstbrand (1 x 0.7 l)

Price: €10.31
Rating: 4.7/5
Reviews: 431
Age: 13y ago

Pastis 51 Blüten (1 x 1 l)

Price: €23.80
Rating: 4.7/5
Reviews: 181
Age: 10y ago

Pernod Edler Kräuterlikör mit Sternanis und erfrischendem Kräuteraroma Spirituose mit universeller Mixbarkeit 1 x 0 7 l

Price: €12.34
Rating: 4.8/5
Reviews: 757
Age: 14y ago

Ricard Pastis / Französischer Likör mit Sternanis erfrischendem Kräuteraroma & Süßholzsaft / Spirituose mit universeller Mixbarkeit / 1 x 1 L

Price: €20.55
Rating: 4.8/5
Reviews: 1,832
Age: 14y ago

Newest

by launch date

12/12 Pastis de Saint Tropez Rendezvous en Terrasse 45% Vol. 0 7 Liter limitierte Summer 2024 Edition Sunset of the Golfe

Price: €35.99
Rating: 5.0/5
Reviews: 3
Age: 2y ago

Pastis Bordiga Anis-Spirituose aus dem Piemont 0 7 L 45% Vol.

Price: €24.25
Rating: 4.6/5
Reviews: 18
Age: 4y ago

Pastis 51 Anisée 45 00% 0 70 Liter

Price: €29.94
Rating: 4.9/5
Reviews: 10
Age: 6y ago

Pastis 51 1 0 Liter 45% Vol.

Price: €23.07
Rating: 4.2/5
Reviews: 11
Age: 7y ago

Ricard Plantes Fraiches Pastis 0 7 Liter 45% Vol.

Price: €28.25
Rating: 4.6/5
Reviews: 227
Age: 7y ago

Competition: brands, sellers & click share

The top 5 products capture 76% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 flat

Sellers

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

Ricard44%
DUVAL22%
Pastis 5111%
Pernod10%
Bordiga4%
Henri Bardouin3%
Open — no brand owns it (2 brands, 5%)

Pastis demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume44KCVR7.5%Products14Brands8Top 5 Brands91%OOS Rate0.0%Rating4.6★Reviews389Avg BSR#967

Top Pastis search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

pastis30K/yr +57.6%6.3% conv.
ricard7K/yr +39.2%4.7% conv.
pastis 514K/yr +47.9%5.1% conv.
pastis de marseille3K/yr -13.3%4.7% conv.

What reviews say buyers love and hate about Pastis

What buyers mention most, as a share of all reviews.

What buyers love

97% of reviews

Geschmack insgesamt64%

“Super lecker”

Preis-Leistungs-Verhältnis19%

“Preis-Leistung super”

Geschmack8%

“hält jedoch Aroma und Geschmack.”

Qualität insgesamt4%

“Wir sind mit der Qualität zufrieden”

Geschenk Zweck3%

“Bedingt als Geschenk geeignet”

What buyers complain about

33% of reviews

Geschmack33%

“Nicht jeder mag den Geschmack”

Common Pastis questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Pastis 51/100 on Amazon Germany — Worth a look. The niche generates €72K/yr across 14 tracked products. Search demand moved +48.1% over the last 90 days.