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party-mix

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 30Growth 10Conversion 23Competition 51Returns 100Price range 69Avg price 95Brand share 0Review moat 88Quality gap 53

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Avg price

Incredible€24.53

avg listing price — sweet spot $15–$100

Review moat

Great245.25

avg incumbent reviews — the moat a new listing must climb

Price range

Good€1.98–€43.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Competition

Good54%

top-5 click share — leaders hold, buyers still browse

Market size

Okay€137K

€137K/yr · 307K searches

Conversion

Bad1.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-29.2%

90-day search growth — must beat 0% to launch

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon Germany niche tracking, party-mix is a €137K/yr Amazon Germany market (307K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Feb–Nov. Verdict: Skip it — 44/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

party-mix market data

Units sold / yr
10K–13K
avg 100–250/product
Revenue / yr
€245K–€307K
units × avg price
Conversion rate
1.8%
Avg BSR
#530
Page quality
0%
Prime
33%
Sponsored
21%
Out of stock
6.5%
Avg brand age
79 months
Avg seller age
185 days

Competition & brand share

The top 5 products take 54% of clicks — established leaders, but buyers still shop beyond them.

Brands

4 falling

Sellers

49

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

54%

Top 20: 96%

Open market

0%

  • Ritter Sport75%
  • RITTER SPORT19%
  • your surprise5%
  • SWEETS´N FOOD1%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -29.2% search growth over the last 90 days.
13K8KSpike '24Black Friday '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Nov · busiest ÷ quietest = 2.6×

Top party-mix search terms

  • ritter sport schokolade151K/yr
  • ritter sport125K/yr
  • rittersport18K/yr
  • schokolade ritter sport6K/yr
  • ritter sport joghurt4K/yr
  • ritter sport nougat3K/yr
All search terms

Top party-mix products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%€7K10%€14K15%€21K20%€27K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about party-mix

What buyers praise and complain about, mined from review topics.

What buyers love

Geschmack insgesamt49%

“Absolut lecker”

Qualität insgesamt26%

“Super Qualität”

Mischung/Verhältnis4%

“Einfach lecker die Kombination”

Gesamtgröße4%

“Passt alles - korrekte Packungsgröße 11x250g”

Geschenk Zweck4%

“War ein Geschenk”

Geschmack4%

“guter Geschmack”

Süße2%

“deutsche regionale qualität sowie nicht zu süß”

Natürliche Inhaltsstoffe1%

“Der Geschmack ist natürlich gut”

What buyers complain about

Geschmack insgesamt27%

“schmeckt aber nicht”

beworben Vs Tatsächliches Produkt23%

“Nicht ganz so, wie abgebildet”

Qualität insgesamt18%

“Verkäufer top, Ware top- ABER für mich nicht das Richtige”

Haltbarkeit9%

“furchtbar, fast alles Bruch”

Preis-Leistungs-Verhältnis5%

“Perfeckt für unseren Zweck, wenn auch etwas teuer”

Geschmack5%

“Auch den Pistaziengeschmack vermisse ich”

Ethischer Handel/Fairer Handel3%

“Ich denke mal es ist ein absichtlicher Betrug”

Common questions

Is party-mix profitable to sell on Amazon Germany?
The niche generates €137K/yr across 24 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -29.2%. Flapen's verdict: Skip it (44/100).
How competitive is the party-mix niche?
4 brands and 49 sellers compete. The top 5 products take 54% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in party-mix?
Top complaints mined from reviews: Geschmack insgesamt, beworben Vs Tatsächliches Produkt, Qualität insgesamt. The return rate is 0.0%.
When does demand for party-mix peak?
Demand peaks in Feb–Nov; the busiest month runs 2.6× the quietest.
What does it cost to enter the party-mix niche?
Listings span €1.98–€43.59; the average listing price is €24.53 (sweet spot $15–$100). The average incumbent carries 245 reviews — the moat a new listing must climb.