How competitive is the Nutritional Yeast niche on Amazon Germany?

12 brands and 33 sellers compete in Nutritional Yeast on Amazon Germany. The top 5 Nutritional Yeast products take 74% of clicks and its top 5 brands hold 75% of demand.

What do buyers complain about in Nutritional Yeast?

Nutritional Yeast buyers on Amazon Germany complain most about Geschmack insgesamt, Preis-Leistungs-Verhältnis, Geschmack, the themes mined from the niche's reviews. Its return rate is 0.1%.

What does it cost to enter the Nutritional Yeast niche?

Nutritional Yeast sells for €13.85 on average on Amazon Germany, outside our $15–$100 sweet spot. Listings span €3.52–€21.19. The average incumbent carries 901 reviews — the moat a new listing must climb.

Nutritional Yeast

a small market ($47K/yr) — Nutritional Yeast doesn't clear our bar today.

Flapen Score

Skip it

Ranks 893 of 1,367 Lebensmittel & Getränke niches · −4 vs the category median of 46

This niche Category average · 1,367 niches

Is Nutritional Yeast profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Nutritional Yeast is a €47K/yr Amazon Germany market (49K searches/yr). The top 5 brands hold 75% of demand. Verdict: Skip it — 42/100.

Nutritional Yeast: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -13.3% over the last 90 days and 7.0% of searches end in a purchase.

€47K

revenue / yr

Units sold / yr4K

Search volume / yr-13.3%49K

Conversion rate7.0%

Avg price€13.85

Who owns the niche?

The top 5 brands hold 75% of demand, so 25% of the market is open.

25%

open market share

Brands · sellers12 · 33

Top-5 product click share74%

Open market25%

Avg brand age72 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 13 products

Top Nutritional Yeast products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Bäckerei Spiegelhauer Hefeflocken 1 kg Edelhefe vegan

Price: €19.34
Rating: 4.7/5
Reviews: 3,383
Age: 7y ago

Alnatura Hefeflocken 100g

Price: €3.52
Rating: 4.6/5
Reviews: 426
Age: 7y ago

Grocer Planet - Nährhefe Flocken (300g) | Nutritional Yeast Flakes

Price: €8.39
Rating: 4.7/5
Reviews: 798
Age: 2y ago

LOOV Bio nicht angereicherte Nährhefe Flocken Nooch geröstet Vegan ohne Gentechnik Glutenfrei B-Vitamine 227g Ohne Zusatz von Vitaminen Ohne Zuckerzusatz Wiederverschließbarer Beutel

Price: €19.70
Rating: 4.6/5
Reviews: 1,232
Age: 5y ago

Hefeflocken von Nordic Pure | Nährhefe vegan und glutenfrei | Geeignet zum Kochen und als Alternative für Käse | 350g höchste Qualität auf Melasse Basis

Price: €12.50
Rating: 4.7/5
Reviews: 229
Age: 5y ago

Newest

by launch date

Coolinario Hefeflocken angereichert 283 5g vegan

Price: €14.46
Rating: 4.4/5
Reviews: 104
Age: 3mo ago

Inaktive Hefeflocken 1Kg von Green Essence - Nuss Käse Geschmack - vegan - zum Kochen Backen - Alternative für Käse - Hefe Flocken Premium Qualität (2x 500 Gramm)

Price: €21.19
Rating: 4.6/5
Reviews: 46
Age: 1y ago

HEFEFLOCKEN 500g - Nutritional Yeast Nährhefe Glutenfrei Vegan Koch & Back Qualität Hefe aus Deutschland von Foozia

Price: €9.29
Rating: 4.2/5
Reviews: 87
Age: 1y ago

Grocer Planet - Nährhefe Flocken (300g) | Nutritional Yeast Flakes

Price: €8.39
Rating: 4.7/5
Reviews: 798
Age: 2y ago

Engevita nicht angereicherte Nährhefe Flocken by Bon Vegan | Premium Nutritional Yeast Flakes 125g | veganer Käseersatz | mit B-Vitaminen | Gentechnikfrei | Glutenfrei | ohne Zusatz von Vitaminen.

Price: €12.28
Rating: 4.3/5
Reviews: 93
Age: 3y ago

Competition: brands, sellers & click share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

18%

Bäckerei Spiegelhauer26%
Alnatura21%
GROCER PLANET12%
LOOV9%
Bon Vegan8%
Nordic Pure7%
Open — no brand owns it (6 brands, 18%)

Nutritional Yeast demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume49KCVR7.0%Products13Brands12Top 5 Brands75%OOS Rate1.8%Rating4.5★Reviews901Avg BSR#12

No pronounced peak months · busiest ÷ quietest = 1.6×

What reviews say buyers love and hate about Nutritional Yeast

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews

Geschmack insgesamt23%

“schmeckt normal”

Qualität insgesamt17%

“Top Produkt”

Vegan/Biologisch11%

“+ vegan + glutenfrei”

Geschmack9%

“Vielseitige Nährhefe mit gutem Geschmack”

Ernährungs Gehalt7%

“sogar reich an Protein.”

What buyers complain about

66% of reviews

Geschmack insgesamt28%

“Schmeckt nach nichts”

Preis-Leistungs-Verhältnis10%

“Da ist der Preis eine absolute Unverschämtheit”

Geschmack9%

“Den Geschmack empfinde ich noch intensive käsiger”

Bitter6%

“bitter”

beworben Vs Tatsächliches Produkt4%

“Einen Stern Abzug wegen der Produktbeschreibung”

Nutritional Yeast return rate & reasons

Why buyers send it back, as a share of all return requests.

0.1%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Qualität insgesamt

100%

Common Nutritional Yeast questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Nutritional Yeast 42/100 on Amazon Germany — Skip it. The niche generates €47K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -13.3% over the last 90 days.