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Olivenöl Zum Braten

Fail

Shoppers spend an estimated $55K a year here, so Olivenöl Zum Braten is a Fail.

Flapen Score
45
45 / 100
Ranks 687 of 1,367 Lebensmittel & Getränke niches · −1 vs the category median of 46
Market size
€55K/yr61K searches / yr
90-day growth
-22.1%search demand this quarter
Competition
52%top-5 click share · 13 brands · 37 sellers

Flapen Score

Olivenöl Zum Braten against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Olivenöl Zum Braten is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Olivenöl Zum Braten market on Amazon at a glance

Shoppers on Amazon Germany searched for Olivenöl Zum Braten 61K times last year and spent an estimated €55K. The top 5 brands take 81% of clicks. Demand peaks in Feb–Mar–Apr. Flapen scores it 45 out of 100, a Fail.

01 · Demand

An estimated 3.8% of those searches ended in a purchase.

Shoppers searched for this 61K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.8% of those searches ended in a purchase. Searches in the last 90 days moved -22.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €55K a year.

Searches, last 12 months
61K
Growth, 90 days vs prior 90
-22.1%
Conversion, latest week
3.8%
Market size, estimated
€55Ka year
Peak month
March2.0× the quietest month
Top search term
bertolli olivenöl17K searches a year

02 · Price

A sale here is worth €23.73.

Listings sell for €23.73 on average, from €3.04 to €60.10. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At €23.73 that is €2K to €6K a year per listing.

Average price
€23.73inside the $15 to $100 sweet spot
Price range
€3.04–€60.10
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
€2K–€6K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

31% of listings pay for placement with sponsored ads. 50% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #258 within Öl, Essig & Dressings. It carries 1,890 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
31%
Prime listings
50%
Out of stock, average day
5.3%
Average rank
#258in Öl, Essig & Dressings
Average rating
4.59 starsAmazon Germany average 4.37 stars
Average reviews
1,890per listing
Listings tracked
26

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
53 months

Products

Top Olivenöl Zum Braten products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

37

Top-5 brand share

81%

Top 20: 100%

Top-5 click share

52%

Top 20: 94%

Open market

14%

  • Brand 141%
  • Brand 216%
  • Brand 310%
  • Brand 48%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (7 brands, 14%)

Demand

Olivenöl Zum Braten search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KPrime Day '25Spike '26JunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Feb, Mar, Apr · busiest ÷ quietest = 2.0×

Search terms

Top Olivenöl Zum Braten search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • bertolli olivenöl17K/yr
  • olivenöl zum braten15K/yr
  • brat olivenöl6K/yr
  • raffiniertes olivenöl6K/yr
  • bertolli5K/yr
  • olivenöl bertolli4K/yr
  • olivenöl braten3K/yr
  • olivenöl zum braten testsieger4K/yr

Reviews and returns

What reviews say buyers love and hate about Olivenöl Zum Braten

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Qualität insgesamt”
15%of negative reviews mention “Preis-Leistungs-Verhältnis”
<0.1%of orders come back, a rate Amazon rounds to zero
“Preislich teuer”
A buyer, on “Preis-Leistungs-Verhältnis”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

12 topics

NegativePositive

FAQ

Common Olivenöl Zum Braten questions

Answered from the same tracked data.