Skip to content

Nutella Adventskalender

Fail

Shoppers spend an estimated $0 a year here, so Nutella Adventskalender is a Fail.

Flapen Score
34
34 / 100
Ranks 1,260 of 1,367 Lebensmittel & Getränke niches · −12 vs the category median of 46
Market size
€0/yr169K searches / yr
90-day growth
-27.6%search demand this quarter
Competition
100%top-5 click share · 3 brands · 4 sellers

Flapen Score

Nutella Adventskalender against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Nutella Adventskalender is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nutella Adventskalender market on Amazon at a glance

Shoppers on Amazon Germany searched for Nutella Adventskalender 169K times last year and spent an estimated €0. All 3 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 169K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -27.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €0 a year.

Searches, last 12 months
169K
Growth, 90 days vs prior 90
-27.6%
Conversion, latest week
0.0%
Market size, estimated
€0a year
Peak month
November2513.2× the quietest month
Top search term
nutella adventskalender29K searches a year

02 · Price

A sale here is worth €35.03.

Listings sell for €35.03 on average, from €9.65 to €54.14. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 1,500 to 2,000 of them. At €35.03 that is €53K to €70K a year per listing.

Average price
€35.03inside the $15 to $100 sweet spot
Price range
€9.65–€54.14
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
1,500–2,000
Revenue per listing a year
€53K–€70K
Returns
0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

0% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 63.1% of listings are out of stock. The average listing ranks #1,279 within Geschenkkörbe & Feinkostgeschenke. It carries 41 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
0%
Prime listings
67%
Out of stock, average day
63.1%
Average rank
#1,279in Geschenkkörbe & Feinkostgeschenke
Average rating
4.20 starsAmazon Germany average 4.37 stars
Average reviews
41per listing
Listings tracked
3

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Nutella Adventskalender products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

3 rising

Sellers

4

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 162%
  • Brand 219%
  • Brand 319%

Demand

Nutella Adventskalender search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Black Friday '24Spike '25Black Friday '25Spike '26AugSepOctNovDecFebMarAugSepOctNovDecJanFebMarMayJun

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2513.2×

Search terms

Top Nutella Adventskalender search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nutella adventskalender29K/yr
  • nutella adventskalender 2025110K/yr
  • adventskalender nutella30K/yr
  • nutella adventskalender 2024690/yr
  • adventskalender nutella 2024155/yr

FAQ

Common Nutella Adventskalender questions

Answered from the same tracked data.