Merlot Rotwein

Shoppers searched for this 43K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 13.7% of those searches ended in a purchase. Searches in the last 90 days moved -21.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €99K a year.

Searches, last 12 months

43K

Growth, 90 days vs prior 90

-21.8%

Conversion, latest week

13.7%

Market size, estimated

€99Ka year

Top search term

merlot8K searches a year

Listings sell for €16.63 on average, from €6.45 to €49.93. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €16.63 that is €2K to €4K a year per listing.

Average price

€16.63inside the $15 to $100 sweet spot

Price range

€6.45–€49.93

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

6K–8K

Units per listing a year

100–250

Revenue per listing a year

€2K–€4K

Returns

0.1%of orders · Amazon Germany median 1.1%

52% of listings pay for placement with sponsored ads. 87% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #675 within Bier, Wein & Spirituosen. It carries 310 reviews at 4.22 stars, so a new listing needs social proof before a better product.

Sponsored listings

52%

Prime listings

87%

Out of stock, average day

4.5%

Average rank

#675in Bier, Wein & Spirituosen

Average rating

4.22 starsAmazon Germany average 4.37 stars

Average reviews

310per listing

Listings tracked

31

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 89 months on average, so the names here are established.

Launched, last 12 months

3

Successful launches

0Amazon's first-year sales bar

Average brand age

89 months