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Nalu Fruchtgummi

Fail

Shoppers spend an estimated $24K a year here, so Nalu Fruchtgummi is a Fail.

Flapen Score
49
49 / 100
Top 32% of 1,367 Lebensmittel & Getränke niches · +3 vs the category median of 46
Market size
€24K/yr47K searches / yr
90-day growth
+70.1%search demand this quarter
Competition
86%top-5 click share · 8 brands · 12 sellers

Flapen Score

Nalu Fruchtgummi against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Nalu Fruchtgummi is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Nalu Fruchtgummi market on Amazon at a glance

Shoppers on Amazon Germany searched for Nalu Fruchtgummi 47K times last year and spent an estimated €24K. The top 5 brands take 95% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.6% of those searches ended in a purchase.

Shoppers searched for this 47K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved +70.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €24K a year.

Searches, last 12 months
47K
Growth, 90 days vs prior 90
+70.1%
Conversion, latest week
2.6%
Market size, estimated
€24Ka year
Top search term
nalu fruchtgummi43K searches a year

02 · Price

A sale here is worth €19.34.

Listings sell for €19.34 on average, from €1.18 to €32.84. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At €19.34 that is €0 to €2K a year per listing.

Average price
€19.34inside the $15 to $100 sweet spot
Price range
€1.18–€32.84
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€2K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 21.1% of listings are out of stock. The average listing ranks #61 within Süßigkeiten & Knabbereien. It carries 176 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
83%
Out of stock, average day
21.1%
Average rank
#61in Süßigkeiten & Knabbereien
Average rating
4.16 starsAmazon Germany average 4.37 stars
Average reviews
176per listing
Listings tracked
12

04 · Newcomers

1 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top Nalu Fruchtgummi products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 86% of clicks. A locked shelf that new listings rarely crack.

Brands

8

Sellers

12

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

3%

  • Brand 169%
  • Brand 216%
  • Brand 36%
  • Brand 42%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (2 brands, 3%)

Reviews and returns

What reviews say buyers love and hate about Nalu Fruchtgummi

We read the reviews and the return reasons for every product selling here.

47%of positive reviews mention “Geschmack insgesamt”
25%of negative reviews mention “Preis-Leistungs-Verhältnis”
<0.1%of orders come back, a rate Amazon rounds to zero
“Ekelhaft und Überteuert”
A buyer, on “Preis-Leistungs-Verhältnis”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Nalu Fruchtgummi questions

Answered from the same tracked data.