parmesan
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Avg price
Great€20.97avg listing price — sweet spot $15–$100
Review moat
Great242.64avg incumbent reviews — the moat a new listing must climb
Competition
Great37%top-5 click share — an open shelf
Price range
Good€1.36–€54.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good65%top-5 brand share — brands hold most of the demand
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Market size
Okay€201K€201K/yr · 192K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-16.7%90-day search growth — must beat 0% to launch
According to Flapen's Amazon Germany niche tracking, parmesan is a €201K/yr Amazon Germany market (192K searches/yr). The top 5 brands hold 65% of demand. Verdict: Worth a look — 59/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
parmesan market data
- Units sold / yr
- 15K–20K
- avg 250–500/product
- Revenue / yr
- €315K–€419K
- units × avg price
- Conversion rate
- 5.0%
- Avg BSR
- #121
- Page quality
- 0%
- Prime
- 38%
- Sponsored
- 40%
- Out of stock
- 8.8%
- Avg brand age
- 65 months
- Avg seller age
- 188 days
Competition & brand share
Clicks spread well past the top 5 (37% combined) — an open shelf where new products get seen.Brands
23 falling
Sellers
21
Top-5 brand share
65%
Top 20: 98%
Top-5 click share
37%
Top 20: 80%
Open market
27%
- Miil19%
- Alnatura13%
- DUE MADONNE LATTERIA13%
- Giovanni Ferrari11%
- Agriform Italien10%
- Gustoemilia7%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -16.7% search growth over the last 90 days.No pronounced peak months · busiest ÷ quietest = 1.5×
Top parmesan search terms
- parmesan132K/yr
- parmesankäse19K/yr
- parmigiano reggiano15K/yr
- grana padano13K/yr
- parmesan käse6K/yr
- parmigiano5K/yr
- abgepackter parmesan3K/yr
Top parmesan products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Parmigiano Reggiano (Parmesan Reggiano) 36 Monate 1 kg.
DUE MADONNE LATTERIA€29.914.8★1,084 rev
MIIL Grana Padano DOP gerieben (0.15 kg)
Miil€3.214.7★25 rev
Alnatura Bio Parmigiano Reggiano mind. 24 Monate gereift 125g
Alnatura€4.644.5★253 rev
Giovanni Ferrari Grana Padano gerieben 60 g
Giovanni Ferrari€2.404.7★125 rev
MIIL Grana Padano DOP 16 Monate gereift (0.2 kg)
Miil€4.174.8★17 rev
Newest
by launch date
Parmigiano Reggiano aus den Bergen Affinoro 80 Monate gereift Ideal pur oder mit Honig Balsamico Kompotts und Weinen Italienischer Käse 750 g GUSTOEMILIA
Gustoemilia€41.29426 rev
MIIL Grana Padano DOP gerieben (0.15 kg)
Miil€3.2125 rev
MIIL Grana Padano DOP 16 Monate gereift (0.2 kg)
Miil€4.1717 rev
MIIL Parmigiano Reggiano DOP 24 gereift (0.2 kg)
Miil€4.8714 rev
Miil Hartkäse (0.2 kg)
Miil€4.0513 rev
Trending
90-day click momentum
AGRIFORM PARMIGIANO REGGIANO DOP Parmesan Italienischer-formaggio-italiano-Hartkäse 0 2 KG original am Stück über 18 Monate gereift zum Reiben würzig aromatisch
Agriform Italien€5.694.3★
AGRIFORM PARMIGIANO REGGIANO DOP Parmesan Italienischer-formaggio-italiano-Hartkäse 4x 0 2 KG original am Stück über 18 Monate gereift zum Reiben würzig aromatisch
Agriform Italien€19.104.3★
Parmigiano Reggiano aus den Bergen Affinoro 80 Monate gereift Ideal pur oder mit Honig Balsamico Kompotts und Weinen Italienischer Käse 750 g GUSTOEMILIA
Gustoemilia€41.294.7★
GUSTOEMILIA | Parmigiano DOP 24 Monate gereift Bergparmesan 500g Packung laktosefrei italienischer Parmigiano ohne Gentechnik vakuumverpackt
Gustoemilia€24.534.7★
Brazzale Gran Moravia Hartkäse mind. 16 Monate gereift klimaneutral
Brazzale€29.494.5★
What buyers say about parmesan
What buyers praise and complain about, mined from review topics.What buyers love
“Schmeckt super”
“Super Qualität, top Service”
“Würde ich auch wieder kaufen wenn er etwas günstiger wäre”
“Günstiges kleines Geschenk”
“Geschmacklich sehr gut”
“Wie immer”
“Sehr mild, leich süßlich, einfach super”
“Gern wieder”
“Vegetarische Alternative zu parmesan”
“Basilikum ist besser”
What buyers complain about
“Geschmack seltsam”
“Und definitiv viel zu teuer”
“Falche Zutaten”
“nicht so teuer wie barilla oder wie das heist vorallem es ist flüssiger öliger was mir richtig gut gefällt nicht einfach so ne paste”
“Ganz schlechte Qualität”
“Nicht ganz mein Geschmack”
“Wahrscheinlich falsch gelagert”
“Absolute Fehlinformation”
“Finde es aber sehr schwer zu raspeln”
“scheint zu „schrumpfen“!”
Top return reasons
Common questions
- Is parmesan profitable to sell on Amazon Germany?
- The niche generates €201K/yr across 45 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -16.7%. Flapen's verdict: Worth a look (59/100).
- How competitive is the parmesan niche?
- 23 brands and 21 sellers compete. The top 5 products take 37% of clicks and top 5 brands hold 65% of demand.
- What do buyers complain about in parmesan?
- Top complaints mined from reviews: Geschmack insgesamt, Preis-Leistungs-Verhältnis, Inhaltsstoffe – insgesamt. The return rate is 0.0%.
- When does demand for parmesan peak?
- Demand is steady year-round — the busiest month runs 1.5× the quietest.
- What does it cost to enter the parmesan niche?
- Listings span €1.36–€54.10; the average listing price is €20.97 (sweet spot $15–$100). The average incumbent carries 243 reviews — the moat a new listing must climb.