How competitive is the Obst niche on Amazon Germany?

17 brands and 12 sellers compete in Obst on Amazon Germany. The top 5 Obst products take 28% of clicks and its top 5 brands hold 79% of demand.

What do buyers complain about in Obst?

Obst buyers on Amazon Germany complain most about Geschmack insgesamt, Gesamtgröße, Hartes Gefühl, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Obst niche?

Obst sells for €6.77 on average on Amazon Germany, outside our $15–$100 sweet spot. Listings span €0.72–€31.37. The average incumbent carries 138 reviews — the moat a new listing must climb.

Obst

Obst shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

Worth a look

Top 3% of 1,367 Lebensmittel & Getränke niches · +15 vs the category median of 46

This niche Category average · 1,367 niches

Is Obst profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Obst is a €225K/yr Amazon Germany market (350K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan. Verdict: Worth a look — 61/100.

Obst: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -8.9% over the last 90 days and 9.5% of searches end in a purchase.

€225K

revenue / yr

Units sold / yr80K

Search volume / yr-8.9%350K

Conversion rate9.5%

Avg price€6.77

Who owns the niche?

The top 5 brands hold 79% of demand, so 21% of the market is open.

21%

open market share

Brands · sellers17 · 12

Top-5 product click share28%

Open market21%

Avg brand age52 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 58 products

Top Obst products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Demeter Äpfel Elstar im Beutel (1 kg)

Price: €3.34
Rating: 4.3/5
Reviews: 56
Age: 1y ago

Brandenburger Apfel Evelina Schale (1 kg)

Price: €2.89
Rating: 4.1/5
Reviews: 11
Age: 7mo ago

Apfel Granny Smith 1 Stk. (0.17 kg)

Price: €1.99
Rating: 4.4/5
Reviews: 49
Age: 1y ago

Banane 1 Stk. (0.17 kg)

Price: €1.43
Rating: 4.6/5
Reviews: 268
Age: 1y ago

Apfel Gala 1 Stk. (0.17 kg)

Price: €2.26
Rating: 4.8/5
Reviews: 17
Age: 1y ago

Newest

by launch date

Obst-Box Classic mit 5 kg saisonalem und regionalem Obst | Frisch & abwechslungsreich | Perfekt für Frühstück Snacks & Smoothies | Plastikfrei & klimaneutral geliefert

Price: €21.60
Rating: 3.9/5
Reviews: 78
Age: 7mo ago

Retter-Box 5 kg - Gerettetes Obst & Gemüse - Saisonale Mischung

Price: €18.78
Rating: 3.9/5
Reviews: 78
Age: 7mo ago

Brandenburger Apfel Evelina Schale (1 kg)

Price: €2.89
Rating: 4.1/5
Reviews: 11
Age: 7mo ago

Apfel Kanzi 1 Stk. (0.18 kg)

Price: €3.47
Rating: 3.5/5
Reviews: 2
Age: 1y ago

Hansen Obst - Geschenkbox - fruchtige Obst-Box - Mitarbeiter-Obstbox - Präsentkorb - Obst-Geschenkset - gefüllte Obstkiste - Probier-Obstbox

Price: €31.37
Rating: 4.5/5
Reviews: 56
Age: 1y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

28%

Top 20: 65%

Open market

17%

Generisch59%
Quast Meerrettich6%
Knollenliebe6%
Maroni4%
tegut… Bio4%
Lamera4%
Open — no brand owns it (11 brands, 17%)

Obst demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume350KCVR9.5%Products58Brands17Top 5 Brands79%OOS Rate15.7%Rating4.3★Reviews138Avg BSR#9

Peak months: Jan · busiest ÷ quietest = 2.1×

Top Obst search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

obst167K/yr +5.5%6.2% conv.
apfel71K/yr -25.5%12.0% conv.
äpfel52K/yr -27.9%15.7% conv.
fruit18K/yr -2.5%1.7% conv.
frisches obst9K/yr -9.2%2.3% conv.
bio obst7K/yr -10.8%2.8% conv.
apfe7K/yr -30.6%0.0% conv.
obst frisch8K/yr -11.5%4.2% conv.
apples4K/yr -8.9%11.0% conv.
äpfel frisch7K/yr -46.2%3.1% conv.

What reviews say buyers love and hate about Obst

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews

Geschmack insgesamt35%

“Pfirsich Mund Yummy”

Frische14%

“für ganz frisches,”

Qualität insgesamt11%

“Super Qualität”

Geschmack8%

“Super lecker”

Süße4%

“Frucht voll ok”

What buyers complain about

69% of reviews

Geschmack insgesamt16%

“Absolut geschmacklos”

Gesamtgröße10%

“Zu klein, Miniäpfel”

Hartes Gefühl9%

“Sie sind härter als bissfest”

Preis-Leistungs-Verhältnis9%

“kostet Geld”

Geschmack6%

“Absolut geschmacklos”

Common Obst questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Obst 61/100 on Amazon Germany — Worth a look. The niche generates €225K/yr across 58 tracked products. 0 of 6 products launched in the last 360 days are still selling. Search demand moved -8.9% over the last 90 days.