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Nuss Schokolade

Fail

Buyers convert on only 1.7% of searches, so Nuss Schokolade is a Fail.

Flapen Score
41
41 / 100
Ranks 950 of 1,367 Lebensmittel & Getränke niches · −5 vs the category median of 46
Market size
€92K/yr509K searches / yr
90-day growth
-3.0%search demand this quarter
Competition
50%top-5 click share · 13 brands · 48 sellers

Flapen Score

Nuss Schokolade against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Nuss Schokolade is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nuss Schokolade market on Amazon at a glance

Shoppers on Amazon Germany searched for Nuss Schokolade 509K times last year and spent an estimated €92K. The top 5 brands take 89% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 509K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -3.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €92K a year.

Searches, last 12 months
509K
Growth, 90 days vs prior 90
-3.0%
Conversion, latest week
1.7%
Market size, estimated
€92Ka year
Peak month
December3.3× the quietest month
Top search term
merci165K searches a year

02 · Price

A sale here is worth €10.60.

Listings sell for €10.60 on average, from €1.78 to €33.11. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,500 to 3,000 of them. At €10.60 that is €27K to €32K a year per listing.

Average price
€10.60under the $15 to $100 sweet spot
Price range
€1.78–€33.11
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
80K–100K
Units per listing a year
2,500–3,000
Revenue per listing a year
€27K–€32K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 7.2% of listings are out of stock. The average listing ranks #510 within Geschenkkörbe & Feinkostgeschenke. It carries 743 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
76%
Out of stock, average day
7.2%
Average rank
#510in Geschenkkörbe & Feinkostgeschenke
Average rating
4.60 starsAmazon Germany average 4.37 stars
Average reviews
743per listing
Listings tracked
34

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
54 months

Products

Top Nuss Schokolade products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 falling

Sellers

48

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

50%

Top 20: 88%

Open market

8%

  • Brand 151%
  • Brand 217%
  • Brand 39%
  • Brand 49%
  • Brand 53%
  • Brand 63%
  • Open — no brand owns it (7 brands, 8%)

Demand

Nuss Schokolade search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.3×

Search terms

Top Nuss Schokolade search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • merci165K/yr
  • merci schokolade207K/yr
  • merci schokolade großpackung59K/yr
  • merci petits30K/yr
  • schokolade merci8K/yr
  • merci großpackung12K/yr
  • merci chocolate5K/yr
  • mercy schokolade6K/yr
  • mercie3K/yr
  • merci krokant4K/yr

Reviews and returns

What reviews say buyers love and hate about Nuss Schokolade

We read the reviews and the return reasons for every product selling here.

47%of positive reviews mention “Geschmack insgesamt”
15%of negative reviews mention “Lagertemperatur”
0.1%of orders come back
“war offensichtlich angeschmolzen”
A buyer, on “Lagertemperatur”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Nuss Schokolade questions

Answered from the same tracked data.