Nelken
FailDemand is soft, at -46.8% this quarter, so Nelken is a Fail.
- Flapen Score
- 45 / 100Ranks 687 of 1,367 Lebensmittel & Getränke niches · −1 vs the category median of 4645
- Market size
- €253K/yr264K searches / yr
- 90-day growth
- -46.8%search demand this quarter
- Competition
- 62%top-5 click share · 14 brands · 15 sellers
Flapen Score
Nelken against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Nelken is stronger. Inside it, weaker.
Market
The Nelken market on Amazon at a glance
Shoppers on Amazon Germany searched for Nelken 264K times last year and spent an estimated €253K. The top 5 brands take 77% of clicks. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 45 out of 100, a Fail.
01 · Demand
An estimated 10.2% of those searches ended in a purchase.
Shoppers searched for this 264K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.2% of those searches ended in a purchase. Searches in the last 90 days moved -46.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €253K a year.
- Searches, last 12 months
- 264K
- Growth, 90 days vs prior 90
- -46.8%
- Conversion, latest week
- 10.2%
- Market size, estimated
- €253Ka year
- Peak month
- December2.4× the quietest month
- Top search term
- nelken120K searches a year
02 · Price
A sale here is worth €9.45.
Listings sell for €9.45 on average, from €1.96 to €18.45. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,250 to 1,500 of them. At €9.45 that is €12K to €14K a year per listing.
- Average price
- €9.45under the $15 to $100 sweet spot
- Price range
- €1.96–€18.45
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- €12K–€14K
- Returns
- 0.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #255 within Gewürze & Fix-Produkte. It carries 449 reviews at 4.67 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 89%
- Out of stock, average day
- 5.3%
- Average rank
- #255in Gewürze & Fix-Produkte
- Average rating
- 4.67 starsAmazon Germany average 4.37 stars
- Average reviews
- 449per listing
- Listings tracked
- 18
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Nelken products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 rising
Sellers
15
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
17%
- Brand 126%
- Brand 218%
- Brand 312%
- Brand 411%
- Brand 510%
- Brand 66%
- Open — no brand owns it (8 brands, 17%)
Demand
Nelken search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 2.4×
Search terms
Top Nelken search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- nelken120K/yr
- nelken ganz66K/yr
- gewürznelken28K/yr
- clove14K/yr
- cloves15K/yr
- nelke11K/yr
- nelken gewürz5K/yr
- gewürznelken kaufen5K/yr
Reviews and returns
What reviews say buyers love and hate about Nelken
We read the reviews and the return reasons for every product selling here.
“Minderwertige Ware”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Nelken questions
Answered from the same tracked data.









