Milchshake Pulver
FailThe top 5 brands take 97% of clicks, so Milchshake Pulver is a Fail.
- Flapen Score
- 49 / 100Top 32% of 1,367 Lebensmittel & Getränke niches · +3 vs the category median of 4649
- Market size
- €212K/yr326K searches / yr
- 90-day growth
- -16.1%search demand this quarter
- Competition
- 63%top-5 click share · 7 brands · 16 sellers
Flapen Score
Milchshake Pulver against its category
The dotted line is the Lebensmittel & Getränke average. Past it, Milchshake Pulver is stronger. Inside it, weaker.
Market
The Milchshake Pulver market on Amazon at a glance
Shoppers on Amazon Germany searched for Milchshake Pulver 326K times last year and spent an estimated €212K. The top 5 brands take 97% of clicks. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 3.9% of those searches ended in a purchase.
Shoppers searched for this 326K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -16.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €212K a year.
- Searches, last 12 months
- 326K
- Growth, 90 days vs prior 90
- -16.1%
- Conversion, latest week
- 3.9%
- Market size, estimated
- €212Ka year
- Top search term
- holy milkshake133K searches a year
02 · Price
A sale here is worth €16.56.
Listings sell for €16.56 on average, from €2.20 to €56.02. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At €16.56 that is €12K to €17K a year per listing.
- Average price
- €16.56inside the $15 to $100 sweet spot
- Price range
- €2.20–€56.02
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- €12K–€17K
- Returns
- 0.0%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
90% of listings pay for placement with sponsored ads. 55% ship with Prime. On an average day, 2.4% of listings are out of stock. The average listing ranks #21 within Getränke, Kaffee & Tee. It carries 258 reviews at 4.32 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 90%
- Prime listings
- 55%
- Out of stock, average day
- 2.4%
- Average rank
- #21in Getränke, Kaffee & Tee
- Average rating
- 4.32 starsAmazon Germany average 4.37 stars
- Average reviews
- 258per listing
- Listings tracked
- 20
04 · Newcomers
7 of last year's 9 launches cleared the first-year sales bar.
9 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 9
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Milchshake Pulver products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
7 falling
Sellers
16
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
1%
- Brand 159%
- Brand 231%
- Brand 34%
- Brand 42%
- Brand 52%
- Brand 62%
- Open — no brand owns it (1 brand, 1%)
Demand
Milchshake Pulver search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 1.6× · 10 of 12 months tracked
Search terms
Top Milchshake Pulver search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- holy milkshake133K/yr
- kaba61K/yr
- milchshake pulver28K/yr
- milchshake15K/yr
- holy milkshake probierpaket18K/yr
- holi milchshake9K/yr
- kaba kakao14K/yr
- holy milchshake9K/yr
- milkshake pulver4K/yr
- erdbeermilch5K/yr
Reviews and returns
What reviews say buyers love and hate about Milchshake Pulver
We read the reviews and the return reasons for every product selling here.
“Schmeckt wie banane”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Milchshake Pulver questions
Answered from the same tracked data.









