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Nüsse

Maybe

An estimated 0.0% of orders come back. But demand is soft, at -13.8% this quarter, so Nüsse is a Maybe.

Flapen Score
58
58 / 100
Top 8% of 1,367 Lebensmittel & Getränke niches · +12 vs the category median of 46
Market size
€746K/yr920K searches / yr
90-day growth
-13.8%search demand this quarter
Competition
39%top-5 click share · 13 brands · 39 sellers

Flapen Score

Nüsse against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Nüsse is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nüsse market on Amazon at a glance

Shoppers on Amazon Germany searched for Nüsse 920K times last year and spent an estimated €746K. The top 5 brands take 89% of clicks. Demand peaks in Nov–Dec. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 8.3% of those searches ended in a purchase.

Shoppers searched for this 920K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.3% of those searches ended in a purchase. Searches in the last 90 days moved -13.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €746K a year.

Searches, last 12 months
920K
Growth, 90 days vs prior 90
-13.8%
Conversion, latest week
8.3%
Market size, estimated
€746Ka year
Peak month
November2.0× the quietest month
Top search term
nüsse275K searches a year

02 · Price

A sale here is worth €9.71.

Listings sell for €9.71 on average, from €1.06 to €55.10. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 1,500 to 2,000 of them. At €9.71 that is €15K to €19K a year per listing.

Average price
€9.71under the $15 to $100 sweet spot
Price range
€1.06–€55.10
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
100K–125K
Units per listing a year
1,500–2,000
Revenue per listing a year
€15K–€19K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

63% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 1.3% of listings are out of stock. The average listing ranks #18 within Süßigkeiten & Knabbereien. It carries 915 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
63%
Prime listings
92%
Out of stock, average day
1.3%
Average rank
#18in Süßigkeiten & Knabbereien
Average rating
4.48 starsAmazon Germany average 4.37 stars
Average reviews
915per listing
Listings tracked
48

04 · Newcomers

4 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
4
Successful launches
4Amazon's first-year sales bar
Average brand age
63 months

Products

Top Nüsse products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

13 falling

Sellers

39

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

39%

Top 20: 77%

Open market

8%

  • Brand 153%
  • Brand 212%
  • Brand 311%
  • Brand 48%
  • Brand 55%
  • Brand 63%
  • Open — no brand owns it (7 brands, 8%)

Demand

Nüsse search demand

Weekly searches over the year, seasonality beneath. Pick a range.

25K15KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 2.0×

Search terms

Top Nüsse search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • nüsse275K/yr
  • erdnüsse152K/yr
  • nussmischung120K/yr
  • nüsse großpackung61K/yr
  • nuts48K/yr
  • erdnüsse gesalzen33K/yr
  • nussmix31K/yr
  • nuss47K/yr
  • nüsse mix23K/yr
  • erdnuss16K/yr

Reviews and returns

What reviews say buyers love and hate about Nüsse

We read the reviews and the return reasons for every product selling here.

40%of positive reviews mention “Geschmack insgesamt”
15%of negative reviews mention “Geschmack insgesamt”
<0.1%of orders come back, a rate Amazon rounds to zero
“Schmecken ranzig”
A buyer, on “Geschmack insgesamt”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Nüsse questions

Answered from the same tracked data.